New Ideas and Hot Searches for PPC Campaigns
If you’ve been promoting the same ad campaigns for a while and looking to get into some new niche areas or follow the world media with what’s hot, a new site from Yahoo can help you out. While other search Yahoo Buzz for hot articles and use it as a new “Digg” type of resource, marketers can utilize their “Top Searches” features for new ideas on whats hot and what people are searching for.
Check Yahoo Buzz Daily for New Top Searches
The “Top Searches” feature on Yahoo Buzz is updated hourly, and not only serves as a top list, but also provides the option for you to search Yahoo results, or lookup to the Top Articles relating to the topic. How can you tell if a “top search” has any value or is worth targeting? Simply click on “search results” for the specific top search, then you can compare how many and what quality advertisements are shown for that individual keyword. The “Top Articles” feature is also there for research. Average users to Yahoo Buzz can look up the top articles, but as an internet marketer, you can see how others are targeting towards these keywords and link to these type of pages if you are going to create a resource web site for the niche terms.
If you watch Yahoo Buzz for a few days, you may see some drastic changes in the Top Searches. This makes perfect sense because people are only interested in something for so long. However in many cases, there may be a hot topic that you can focus on and grab a decent amount of traffic from the long tail of it’s related searches and any future news or media that may focus on the keyword/search in the future. Once you think you may have come across a new keyword or niche area to focus on, be sure to check and compare search and advertiser competition with Google’s Adwords Keyword Tool.
Popularity: 5% [?]
Comments RSS feed
"With great power comes great responsibility".... my Uncle Ben told me that. Haha, just kidding! I'm Zac Johnson and I've been making money online for over 10 years now. In short, I started making money online while I was in high school... but my passion for marketing and making money goes back way earlier than that. I created ZacJohnson.com to help motivate you to start making money online, and live the life the you always dreamed of.
Thank you for sharing!
I like the potential of Yahoo Buzz. There is a lot of talk about Yahoo Buzz. It’s definitely on my to do list.
There is a lot similarity between Yahoo buzz and Google trends?
Is one better than the other?
Same as Tryoy, It’s my to do list as it can help to determine keyword tags which could invite high traffics…
My mind jumps all over the place also. I think Yahoo is listing my searches but what was I thinking. Why would I use Yahoo… Yahoo runs a business like a bunch of drunk monkeys working with 13 year`olds in a basment business.
the home page in my browser
http://www.google.com/trends/hottrends
Thanks for the share Zac, I usually use Google Trends and did not know about Yahoo Buzz, thanks again.
[…] at Zac’s blog he was talking about the new Yahoo Buzz for finding hot topics to monetize. I left a big long […]
[…] http://zacjohnson.com/new-ideas-and-hot-searches-for-ppc-campaigns/ […]
This post was featured in today in FullTiltBlogging.com’s Daily Blog Summary - A summary of the top 50 Make Money Blogging Sites. Good job.
Yahoo buzz !!
never heard of it. Thanks for the link.
Google trends is better
http://www.google.com/trends