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7 Steps to Get Ranked in Top 10 Results on Google

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Everyone wants to rank at the top of the search results, but not everyone had the budget to pay on a per click basis?

An alternative solution to ranking at the top of the engines without going directly to ppc marketing, focusing on your link building of course.

Whether you are focusing on generic, tight niche or long tail keywords at the end of the day it comes down to having a quality web site with content and high value back links to your site.

Getting Top 10 Google RankingsFinding high value web sites is one of the biggest problems with link building. Sure you can focus on guest blogging and get free placement on other sites, but they already have so much link juice flowing out of their site that you will also receive a minimal amount.

LinksManagement is a text brokering service that buys and sells text link placements on various web sites, specifically those which don’t have many outbound links, which means anyone who advertises on these sites will gain more link juice.

While not everyone buys into the business of buying and selling links on web sites, there are plenty of big name companies that base a majority of their link building strategies on it and Links Management has been very successful in their business for many years now.

With 2012 behind us and a new year just starting, that means there are 300 more days for Google to play games and throw some new compliance issues and rules in the face of site owners and bloggers around the world.

Links Management has released their own “7 Steps to Get Ranked Top 10 on Google in 2013” list. I’ve taken each of their key points and provided my insight and focus for each.

1.) Choose the Right Keywords

Choosing the Right KeywordsKnowing what your web site and blog audience is searching for is one of the best ways to tackle your link building campaigns. The next step is to also know your competition, where they rank and the competition of your keywords. Knowing how to find the right keywords and finding long tail keywords is key to a successful long term link building campaign.

2.) Get High Quality Text Backlinks from Relevant Sites

SEO and Link BuildingIt’s not just about the Alexa ranking, Page Rank and traffic a web site has, it’s also about the content. In the world of link building you need to get people and links to your site from relevant sites. If you have a site on sports, you don’t want a site about crafts linking to your site. The more relevant the sites linking to yours, the more it will help in your link building strategies

3.) Get Backlinks with Different Anchor Text

Last year Google put down the ban hammer on sites for creating a massive amount of incoming links to their sites with the same anchor text. Before Google put the smack down on, this was one of the best ways to rank in the search results, along with having an exact match domain. Now site owners need to get creative and build incoming links with a wide variation of anchor text not only focusing on their keywords, but also using their urls and “click here”, “visit” and “read now” type of generic links.

After the recent Google algorithm changes, SEOMoz came out with a case study about the how incoming links to a site should be structured based on anchor text. You can see the full break down in the chart below.

Natural Anchor Text Distribution(1)

4.) Get Backlinks from Sites with Different Page Rank

Everyone knows that the higher the Page Rank of a site linking to your site, the more link juice you will receive. However, if you spend all of your time focusing on only high end or low end incoming links, then you are potentially giving Google clear warning signs about your link building efforts. Just think about a popular blog and how they got to where they are today… sites of all sizes are linking to them and this is the same strategy you should be striving for.

5.) Gain and Purchase Backlinks Slowly

Build Backlinks SlowlyIf you really want to piss Google off, go and order one of those bulk link building packages that sends thousands of links to your site within 24-48 hours and costs you under a $100. This is the LAST way you want to build links to your site. Focus on building 1-3 quality links per day and you will see long term results that continually improve your rankings.

6.) Be Patient

One of the worst parts about link building and seeing results in the search engines and with your sites Page Rank is simply having to wait for Google to update. Page Rank updates are every few months, but search engines toss around their listings every day. It’s a slow process but one that works best with time.

The more competitive your keywords are, the more time it is necessary for you to get ranked on Google. It can take from 1 to 3 months for very low competitive keywords, from 3 to 6 months for middle competitive terms, and from 6 to 9 or even 12 months for high competitive keyword phrases. – LinksManagement

7.) Remove All Duplicate Content

Remove Duplicate ContentIf you have duplicate content on your sites then you are going to have problems right away. Google is after duplicate content and they have no problems with throwing sites out that participate in spinning articles, replicating content, re-posting rss feeds and much more. Use these common duplicate content checkers listed in Google to see if your site currently has any content issues.

Lastly, You Must Track Your Results!

In the end the last thing you are going to want to do is put the time and effort into all of these steps then lose your way and not track the results. It’s important to make sure that your link campaigns and efforts are working for you. Learn the basics of knowing how to track the performance of the keywords you are ranking for and at what position then track their progress over time.

