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Black Friday Stats to Blow Your Mind

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How much money will be spent during this Black Friday shopping stint? BILLIONS!

Instead of sitting there and saying “WOW!” — you should be planning how you can tap into this major shopping “holiday” as everyone is already in buying mode and they are just waiting to pull out their credit card and spent good money on your amazingly awesome and heavily discounted offer!

To get the most out of this years holiday shopping trends and spending spree, you must first understand what Black Friday is all about, along with how and where people are spending their money.

Special thanks to Nextopia for their awesome infographic and stats collection.

Black Friday Kicks Off the Holiday Shopping Season

Even though more brands are now kicking off their Black Friday promotions earlier and earlier each year, the key figure that you need to know is that there are only 27 days between Black Friday and Christmas. This means you have a short period of time to make a huge amount of money… so be sure to make the most of it!

Just how much money are we talk about? Well, last year we saw $1.964 BILLION in overall online sales for Thanksgiving and Black Friday, which was a 18.5% increase from the previous year. There is no doubt that we will see $2 BILLION+ in sales this year!

Black Friday Days Between Christmas

How to Best Target Your Potential Customers with Online Markets

1 out of 3 Americans will be shopping this Black Friday… which is roughly 140 million consumers. If your customer isn’t out at your local retailers, then there is a good chance they are already shopping online.

When it comes to shopping online, not only is it easier for customers, but it’s also a cash cow for many brands and Black Friday resource sites. The question isn’t if your audience is going to buy, it’s how you are going to entice them to buy from your site and not your competition. These are some of the methods that work best.

  • 44% will offer specific deals and promotions online
  • 41% will offer a one-day sale online
  • 44% will use a special email campaign
  • 27% will offer free shipping at a lower than usual minimum purchase level
  • 20% will offer free shipping on all purchases

Where Black Friday Shoppers Are Going

How Big Retailers are Cashing in on Black Friday

As mentioned, more and more brands and retailers are now offering their Black Friday promotions and deals earlier than ever before — simply in hopes to beat out their competition and bring in more customers. Black Friday is late in November, but brands like Walmart, Best Buy, Target and Khol’s released their Black Friday ads as early as November 10th — 3 weeks before the actual shopping event date!

Something you might also be surprised to know is the big differences between online sales based on actual locations throughout the country. The following cities have the highest online sales during Black Friday for last year. (Something to consider split testing with if you can sort your customer data, demographics and analytics)

  1. New York City, NY
  2. Atlanta, GA
  3. Los Angeles, CA
  4. Washington, DC
  5. Chicago, IL

Top Black Friday Brands

When Most People are Shopping During Black Friday

Black Friday events used to occur after midnight on Thanksgiving, but those days are long gone. Throw in the 24/7 world of the internet and there is simply no need to ever put a limit on when and where you can buy something… however, we still do have some great stats to backup when people are buying most during Black Friday.

While most of the big sales are “midnight” promotions for the early birds, the majority of shoppers (39%) aren’t making trek out to stores or buying online until 10AM or later.

Black Friday Online Sales from 2011-2013: Even with the economy and jobs in a sour position, the continued massive upward climb of Black Friday holiday spending continues to grow year after year. It will be no surprised when we see these numbers climb right through the $2 billion mark in 2014.

Black Friday Buying Trends

Mobile Ad Spend is Dominating Black Friday Promotions

It’s no surprise to see a ton of money being poured into the mobile and tablet advertising industry — which is currently accounted for 40% of all Black Friday advertising.

Mobile advertising is one of the best ways to get your message and advertisements instantly read and while customers are already potentially shopping within your online or offline store. Mobile is quickly passing the 40% mark for all online traffic and mobile sales are climbing passed the 20% mark as well.

Google Owns Black Friday: Whether it’s through your desktop, tablet or mobile device… everyone is going to Google to find what they are looking for. With billions of searches made, the majority of them are coming through the hours of 8AM-12PM and then peaking again during 4PM-7PM. Online sales peak around 9AM.

