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Flippa Increases Their Success Fees by 400%

Flippa just came out with a new set of rules and adjustments for buying and selling web sites on their marketplace. You can read the full page, which is a bit lengthy, or you can read the recap I’ve put together below.

While some people will probably be angered by the price changes, it’s really all just part of the business. For anyone who pays attention to the stock market and has been keeping an eye on NetFlix, the stock has tumbled from $300 a share to $70 a share, since they made a price adjustment to their rental/dvd membership service. I don’t think the changes at Flippa will hurt their business model in the slightest, as they have established themselves as “the player” when it comes to buying and selling web sites, and the new changes will really only effect higher end sales in the $10k+ range. Additionally, the buyers of web sites will not be affected by these changes, as they are mainly listing and feature changes.

Change to Featured Listing Pricing

One of the most attractive features on Flippa when listing a web site, is to go for the main page listing. This cost was previously $40, and now increased to $50 (a 25% increase). This can be looked at in a good and bay way… good because less people may use this feature, which means your listing will stay on the main page longer, and bad because it’s an extra $10 more.

Change to Privacy Upgrades

Outside of buying and selling web sites, Flippa is an amazing resource for information. One a web site is listed and sells, it’s on the web site forever for others to view. That is of course unless you pay an upgrade fee to have the auction listed blocked from search results, removed after the auction ends, or requires a confidentiality agreement.

Flippa has lowered the price for removing auctions after they end from the web site from $100 to $30. To take advantage of this feature, you would select the “Hide Listing from Public View” option during the upgrades process. While the decrease is nice, I think this is one of the least used upgrade features.

Change to the Success Fee Cap

Lastly, we get to the success fee cap and that’s where the majority of price changes have been made. Flippa wants to stress that they are “not changing the success fee”, but instead changing the success fee cap to $2,000, from the original $500 that was in place. When a web site sells, Flippa gets a 5% success fee, which is where they make a profit. Since more web sites are selling on Flippa for over $10,000 it’s only fitting they would put this change in place.

For example, a web site sells on Flippa for $10,000 (Flippa gets a $500 success fee). Under the old plan it didn’t matter if a web site sold for $10,000 or $1,000,000… that success fee would still be $500 for Flippa. With the new change in place, that success fee is now capped at $2,000 instead of $500. If a web site sells for $40,000 or over, you would then have a $2,000 success fee.

Let’s see how this works under a few different scenarios. (From Flippa)

  1. Website sells for $80 – no change as the minimum success fee remains unchanged at $5.
  2. Website sells for $8,000 – no change as the existing 5% success fee of $400 is applied
  3. Website sells for $18,000 – this is beyond the previous cap and the 5% success fee of $900 is applied
  4. Website sells for $80,000 – this is beyond the new cap so a success fee of $2,000 is applied (ie NOT 5%)

In the end, the price increase is fractional, especially for large web sites. I’m surprised something like this wasn’t put in place earlier, but it makes sense to establish yourself as the premier marketplace for buying and selling web sites before making any big changes. The bigger question is if Flippa will continue to make changes to their web site and if more price changes are coming.

The comments over at Flippa are going both ways, some happy and some angry. In the end, Flippa is still the best place to buy and sell web sites, and unless you are selling sites for over $10,000, nothing is really changing anyway.

If you’d like to learn how to make the most money when buying and selling web site through Flippa, be sure to check out my 140+ page book called “Flip This Web Site“, which also includes bonus videos, case studies, mini niche guides and more.

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Should You Take the Money and Run?

How many times have we seen companies get offer millions or even billions of dollars, then either walked away from the offer, or gladly accepted it? Time and time again we see founders and CEOs make the huge decision to risk the odds and try to grow their company to something amazing, or take the money and run. One of the best examples that comes to mind is Marc Cuban, who sold his Broadcast.com company to Yahoo in 1998 for $5.9 billion in stock. After the sale Cuban diversified his money to avoid the coming market crash, and is now the owner of the NBA team the Dallas Mavericks, and worth an estimated $2.5 billion.

That’s a great example of someone taking the money and running and everything working out for the best. All too often it never works out that well. Let’s take a look at three well known web sites, their founders and their decisions on whether they should take the money and run.

MySpace.com / News Corp

Everyone remembers MySpace, but no one dares to waste time with it today. What was once one of the top web sites on the internet, MySpace introduced the world to the importance of social networking and having “friends” online. In 2005, Rupert Murdoch’s News Corp company acquired MySpace for a cool $580 million dollars, which many called an early exit by the founders of MySpace. Two years later in 2007, MySpace was offered an insane $12 billion dollars in stock from Yahoo, which Murdoch then turned down. Fast forward to present day and MySpace.com was sold for a lowly $35 million to an investment group by News Corp. In the end, that’s a $580 million dollar investment, with the lost opportunity at $12 billion dollars, then a kick in the pants at the end when Rupert lost his initial investment and walked away with a sad $35 million. The founders of MySpace walked away the winners in this one!