Instead of worrying about the link building trends and Google algorithm changes to come, focus on making 2013 your best yet.

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5 Reasons Why Your Business Should Be Writing Blogs Right Now

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Blogging is a great way to get your website noticed and generate more traffic and sales. 86% of companies use a blog on their websites, so you can’t afford to miss out.

You may think that blogs aren’t that important, or that they don’t make a lot of difference to your business. But they are a lot more effective than you may think.

Blogging can increase your lead generation by 67%. Whether you’re a new or established business, this can prove invaluable. Here are 5 reasons your business needs to start writing blogs now.

1. Generate Traffic

Blog posts add more content to your website and thus attract more people to visit your site. Creating web content means that you can direct your readers to other parts of your website.

This means you can write a post about one of your products or services and use yours as an example. When readers discover this, you have a greater chance of boosting sales.

2. Boost SEO

When it comes to marketing your business, SEO is king. SEO determines where your website ranks on search engine results. In turn, it impacts how many people find you.

There are a lot of things that affect your SEO. Things like a fully optimized website and using the right links can make a real difference. Hook Agency says that having the right SEO can double or even triple your traffic from search engines.

Once you have your website sorted, blog content is next. The more blogs you write, the better the SEO. Use popular keywords and terms that your audience would search for. This will make your posts rank higher on search engines and get customers your way.

3. Create a Brand Voice

There are a lot of company blogs out there which may be interesting, but they have no distinctive voice. When they have no voice, they all blend into one.

But if you write blogs with a specific voice, you make an impression. When people can recognise your writing style, they recognise your company.

Set featured imageTry to give your posts a personality. They are more fun to read and will keep people coming back to read for more. They make your brand more trustworthy and encourage people to choose your brand.

4. Showcase Your Services

When it comes to your business, you’re the expert. You know all about your own products and services, so use your blog to show off this knowledge!

Explain what you offer and what you can do for your customers. People want brands to know exactly what they’re selling and it makes you more reliable.

It also serves as a free way to advertise your business. You can write as much or as little as you want on the services you’re offering.  

5. You Stay Ahead of the Curve

When you give your website a blog, you’re also future proofing your business. Those who don’t have blogs are lagging behind and missing out on a lot of great opportunities.

It gives you the chance to be creative and boost your business in a whole new way. You can also add other media like videos and photos to your posts to boost your SEO even further.

Chances are, you’ll find blogging very fun. Regular content on your site gives your business a firm presence and will keep you on the SEO map for longer.

Your Business Needs to Start Writing Blogs Now

Now that you know how important it is to start writing blogs for your business, it’s time to get started. It’s a fun creative challenge which can lead to more traffic and more sales.

Want to start a blog on your website? Check out our services and see how we can help you set it up.

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Blogging

Cyber Monday and Black Friday Deals Going on Right Now!

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Black Friday is always a great time to take advantage of the huge holiday sales rush. Not only is this true with retail locations, it’s also MASSIVE for online businesses and shopping as well.

To provide our audience with a selection of the best Black Friday offers on the market today, we’ve hand selected a few of the best out there. Not only are these tools that are trusted and used by thousands, they are also tools and solutions that we love and personally use daily.

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Discover how to start a profitable online business by mastering affiliate marketing, content creation, social media, paid search & more.

Starting a website or a blog is EASY.
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Blogging.org University has created “The Complete Guide to Affiliate Marketing & Blogging” to make the concept of creating an online website, blog, brand, or business easy for anyone.

In these video sessions, industry expert Zac Johnson, will walk students through everything they need to know to create a successful and profitable blog online. Such topics include finding that perfect niche market, creating a site from scratch, how to make money with affiliate marketing, and much more!

And of course, all students get lifetime access to all course content, videos, and updates.

Online Coaching with Industry Expert Zac Johnson

Zac Johnson is the Founder of Blogging.org, and has been making money online with content and affiliate marketing for over 20 years now. Having first started making money online back in the mid-to-late 90s, Zac first found affiliate marketing success with Amazon.com, then started building out his own sites and ad campaigns.

Over the past two decade, Zac Johnson has lunched hundreds of websites, thousands of ad campaigns and has also taught his students how to make millions of dollars in the process.

The Complete Guide to Affiliate Marketing & Blogging” is simply one of the best courses for learning how to create a legitimate and profitable business on the internet, while also being 100% taught through lessons created by Zac Johnson himself.