Black Friday Advertising Platforms

What are People Buying on Black Friday?

We know everyone is buying everything they can find on Black Friday, but actually knowing what types of deals and promotions relate best with your audience is key. Leading the way among all products are electronics, clothing, toys and jewelry.

Pinterest vs. Facebook: Just as important as what people are buying, is how they find your online stores and promotions. Black Friday shoppers referred from Pinterest spent 77% more money per order than those referred from Facebook! However, Facebook referrals converted into sales at nearly 4x the rate of Pinterest. Which social networking platform is best for your audience?

Top Black Friday Purchases

Black Friday 2014 – How Much Will You Make?

The question isn’t “if” you are going to make money online this year during Black Friday 2014, but instead, HOW MUCH?

Take the time to perfect your Black Friday and holiday ad campaigns and make these last 27 shopping days of the year your best marketing efforts yet!

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Can’t Stand Retirement? Try these 7 Best Jobs for Seniors and Retirees

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Retirement is now seen as more of a fluid concept than a permanent state.

More than 50% of retirees aged 50 and over said they would return to work for the right opportunity. And, 39% of workers over the age of 65 said they had retired at some point in the past.

Income is one reason why seniors return to work after retirement.

But, being able to do more meaningful work is considered a key reason for delaying retirement. In fact, more than two-thirds of older workers report greater satisfaction in the workplace as a result of doing useful work.

If you’re considering “unretiring” too, here are four great jobs for seniors and retirees.

1. Online Marketer

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2. College Instructor

Roles in education make great retirement jobs. These positions give you a chance to share your knowledge and skills. And, they also offer a great way to connect with younger generations.

With an advanced degree and years of work experience in your field, you might like to work as a college instructor at a university, community college, or trade school.

And, with a predicted 15% increase in post-secondary teaching positions by 2026, there’s a good chance that your skills will be in high demand.

3. Financial Services

Through excellent retirement planning, financial motivation might not be a factor in wanting to continue working in finance after retirement. But, you might find it fulfilling to take on a new position as an accountant or auditor to “keep your hand in.”

If you have sufficient qualifications, you could even work as a financial consultant on a freelance basis. This is a great way to use your financial experience and skills while enjoying the flexibility of part-time jobs for seniors.

If you’re interested in financial work but aren’t qualified, you could do a course to become a tax preparer. This is one of the best jobs for older people who prefer to work seasonally on an annual basis.

4. Blogging

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5. Freelance Writer

Why not follow Jessica Fletcher’s lead and become a writer after retirement?

In all seriousness, whether it’s exploring your creative side or sharing your work experience through technical writing, there are many writing jobs for retirees.

Full-time jobs often require a bachelor’s degree. But, there are many opportunities to work on a freelance basis or contribute to single projects.

You might consider working on a book, completing assignments for print or online publications, or even starting your own blog.

6. House Sitter

The freedom of retirement means that jobs for 60-year-olds can also be great opportunities to fulfill lifelong dreams.

If you’ve always wanted to see the world, caretaker and house sitter roles offer you the possibility to travel without all the expenses. There are short-term and long-term options in this area.

And, if you’re part of a couple and are both flexible about when and where you go, you may both be able to get hired as a way to travel the world together.

7. Sell Stuff Online

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The Best Jobs for Seniors

As these jobs for seniors show, there are a variety of different employment sectors and roles that offer opportunities after retirement.

Whether you want to enter a new field or explore a different position within your area of expertise, many jobs for retirees can help you combine fulfillment and flexibility.

Or, if you’re ready to take on a whole new challenge after retirement, check out these articles on entrepreneurship for more inspiration.

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5 Ways to Maximize Your Forex Profits and Investments in 2019

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As we all know, there are many different ways to make money online — whether that be through starting a new business, focusing on affiliate marketing and blogging, or even putting your existing finances to work for you through good investments or stock/forex trading. With so much focus on each of these methods, today we are going to take a look at what the world of forex holds for those willing to put in the time and effort.

