Internet Entrepreneur Since 1997

Zac Johnson

Blogger, Builder, and Kid from the 80s Who’s Been at This Since Dial-Up

I’ve been doing this internet thing since 1997. Before Google. Before social media. Before most people even had email.

I started this blog back in 2007 and it’s still here because I never stopped having things to say. These days I write about fun things like money matters, old school memories from the 80s and 90s, money comparison topics, and whatever else is on my mind. No agenda. Just a guy who’s been online long enough to have seen everything twice.

My best advice for wherever you are in life or business: always “Appreciate Everything.

100,000,000+

Website & Blog Visitors

28

YEARS
EXPERIENCE

25+

Events Spoken At Worldwide

10+

ACTIVE
PROJECTS

Money Stuff

Twenty-five years of learning what actually works with money, what doesn’t, and what nobody tells you until you’ve lost some.

Worth It or Not

The real verdict on what’s worth buying, what’s a waste, and when timing matters more than the price tag.

Let’s Rewind It

Stories, lists, and memories from the 80s, 90s, and early 2000s.

MY STORY

From $1 Banner Ads to 30 Years Online

I made my first dollar on the internet in 1997 selling banner ads to strangers in AOL chat rooms. People mailed me actual dollar bills. It was ridiculous and I was hooked immediately.

Since then I’ve built email lists with millions of subscribers, launched sites that hit 100,000+ daily visitors, spoken at conferences around the world, and yes, lost it all a couple of times too. That’s kind of the point.

This blog is where I put everything I’ve learned, everything I remember, and everything I’m still figuring out.