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Blogging

Quick and Effective Tips to Maximize Speed of your Website or Blog

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Few things are worse than when you click over to a new website or blog, and then it’s loading slow as anything. With everyone having an extremely short attention span, and so many options for other websites and entertainment online, a fast loading website is a must for every blogger, brand, or business on the internet.

There are also many benefits associated with a fast loading site, beyond just user experience. Google is now penalizing sites that take too long to load, and boosting up other sites that a mobile-optimized and running super fast.

Depending on how technical your design or WordPress skills might be, the process of speeding up your site and maximizing it’s optimization might vary. To help with this process, I’ve listed a few of the best working methods below.

Optimize your Homepage to Load Quickly

With the homepage being one of the most vital parts of your website or blog, you should be doing everything possible to make sure it loads quickly. Different things can be done to speed up your homepage such as lowering the number of posts on the main page, minimizing applications and widgets from third-party sites, and also optimizing your images so they are either loading as a smaller sized file or through a CDN service. It’s also a good idea to use an SEO friendly theme or template, as these are more often cleaner with their coding and already optimized right out of the box.

Use an Effective Caching Plugin

If you are using a CMS like WordPress or blogger, then using an effective cashing plugin can contribute nicely in the process of making sure your site is loading as fast as possible. Since caching is an apparatus for a temporary storage of web pages to diminish bandwidth and to improve page loading performance as well, it saves the server’s time to make web pages load faster. Caching plugins are easy to install and use. All you need to do is perform some research online to see which plugin is best for your site, then click a few buttons to have it installed right within WordPress. Once this is done, it’s usually just a matter of copying the account number of your CDN and letting the hosting provider and WordPress plugin do its work.

Use CDN (content delivery network)

We’ve already referenced content delivery networks or CDNs, a few times now. The way these solutions work is that they host a version of your site on their server, and then loads the content from another server that is closest to that individual’s location. More and more site owners and bloggers are using CDNs not only to improve page load speed but to provide users with a great experience to make them stay longer on the website. Also mentioned earlier, this can help with how well a site ranks in Google, while also moving your site above the competition. Moreover, if one of your server locations is overloaded due to huge traffic and visitors, then users can automatically be switched to a new server location to enjoy fast loading website experience.

Improve Your Hosting Plan

If you have a slow loading website or blog, it’s likely due to your hosting plan. If you are pushing a lot of traffic through your site and making money in the process, you should definitely upgrade from a shared server. Shared hosting is often fine for new site owners and bloggers, but as your site gains more attention, backlinks, and traffic, it will also likely be using more server resource. On a shared server, your site is also sharing the server resources with many other sites — sometimes hundreds, or even thousands! Upgrading your hosting plan to a VPS or dedicated hosting package can greatly improve the performance of your site as well. So, if you are still using a cheap web hosting plan with an average price below $5/mo and receiving massive traffic from search engines, then it would be the right time for you to upgrade your hosting plan with a better one to speed up your website loading speed.

Use Optimized Images

Big images take up a lot of space and resources when it comes to loading data from your site. This is especially true with very high-quality images. While these images are going to play a big role in the beauty and engagement on your site, there are still ways to optimize such large images so they load faster and put less stress on your server. There are many plugins are available that can drastically reduce the file size of an image without reducing the quality. Image optimization will not only help you boost website load time but will also save disk space for more files and media. If you really don’t want to overload your website with plugins, then you can also use online image reducer apps and software to optimize image before uploading to the media library of the site.

Minimize HTTP Redirects Requests

How and where content is being loaded on your site can also affect its overall performance. You may need to use redirect requests to redirect the web browser from one URL to another. There are a variety of reasons as to why you might want to do this, such as to specify a new URL location, to track visits and clicks on the site or to connect different elements of the website with each other. Since redirects might be necessary to enhance overall UX of the website, you should only be using the redirect requests that are most important because excessive redirect requests can have an ultimate impact on the loading speed of your website/blog.

Don’t Leave Your Audience Hanging

When browsing the internet, few things are more annoying than accessing a slow loading website. It’s hard enough to get someone to visit your site, let alone stay for a few seconds. Don’t give them a reason to leave right away because your site isn’t loading as fast as it should be.

Follow each of the simple and effective site speed optimization tips above to make sure your site loads as fast as possible, ranks higher than the competition and also doesn’t disappoint your audience when they hit your site.

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