Twitter / Google

One of these days Twitter will have a business plan and start making money, right? Well, that doesn’t seem to matter, as they are still getting offers to acquire the company. In 2010, Twitter turned down an offer from Google for $10 billion to acquire the company. Twitter is currently now valued at $8.4 billion, but the continuing problems with their business model may put a damper on their overall evaluation and future bids for the company. While Twitter continues to grow in size, so does the competition against Facebook and Google+.

Groupon / Google

Google loves going after new companies and start-ups that are gaining everyone’s attention. This time they went after the daily deals site Groupon, with a $6 billion dollar offer that was refused! (2010) Instead of jumping at the idea of being an instant billionaire, Groupon founder Andrew Mason is taking his chances with the company and looking to launch their own IPO and go public. Since the initial bid for Groupon by Google, the daily deals industry has had it’s ups and downs on the real valuation of these companies and how effective the companies using daily deals are really benefiting.

Facebook / Microsoft

The largest social network in the world is still grabbing everyone attention. Now with a valuation of nearly $50 billion dollars, and with a real business model, Facebook is still being sought after by many of the world’s largest internet companies. Microsoft DID invest in Facebook at the level of a $15 billion dollar valuation, but they were not able to acquire the company, like many have tried. Mark Zuckerberg is still in control at Facebook, while the world awaits any future take over and IPO announcements.

I’ve personally had the option to sell one of my web site for a seven figure payday, but decided not to, as I didn’t like the overall structure of the business agreement, nor the company I would be partnered with. As easily as it is for so many people to say “What an idiot, take the money!“, in so many of these situations, that’s why we are entrepreneurs. We know business and we take risks. Entreprenuer has a great article on the founder of GiftZip.com, and the thought process he went through when he decided to sell his start up.

If you owned any of the web sites above, would you have taken the money and run… or continue to build out your company and potential networth?

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Creating Your Own Web Hosting Service

Have you ever wanted to run your own web hosting service, or wanted to know how other services can charge only a few dollars a month for web hosting? It’s actually easier than you think. When you order cheap web hosting through a service like HostGator, which costs under $10 a month, you are actually placed on a dedicated server with a bunch of other web sites. By placing a bunch of people on the same server, hosting companies can offer low monthly costs, while still generating a great deal of revenue.

If you ever wanted to start your own hosting company, you would essentially do the same thing. Order a large dedicated server, then break up your clients into smaller hosting accounts which you then bill on a monthly basis. This is what 16 year old Mate Hegedus has been doing with his web hosting company, and he would like to show you how to do the same.

How to Setup Your Own Web Hosting Service

To walk through the whole process and get a better understanding, you can create your own free unlimited hosting company at no cost whatsoever, by visiting Powrhost.com! Once setup, you will be provided with free and unlimited hosting with no ads!

So how can a 16 year old do such a thing using just his MacBook?

YouHosting is a company that allows everyone to go and turn just their own domain name into a hosting business. You don’t even need to buy a domain name as you can just simply get one for free at www.cz.cc.

Without paying a single dime, you may allow your clients to have 10GB of disc space each and a whopping 100GB of bandwidth each month! And it really is that simple to create your own hosting company.

Simply go to YouHosting.com and sign up (it really is free). YouHosting will then tell you to point your domain’s nameserver to them and then you can just choose a pre-done theme and voila! You have your very own hosting business. The image below walks you through the process of how their service works.

Registration literally takes a minute and you can easily set up how much bandwidth you wish to allow in certain packages and how much you wish to charge users should they wish to upgrade for more bandwidth. You can really run a super powerful and competition ready free unlimited hosting website for no cost whatsoever!

But how can we make money from this?

As mentioned earlier, you can easily add your own upgraded packages which users can purchase should they need more MySQL databases, email accounts of more bandwidth.

Here is a screenshot of my master control panel’s packages selection:

As you can see I am only providing free unlimited hosting, but I could just as easily add upgrades to generate revenue.

You can also add advertisement to your client’s webpages, allowing you to generate revenue from that. Adding advertisements literally takes a few seconds and you can just simply take your Google AdSense code and put it in there!

You Can Also Sell Your Web Hosting Service

With the help of Flippa, this should be extremely easy for you. My own free unlimited hosting gets over 10 signups a day on its own and is hosting over 1 million page views a day. This was achieved with relative ease and I am sure I could do it too. My secret? I do not place advertisements onto my client’s websites but I do place a back link on their site back to Powrhost so that it has a better SEO.

Now all you need to do is get the first couple of users to your hosting site and that shouldn’t be too hard of you have a mailing list and you can just as easily place an advertisement into a hosting forum (something I am planning to do to catapult my site’s usage even more).

YouHosting’s control panel truly is revolutionary. It gives you access to do everything that you may need to do. You can set up domain names which your customers can use a free subdomain, you can create automatic email replies and YouHosting will even create and code your whole HTML website for you. All you have to do is just direct a domain name to their servers, get a free account and you have a fully functional hosting provider!

