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The Super Affiliate’s Guide to Blogging Profits

While at BlogWorld it was amazing to see how many people are not making money with their blog, or at least not fully monetizing their blog for a potential revenue stream. Though some of this information may seem basic to seasoned affiliates and bloggers, the purpose is to help and increase revenue growth and awareness for bloggers of all sizes. Here are a few ways that you can start making money with your personal or business blog.

1.)    Google Adsense
What has been referred to as many as “webmaster welfare”, is sometimes the best solution for beginners. For those just starting out with a blog, or unsure how to start making money, Google Adsense is a good way to start. As a blogger, all you need to do is place a simple line of code on your blog and Google Adsense will place relevant contextual ads on your web site based on your written content. However, since Google is doing all of the work, you will be receiving a small cut for the actual amount of advertising you are given.

2.)    Direct Advertising
One of the best ways (if not the best) to monetize your blog is to create your own on site advertising and to sell these spots yourself. Not only are you in control of what advertisements are on the site, but you are receiving full payment for each spot. The majority of blogs are implementing 125×125 ad spots on their pages for direct advertising.
- An excellent management system for selling ads on your blog is OIO Publisher. Many top bloggers are using this program to generate revenue monthly.

3.)    Paid Reviews
Once you have an established blog or brand, you may want to start offering services for exposure on your blog, such as a sponsored or paid review/post. The best way to offer paid reviews on your blog is to setup an advertising page for sponsored reviews, or you can also join “sponsored review” networks like ReviewMe and PayPerPost, which will feature your blog in their directory and send you new customers, in exchange for a commission percentage.

4.)    Contextual Advertising
Placing advertising on your site from Google Adsense is a form of contextual advertising, but it is also still also banner advertising and not displayed directly within your written content. There are many advertising networks out there like Kontera, which will find targeted keywords in your blog content and link them to specific advertisers. You are then paid per click to these advertisements.

5.)    Self Managed Content Links
Just like using any advertising network, the less work you have to do, usually the smaller margin you will receive. Instead of using  a company like Kontera, you can purchase a word press plugin (such as WP Affiliate Pro, which I also use) and manage your own content advertising. The best way to do this would be through affiliate networks and selecting offers that best match your content and linking up related keywords in your blog content.

6.)    Referrals
Depending on your blog niche market, you can earn commissions on referring your readers to other networks or web site. A great example of this is for affiliate marketing. If you refer an affiliate to a network, you can receive a percentage from all commissions they generate for the life of their account. Another example would be to provide your visitors to a service they are billed monthly for, some programs will then pay you a commission every month as long as they remain a subscriber.

7.)    Widget Based Programs
If you currently run a blog that is focused on product reviews or about any type of item sold in stores or online, you may find that “widget based” programs perform best with your blog. Programs like Chitika, WidgetBucks, Shopzilla and TZZ Media will all display relevant advertising on your blog, matching up with your content. Most of these programs pay on a per click basis. As most of these programs are widget based, you will have actual text and picture ads displayed on your blog, rather than just text within your content.

8.)    Contests & Promotions
Though you may not get paid for running contests or promotions on your blog, if you run them correctly, you can be compensated with a prize or additional advertising. Additionally, running contests will also increase your readership, as everyone likes free stuff! (Example: If you are running a niche blog on digital cameras and Nikon or Canon were to offer you a free camera to review and one to give away to your readers, this would be a great form of compensation, while offering great information to your readers.)

9.)    Consulting
One of the best ways for you to get exposure for yourself or your brand name, is through having a well known blog. As your readership and branding grows, you may be able to offer “consulting” services if you become a prominent and very knowledgeable in your niche area. There are many very big name bloggers out there who make all of their money off public speaking or consulting, and have NO advertisements on their blogs.

10.)    Self Branding
As cliché as it may sound, the “self branding” and exposure you can receive from your blog may end up being the most power asset you can receive. Not only are you building up your brand name, and people are rushing to your blog with every new post you write, but you are also becoming an expert in your niche area and advertisers will flock to you. As you gain a bigger presence online, you will also start networking more and more, which will only continue to grow your blog and your bottom line.

