Today is my birthday! So let’s make today’s topic on everyone’s special day and how you and so many other businesses can start banking every day. Your birthday may only come once a year, but here’s another way to look at it. The current population in the United States is 301,139,947, and every one of them has a birthday… but more importantly, it means that there are roughly 825,000 birthdays celebrated every day, just within the United States! That is an awesome amount of potential users everyday that people are shopping for.
Here are a few ways you can start targeting an audience looking to make a purchase for an upcoming birthday.
1.) Greeting Cards
Several years ago I was heavily into the free greeting cards market and had hundreds of flash greeting cards created for my sites. Instead of charging an annual or monthly fee like AmericanGreetings.com, I offered all of my ecards for free. I would then make money from newsletter subscribers and on site advertisers. The great thing about the greeting card web site, was that the traffic was always constant and birthday cards were always being sent out. I’ve seen a dramatic drop in traffic and attention to online greeting cards over the past few years, as a result of new web 2.0 and social networking web sites… but there is still a huge demand for sending people an online greeting card or even just a graphic by email on their birthday.
2.) Gift Cards
How many times has someone given you a gift card for your birthday and you either lose it, or end up not spending all of it. For the supplier of the gift card, this is exactly what they wanted. They already got paid for the card and didn’t have to sell any merchandise to the user. On top of that, many gift cards charge a purchase fee, or deduct a small amount from the card each month if not used after a certain date. Being able to sell products, along with gift cards, is an excellent way to increase overall revenue and bring in new buyers. Gift cards are always a safe bet for the last minute shopper for birthdays or any gift giving occasion.
3.) Jewelry & Apparel
Whether you are young or old, every year you can almost expect clothing from some one for your birthday. Some many even decide to bling you up with some jewelry too, whether it be a new necklace or watch! These gifts can also fall under the “gift cards” area as well, and almost all clothing stores carry them. Not just online, but in stores also… how many people impulse buy gift cards when waiting in line at Gap or Old Navy!
4.) Flowers and Chocolate
Another massive market for birthdays, is flowers and chocolate. Though it mainly targets to women, companies still thrive and live off giving flowers and chocolates for birthday and valentine’s day. You can only imagine how slow it may be for these companies during the off season… but for birthdays there is not off season. Even though they may not sell a massive amount of orders every day (like on Valentine’s day)… it’s the birthdays that keep them in business. Many sites offer custom flowers and chocolate packages just for birthday.
If you haven’t been generating any money from birthdays, you are potential missing out on a massive amount of money. Remember, 825,000 people in the United States alone are having a birthday today… then another 825,000 again tomorrow… and so on. Think of something creative for people to send for someone’s birthday… and you’ll be making so much money that it will seem like it’s your birthday every day!
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Happy Birthday Gift Time!
Win Free Steaks, It’s On Me!
It’s my birthday, but that doesn’t mean you can’t join in on the fun! Just leave a comment on this post and you’ll be entered to win one of three gift packages from Omaha Steaks. This isn’t a sponsorship or anything by them, I just love their food and would love to treat some of my readers with a great dinner! Three winners will be selected and posted on Monday the 27th of October.
My Birthday is Your Birthday! Win a Nice Omaha Steaks Dinner Package!
Omaha Steaks are yummy. Their combo packs are the best. Got gourmet franks [hot dogs], crab-stuffed sole, hamburgers, pork, and chicken, plus stuffed baked potatoes…amazing. You can use the coolers in hurricane season down here too!
Happy Birthday Super Affliate! Thanks for the giveaway!
Happy Burfday.
Happy b-day Zac. Enjoy your b-day and don't party too hard.
Hey you are now old man! Im inching to win that steak dude… happy bday again!
btw, is there any zip and email type submits w/birthdays?
i haven't seen any, but if you can drive volume, i'm sure a network will create one for you.
Happy Bday Zac! Wish you the best!
Happy Birthday to you,
Happy Birthday to you,
Happy Birthday Dear Zac,
Happy Birthday to YOU!
John Chow sent me over to say hello and to enter your contest.
Mmmmmmmmm… I love steaks from Omaha
All the best from
Heather in Beautiful BC
Bday greetings.
Hope I'm not too late to win that steak prize.
ooh, if it's not too late, count me in for steaks. mmmmmm…. steaks…..
Hey,
Happy Birthday!
And yes, I love steak just like everyone else.
DAK
Happy Birthday Zac
Dear Zac,
Happy Birthday!
Many happy returns of the day! I wish you a very happy birthday! Be healthy and wealthy and have a lot of success and good luck…
All the best!!!
Happy Birthday Zac, Hope you had a great one.
Happy b day!
is it too late? hope it went well.
Happy Belated To You! My birthday was the 22nd. What a great month October is!
Happy Belated, on a side note,
Jewlery is big no matter what crisis were going though, guys are always getting in trouble with there wives, what better way to reward them with jewlerey. You think there gonna care if there broke!
I’m already too late for the prizes but I still wanted to drop by and say happy birthday man!
Jay
Happy Belated BD! nest year, I will treat you to steak and two of your readers!
happy b'day. hope you'll be given long age ^_^
Happy belated birthday, that steak looks delicious, too bad its too late to win the package
Happy belated birthday Zac. You have interesting ideas even when it is your birthday.
wish you happy birthday zac!
Happy Birthday Zac!
Happy belated birthday, hope you'll have a long age
HAPPY BIRTHDAY ZAC !! now time to eat!