Forex is one of those activities that is very easy to learn, but hard to master. Even though it is not a good idea to get into forex with the preconception that profits are guaranteed, it is no secret that money is a key motivating factor for many traders. Whether it is to create a steady, additional source of income or build a primary source of money, the financial aspect always takes precedence over others.

However, traders are as diverse as the combinations of currencies, and the money-making process varies from one person to another. Therefore, we have decided to make a list of actionable tips that will help you make a profit out of your trading efforts. Here are five ways to maximize your forex profits.

Prepare Before You Begin Trading

Because the Forex market is based mainly on leverage – with some brokers offering leverages as high as 50 to 1, 100 to 1 or even 200 to 1 -, some traders might fall into the temptation of taking them for granted. Admittedly, even professional forex traders might experience this cognitive dissonance from time to time, because the willingness of the brokers to offer high leverages will make some traders believe that the risk is manageable, triggering what most experts call ‘’the gambler’s fallacy’’.

So, the best approach before entering the forex market is to create a detailed and comprehensive plan. Beginning with a practice account is recommended here, because it offers the freedom to experiment with lots of strategies without assuming any risks.

Another thing that forex traders should consider doing while practicing is reading a few forex trading books. Some of the best Forex books are the following:

  • Forex Strategies: Best Forex Strategies for High Profits and Reduced Risks. Written by Matthew Maybury, this book is an excellent reading material both for beginners who want to step into the forex market with the right foot, or veterans who want to refresh their knowledge.
  • The Little Book of Currency Trading: How to Make Big Profits In The World of Forex. Written by Kathy Lien, this book can act as an excellent auxiliary material for the previous title.
  • Currency Forecasting: A Guide To Fundamental And Technical Models of Exchange Rate Determination, Michael R. Rosenberg. This book is great for people who want a short, concise introduction into the art of making forex profits and do not have the time to read longer titles.

These books are a good starting point if you want to learn how to maximize your profits. However, do keep in mind that they are pricey – but the price of the books are totally worth it on the long term.

Do Not Set Excessive Goals

If you hope to have any chances at profiting from forex in the near future, one of the best approaches is setting your expectations as low as possible. Unfortunately, most traders become nearly obsessed achieving a ‘’professional’’ level right from the get-go, as soon as they advance from demo accounts to handling real money.

As good as being ambitious is, the main problem is that having a big goal with no realistic plan to achieve it is essentially worthless to long-term growth. Instead, a wiser (and more recommended) approach for beginners who just got their feet wet in the forest market is building a realistic short-term goal and sticking to it for a while, preferably a month or two. As soon as you achieve that short-term goal, you can steadily advance to more and more ambitious goals until you reach the high tier of forex trading.

To conclude, if you are serious about achieving long-term goals, you should start with the little stuff first, and devise a comprehensive plan that will help you achieve those smaller milestones.

Practice Patience

Many forex traders, particularly rookies, are more likely to get impatient or panic if a trade does not go their way as soon as they launch it. On the opposite side of the spectrum, if a trade goes better than expected, they get cocky and either rush to pull the plug right away on a trade that could have rendered a significant profit, or get greedy and spread their finances too thin in order to grow their revenue.

However, patience is a quality that requires a lot of persistence and effort to build. Using specialized tools, such as the Forex and CFD trading calculator, a pattern spotting and confirmation tool and so on can help you achieve a more methodical approach when it comes to trading.

The one thing you have to remember is that you are going to win some trades, or lose others. Do not stress too much about winning or losing – you will lose money at some point, and there is no way around that. Take satisfaction in the small things and on the accumulation of experience, as this attitude will pay on the long-term.

Understand the Tax Implications and Treatment

When it comes to forex, it is important to understand the tax implications and the legislation regarding the forex activity in order to be prepared when the dreaded tax day comes. Forex can already be a full-time occupation, so the best approach here is to consult a qualified accountant or tax specialist that knows the ins and outs of tax law.