The super admin panel even allows for customers to submit their tickets should they have any queries:

Running your own hosting company, you will run into issues relating to support, downtime and possible security and software issues. Before jumping full on into your own hosting, make sure you have a good understanding of what’s going on, as you will be hosting web sites for other people, and it isn’t necessarily something you can just walk away from.

This guest post was written by Mate Hegedus who is a 16 year old internet marketer from Hungary.

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Angry Birds – 350+ Million Downloads

By the time you read this post, another several thousands of iPhone and mobile devices will have downloaded the world famous Angry Birds gaming app. I’ve already written on the app several times now, but there just doesn’t seem to be anything that can slow Angry Bird’s growth down.

In the latest Angry Birds news, the company has now reported that there have been over 350 million downloads of their gaming apps. Quite amazing! Last year I wrote about how Angry Birds generates over a million dollars a month, imagine how much it generates now! With over ten times more downloads and users, the company is just a pure cash cow!

Here’s a few more amazing statistics from Angry Birds / Rovio.

  • Every day over 300 MILLION minutes are spent playing Angry Birds on mobile devices.
  • 3 MILLION plush toys of Angry Birds have been sold since June 2010… but latest reports are over a MILLION plush toy sales per month!
  • Over 1 MILLION Angry Birds tshirts sold every month!
  • Angry Birds is now playable on over 25 different platforms, including iOS, Android, Nook, Chrome Web App

So how does Angry Birds keep the trend going and make users keep coming back for more? It’s all about the updates and new versions of the game that come out each season.

Make Money Off the Angry Birds Craze

Let Rovio worry about how they can continue to bring in more and more players. Instead you should be worrying about how you can start cashing in! Refer back to my “Make Money with Angry Birds” post a few months ago and read about how some web sites are selling for over $80,000 on Flippa, just for helping other figure out how to beat Angry Birds levels! Since I wrote this article, there have been several more Angry Birds sites that have been sold for big money on Flippa.

As mentioned earlier, there is also a huge craze for Angry Birds plush toys and clothing. Yes… there are even Angry Birds Halloween costumes available. Halloween and Christmas are going to be very kind to Angry Birds this year. Don’t forget to get in on the action!

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What You Need To Know Before Starting An Internet Business

Who needs what?

Business is about filling needs and to be successful with business you need to be more than a marketer. You need to be a person who helps people achieve their goals.

Advertising can seem fake, dishonest and downright scandalous at times. However, the goal of successful advertising should be to encourage and motivate your target prospect to fulfill their dreams.

Perhaps this is why we see so many marketing messages that promise the world.

“Get Rich Quick.”
“Lose Weight in 3 Days With Our Magic Pill.”
“Hypnotize Your Ex And Get Her Back!”

Obviously your product must fulfill on it’s promise but creating an internet business isn’t just about your product.

You need to fulfill the needs of a person who knows they have a problem. Here is how you start…

Can You Even Make Money Selling That?

“I have a great idea!” he said. “I am going to sell book mark holders! When you are reading a book you won’t lose your book mark.”

“Who is going to buy that?!” His dumbfounded friend replied.

“Hmmm…Librarians?”

Just because you think a product is a great idea doesn’t not mean that you can make money selling it.

There needs to be an active community of people with a deep desire to buy what you are selling.

The most important thing is to make sure that there are already people looking to buy what you want to sell.

A good place to start is with the people who are already making money in the niche.

Firstly, is anyone even making money in the niche? If not that is usually a sign you need to move on and choose a better niche.

If there are other people making money in the niche then you should buy their product or at least study their sales system.

Do they lose money selling their first product and make it up with repeat buyers? How are they getting customers? Is there anything you can do better than your competition?

Another very important thing to know is how deep the market is.

Market depth is judged by how many products of increasing price are sold.

For example, if a market supports selling extremely high priced products then you can be confident that you can sell low priced products, medium priced products and high priced products.

On the other hand if everyone is selling extremely low priced products then there is not much depth in the market.

Select a niche that has a deep back end and increase your long term profits.

A great place to answer these questions is in the community forums.

If your niche doesn’t have a forum then it is probably not a good niche. A healthy buyers niche will almost always have an active community.

What Are The Top 10 Questions Asked?

A community forum is a great place to do market research and find out what your target prospects really want.

In every forum you will find large amount of beginner level members who ask the same questions over and over. This is an indicator that their is a desire people have that is not being met.

They are actively searching for a solution to their problem so you can be confident that you can make money selling a product that fulfills their needs.

Another great part about a forum is you can learn about the things that drive your target prospects.

You can intimately learn their behaviors, motivation, desires, interests and goals and you can use this information to create new products and service them more fully as well as learn how to market to them.

For example if you find that many forum members say over and over again that they have a particular frustration or fear then you can target the language of your marketing around these issues.

This will let them know that you are providing the solution to their problems as well as help motivate them to take action.

These emotional ‘hot buttons’ are an important part of marketing because often we have to motivate people to better themselves.

When you know what dives a person deep down inside then you can help them get off at the right stop.

This guest post was written by Ryan Parenti, who runs the site Marketing On The Web by getting free gifts with his Money Newsletter.

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