The most important thing to remember when trying to make money through blogging, is that it is NOT fast and it is NOT easy. It’s actually one of the slowest ways to make money online, and as a blogger you will need to establish yourself and continue to write quality content. It’s the long term value and connections you will establish over time that can make your blogging experience priceless.

Please contribute to the list with any other advertising options I may have missed or what you have found to be most profitable.

ZacJohnson.com runs on the Genesis Framework

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Comments

  1. Ad Hustler says:

    OIO looks good. I'll have to check it out.

  2. Michael D says:

    Excellent summary. Regarding those not making money, I too was surprised with what I heard at Blogworld. You guys had a great panel and this list pretty much sums up everything that was discussed.

  3. No offense but, your "How I Made $860k PROFIT in 4 Months!" was way better. Personally I'd love to read more about the direct advertising, and branding topics.

  4. Mary says:

    Great post Zac, I really like your Super Affiliate posts and this one is just as good as the others. Nice to have the help you offer. I've had blogs before, and I think the more you can monetize them the better, not just for the money, but if you ever want to sell them you need to show they can make a profit too, and the higher your monthly profits the more you get when you sell.

  5. NikNik says:

    Nice list! Thanks for breaking those strategies down for someone who is just starting to make sense of the monetization side of blogging. In it for the passion…but some extra cash for my couture jean collection would be nice. Just got my first advertiser and planning to put the OIO Publisher plugin to work…as well as couple more of your suggestions. Thanks for the help and great seeing you at BlogWorld!

  6. dave says:

    'webmaster welfare', lol…haven't heard that term before but love it…

  7. SEO Tricks says:

    Thanks for posting this. I am starting off this affiliates would be informative for me.

  8. Zak Show says:

    Great informative post that resume everything!

  9. I loved this post! I have made it my check list to make sure I haven't missed anything.

  10. Great information for those starting out. This was actually one of my future post ideas. You beat me to it. :)

  11. Clog Money says:

    Really good points, bookmarking for when I start to monetize my blog. Just got to make sure I can blog for two months first ;)

  12. Scott Kublin says:

    Thanks for posting the different networks Zac. I just visited and signed up with them all. (using your links of course) :)

  13. Hey, thanks for the tip on OIO. I'm going to check that one out. Great post.

  14. Dennis Edell says:

    Some excellent tips for someone like myself just getting into advertising…with the possible exception of those that will get you a Google penalty. :)

  15. Ravi Ahuja says:

    A good list with the ways to monetize your blog. I am already using most of the ways but 2-3 new things which I will like to try.

  16. Dave Bowen says:

    Just signed up to your RSS feed, I look forward to reading more articles on this nature of making money!

  17. Andrei Buiu says:

    Well, good post. I'm only one step away from monetizing my blog and it's good to see that I have all this options available.

  18. Zurpit says:

    Thanks sharing these tips, its great to know there's so many ways to monetize a site

  19. i am only making money on adsense. i dont like paid reviews.

  20. Sherry says:

    Hey Zac…

    It was nice meeting you at Blog world and I have to say that I wish I had read this list before I made my post today about some of the things you and John Chow, Darren Rowse and Shoemoney made. This is a good summary. Nice job.

  21. Ryan @ Recording Studio Los Angeles says:

    Lots of great info just what I was looking for thanks for putting out there for people me to find it! Keep up the good work!

    Thanks Again,
    Ryan

  22. I got an email the other day from Widget Bucks about their newly available widgets that show local info such as weather and geo target ads. Might have to give them a go again.

  23. kouji says:

    am still working with adsense right now, since i'm still learning. but i hope to be able to diversify some soon.

  24. This is a nice list but I read sites like pay per post and the whole paid reviews thing can get you blacklisted in search engines.

  25. rollo says:

    Don't forget AdBrite which accept any traffic level for your website in their advertising program!