A qualified professional can help you avoid any surprises and take advantage of various tax laws – the market-to-market accounting law, for example, which involves recording the value of an asset to reflect its real market traction. Another reason which makes hiring a qualified accountant the wise idea is that tax laws have a tendency of changing regularly, and keeping up with all the legal matters is quite hard for someone who has not had an education in this sense.

Diversify and Limit Your Risks

Another good approach to maximize your profits is diversifying, and at the same time limiting your risks. Here is what these two strategies involve:

  • Diversification is key in maximizing your profits as much as possible. Traders who extend their portfolios across multiple markets have a better chance of making a profit. By applying this strategy and investing small to medium amounts in multiple currencies, you minimize your chances of suffering terrible losses – because, essentially, one loss is mitigated by a win on another. Even if you are absolutely sure that a particular trade has a chance of paying off, it is still a bad idea to put all of your money in a single basket.
  • Familiarize yourself with ways to guarantee a profit on an already profitable order. Good tactics in this sense involve trailing stops, or limiting losses using limit orders or stop. As important as it might be to concentrate on winning, limit losses is more vital to your long term success as a trader.

Conclusion

The forex market is an attractive proposition for many ambitious entrepreneurs thanks to its decentralized nature, round the clock schedule and high leverage – which can be both an advantage and disadvantage, depending on how one approaches the issue, and very low requirements. Maximizing profits comes down to keeping up with tax laws, doing as much research as possible, setting realistic goals and, last but not least, practicing patience. Make sure to follow the advice listed in this article, and you will learn how to maximize profits in no time flat.

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Top 20 Most Expensive Domain Name Sales Ever

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Imagine buying a brand new domain name for $10, then holding onto it for a few years and selling it for millions! The scenario is extremely unlikely, but it does happen. More often than not, the domain is sold for thousands, but the individual ROI on that initial $10 can be huge! Welcome to the world of domain name buying and selling.

Having been making money online since the mid-90s, I’m always kicking myself at the thought of being able to get my hands on some of the best generic domains back before they were registered. Oh, well 🙂 I think it all ended up for the best so far anyway.

With the discussion of domain names and high-valued tech companies always in the news, the dream of selling a domain name for a ton of money isn’t that far off — especially if you know what to look for, or are currently sitting on a nice portfolio of domains. To help with this process, we’ve created an excellent reference guide that covers everything you need to know domain names, values, and registering some great ones of your own.

Most expensive domain names publicly reported

When it comes to looking up the most expensive domain names ever purchased, it’s an ongoing process. With more than 100,000+ new domains being registered daily, it’s a full-time job to keep the list of most active and highest-priced domain names updated. Thanks to GoDaddy, we don’t have to compile this type of information ourselves, as they are one of the largest domain registrars in the world today, and publicly post this data on their site.

At the same time, there are many different ways to list and sell domain names — both publicly, privately, and through domain brokers. GoDaddy also reports that most domain names sell for thousands of dollars when being purchased from someone else.

With all of that in mind, let’s take a look at the top 20 highest selling domains names to date — courtesy of GoDaddy.

  1. Insurance.com — $35.6 million
  2. VacationRentals.com — $35 million
  3. PrivateJet.com — $30.18 million
  4. Internet.com — $18 million
  5. 360.com — $17 million
  6. Insure.com — $16 million
  7. Fund.com — £9.99 million
  8. Sex.com — $13 million
  9. Hotels.com — $11 million
  10. Porn.com — $9.5 million
  11. Porno.com — $8,888,888
  12. Fb.com — $8.5 million
  13. Business.com — $7.5 million
  14. Diamond.com — $7.5 million
  15. Beer.com — $7 million
  16. iCloud.com — $6 million
  17. Israel.com — $5.88 million
  18. Casino.com — $5.5 million
  19. Slots.com — $5.5 million
  20. Toys.com — $5.1 million

The common theme across nearly all of these multi-million dollar domain sales is that they are super generic one-word domain names, that are also .com. The only two exceptions are VacationRentals.com and PrivateJet.com, which both sold for more than $30 million each! The fifth highest selling domain isn’t even a word at all — it’s a number (360.com)!

