ComScore Ranks HandHeld Entertainment #1
- 2 Comments
- By Zac Johnson on September 21st, 2007
I last talked about HandHeld Entertainment when they announced that they were acquiring eBaumsWorld.com for $17.5 million. I also went into great detail on all the other site acquisitions they had over the past year and how their plummeting stock was a disaster!
In addition to keeping an eye on this stock and knowing pretty much all of the sites they have scooped up, I’ve also been holding stock in this company for a long time now. I first purchased right after they picked up Dorks.com back in November 2006… and have been buying on the dips, all the way down to $1.50! (52wk Range: 1.00 - 7.78)
Today I was looking over my portfolio and saw my numbers were up pretty high. I noticed ZVUE (HandHeld Entertainment’s Stock Symbol) was up over +50%! For the first time, comScore is now measuring all of HandHeld’s Web sites as a single entity. This is a big change over and mainly because of HandHeld’s formal launch of ZVUE Networks, its online video advertising network. With the new ranking in place, HHE was ranked #1, at the top of the ‘Top 10 Gaining Properties by Percentage Change in Unique Visitors” for August 2007. HandHeld had the largest increase in unique visitors (U.S.) by 327% month-over-month from July 2007 to August 2007.
In addition to the big spike on news today, ZVUE also made news saying they will buy back over a million shares of their own stock over the next 6 months. With all the news on this stock and a company buyback in place, is it now time to buy into ZVUE? Time will tell, and I’m sure they will have more business acquisitions on the way.
- Posted in Contests, Industry News, Stocks
"With great power comes great responsibility".... my Uncle Ben told me that. Haha, just kidding! I'm Zac Johnson and I've been making money online for over 10 years now. In short, I started making money online while I was in high school... but my passion for marketing and making money goes back way earlier than that. I created ZacJohnson.com to help motivate you to start making money online, and live the life the you always dreamed of.
The press release “hype” is deceiving. The only reason that Handheld had the largest percentage increase in unique visitors is because comScore is now measuring ZVUE Networks as a whole, rather than individual websites. They BOUGHT all those unique visitors.
Overpaying for sites that are losing traffic, revenue and that can easily be replicated is a disastrous business model.
Paying $17.5m for a site that only makes $1.6m net income a year is just another example of the companies bad decision making skills. But at least this site purchase actually MAKES money as opposed to most of the previous purchases.
I see Dorks.com is doing wonderfully since they purchased it.
good information but i not understand about it, but when i reading i really enjoy with the unique visitors, really great.