    Despite of the fact that i wasn't pretty satisfied when advertising on few high traffic websites on their network…

    All in all worth trying.

  26. Great list! Thanks for sharing them. Actually I didn't know some of money makers you mentioned above.

  27. diggalive says:

    Dam, Sweet new Template!

  28. Retirement says:

    Yes indeedm from affiliate you can earn some decent money

  29. Thanks for the oio link. I've seen this on many blogs but could never figure out what they were using to do this.

  30. Silvia says:

    With the Super Affiliate's Guide to Blogging Profits by Zac we got to know the way to a pretty sum of money.

  31. Silvia says:

    The list is interesting and rather new.It generates a significant amount of fresh ideas for the next year.

  32. Silvia says:

    Tactics are especially wanted as far as the talk is about changes in all spheres of life we are expecting.

  33. Great post on blogging. You offer fresh and innovative techniques. I am so glad to see blogging getting the attention it deserves. It wasn't that long ago, and business builders were not recognizing the benefits of blogging consistently. Seems 2009 is opening the doors to a blogging craze

    Love your template. Can't believe many leave when they see it. Kudos for a job well done

  34. Funny Crap says:

    Very informative post but I have a question. For sites like PayPerPost and ReviewMe, can you reject doing some reviews? I'd hate to have to review sites completely unrelated and make mine look like a sellout.

  35. Shafi says:

    that's nice

  36. I'd like to try out the PayPerPost service. thank you for this great list.

  37. Dual Monitor says:

    I recently got into Affiliate marketing and it's a really creative situation. You have some great ideas here and a great blog site!

  38. Crazy Oldie says:

    those are some great tips! I do see a lot of blog posts lately being masked as biased reviews to get a person to sign up…seems unethical on one side but a sly marketing angle to boost sales via referrals I guess. Its a risky area if your worried about retaining credibility and readers me thinks.

  39. alen says:

    great tips,very informatics..

  40. Hey..nice post, the only problem is that most of these paid review sites still require you to insert a code to let your readers know that they are reading a paid review. This will only get you banned from Google. This is NOT a good look, I rather sell paid reviews by myself.

  41. TechThinker says:

    I want to give wp-affiliate-pro a try. But I read that the link name will always contain the name of the plugin(i.e "wp-affiliate-pro"). This makes the affiliate link look very unprofessional. Any solution for this issue?

  42. Matty Byloos says:

    Always nice to be reminded of the basics — a chance to check off the checklist and make sure the monetization fundamentals are being addressed. Thanks!

  43. John | Acreage for says:

    Totally comprehensive and a real survival guide for monetizing any property online

  44. Bryan Dennehy says:

    Nice post on blogging, very good techniques and strategies.

  45. Google Adsense is my favorite money maker :)

  46. Thanks for the list, it's very usefull.

  47. I think the consulting one is easier said than done.

    It can take years to get the kind of reputation you'd need to do consulting work, and you'd probably be making enough by then not to bother :-)

  48. Toufan says:

    Damn! is good info dud :-) nice to be here :-)

    <abbr>Toufan’s last blog post..Why Most Bloggers Are Stuck Reporting</abbr>

  49. bewegaleri says:

    I have joined with some of them and failed to join the rest

    bewegaleri’s last blog post..Free WordPress Themes : Nature in Grey

  50. i Just affiliate program for clickbank..

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  3. [...] The Super Affiliate’s Guide to Blogging Profits- One of the true super affiliates that exist in the blogging community is Zac Johnson(a.k.a the man behind the mask).   Another person you should turn your attention towards when it comes to affiliate marketing.  I’m sure you will never run out of affiliate strategies and tactics when learning from Zac. [...]

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  5. The Power of The Social Blogging Effect says:

    [...] The Super Affiliate’s Guide to Blogging Profits- One of the true super affiliates that exist in the blogging community is Zac Johnson(a.k.a the man behind the mask).   Another person you should turn your attention towards when it comes to affiliate marketing.  I’m sure you will never run out of affiliate strategies and tactics when learning from Zac. [...]