How to Pick a Great Domain Name

Obviously, the most expensive and valuable domain names are going to be one-word generics that are .com names. What’s also obvious, is that these type of names are no longer around and if you ever wanted to buy and sell domains for profit, you either need to get your hands on a great name, have an existing portfolio, or be really good at coming up with new names that people might want (which happens all the time).

Some simple tips to keep in mind when trying to pick a good domain name.

  • Stick with the main TLDs of .com, .net, and .org
  • Stay away from using dashes and numbers in domains
  • The more generic the better, two words are better than three
  • Make sure the domain is easy to remember and spell
  • Don’t use numbers in place of letters/words (ie: “8” instead of “ate”)
  • Always register your personal name if it’s available

By following these tips, you will have a much better chance at not only registering a great domain name for personal use, business, or for selling — but also making sure it’s the highest value possible.

Using Name Generators to Find New Names

There are two ways to register/buy a domain name. The first is to go through a broker or online site where a domain is already registered and up for sale. The other is going to a domain registrar and simply registering it for the first time. Heading to a site like NameCheap or GoDaddy and getting a new domain name for around $10 is ideal, but also very tough since nearly all the good names are already taken.

If this is the case, you might need to get a bit creative with your domain name, or coming up with a new name for your brand or business. For times like these, I recommend you take a look at these domain name generators. If you are looking for a unique name for blog, business, or products, check out these useful name generators as well.

Something else to keep in mind when registering a new domain name, is that if it’s available, it might not be that great after all. Always consider the domain name you are registering, and also follow the recommended tips that were pointed out above.

Why You Must Register Your Personal Name as a Domain

Your name is unique, and there is no one else in the world like you! However, there are probably hundreds (if not thousands) of other people that share the same name as you. With this in mind, there is a very good chance that someone has already registered your name as a domain if you haven’t secured it already.

Here are two steps everyone needs to follow right now:

  1. See if your personal name as a domain is available
    (get a free domain name with a new hosting account)
  2. If it is, register it! If not, register it as a .net or .org.

If you currently share the name with a famous celebrity, senator, or online marketer, it’s likely your name is already taken as a domain name and there is little chance you will be able to acquire it. This has happened to some of the world’s biggest celebrities, athletes, entrepreneurs, and politicians — Justin Beiber (domain name site shown below), Bill Clinton, Johnny Depp, and many others. 

Don’t miss out on registering your personal name as your domain name, as once it’s gone — it’s likely gone forever! If you currently have close friends and family, you might want to check for their names as well.

If your domain name is already taken, it’s not a complete dead end. Here are a few options you have:

  1. Use a domain name expiration service like NameJet or Pool
  2. Hire a domain broker to try and get the domain for you
  3. If there is a website, contact the domain owner

Want to get even more creative? Start registering the names of anyone else you know, or who might be an up and coming star, and keep them safe until they are famous and world renown!

Get a Free Domain Name with All Hosting Accounts

Now that you’ve seen some of the most expensive domain names in the world today, and why it’s so important to register your name as a domain, it’s time for you to take action.

We are currently partnered with Bluehost — one of the world’s most trusted and well-known hosting companies — and they are giving away a free domain name to all hosting sign-ups made through our blog. At the same time, users will also save 60% off their hosting plans, while getting a free SSL certificate, WordPress Install, and 24/7 support.

Click here to perform a free search for your domain name.

After setting up your new domain name and hosting account through the link above, be sure to shoot me an email. I’d love to provide you with full access to some of my best online training courses and video guides, valued at over $1997. I’m looking forward to hearing from you soon.

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