Native Advertising Networks: Taboola vs. Outbrain vs. AdNow

The challenges that face content creators on the Internet — whether they’re bloggers, vloggers, or podcasters — boil down to two fundamental factors: getting traffic and monetizing that traffic. These are no easy hurdles to overcome and there is always the opportunity to attract more traffic or to monetize that traffic more effectively.

Combining these two critical elements together into one cohesive, attractive and engaging package is native advertising. It’s here, it’s huge and it’s only going to get bigger.

What Is Native Advertising?

The concept of native advertising is hardly new, having existed for years in a just about every media format ever created. If you’ve ever seen an “advertorial” in your local newspaper, then you’ve been exposed to native advertising. However, with the recent trends and massive ROI with native advertising online, they are just about everywhere — even on hugely successful sites and brands like Entrepreneur. (as seen below)

Native_Advertising_on_Forbes

In the broadest sense, native advertising is any paid media placement that is made to look and feel like the main content in which the advertisement is placed. An advertorial is a good example of this. One of the fastest growing trends, though, is the “recommended reading” (or similar) widget that may appear toward the end of an article on a website or blog. Such advertising and content is often created around attention-grabbing images, headlines, and current events. MGID even released their own results on the “most clickable celebrities” as a result of impressions and clicks served through their network.

These widgets usually appear as a series of square-shaped thumbnails and titles that link to other articles and content on the Internet. In theory, it’s a win-win scenario for everyone involved and three of the biggest networks offering these widgets are Taboola, Outbrain, and AdNow.

If you still aren’t 100% sure on the concept or would like to learn more about how to create an effective native advertising campaign for your site or business, this beginners guide to native advertising is a great place to start.

Taboola

Taboola_Native_Advertising

If you’re looking for a cost effective way to get featured on some really high profile websites on the Internet, Taboola should be one of the first considerations. Among its publishing partners are such notable names as MSN, AOL, NBC, Time Warner Cable, Business Insider, USA today and CBS Interactive. The reverse is also true, as content providers like Netflix and The Atlantic use Taboola to promote their own content.

A fairly significant advantage that Taboola offers is the ability to maintain full editorial control over what content is promoted on your site. If you see an article, thumbnail or title that doesn’t fit with your editorial standards, you can utilize Taboola Choice to remove that content. You can also explain why — uninteresting, misleading, offensive, repetitive, or other — so that similar content doesn’t re-appear in the future.

In addition to the main Taboola product, there is also an AdSense/AdWords-like marketplace built into the system called Taboola-X. Using a “real-time bidding environment,” Taboola-X presents an additional opportunity to monetize your web content.

Pros:

  • Over 1 billion global uniques monthly
  • Many major publishing partners
  • Slightly higher average CPC for publishers

Cons:

  • Higher minimum budget for advertisers
  • Can be difficult for smaller sites to get approved
  • Partners can be “clickbait” in nature
  • Questionable relevance

Outbrain

Outbrain_Native_Advertising

For quite some time, the Outbrain name was synonymous with native advertising the same way that Kleenex is to facial tissue and Q-tips are to cotton swabs. Today, Outbrain and Taboola compete on a much more level playing field. Both offering a very similar product.

An overriding objective that Outbrain has, however, is its utter focus on bringing “together premium publishers and marketers of all sizes.” They focus heavily on content quality and can be more stringent on who is allowed into the system either as a publisher or as an advertiser. Notable names include Huggies, Visa, CNN, ESPN, The Washington Post and ABC News.

Outbrain reaches over 500 million global uniques every month, covering publishers and marketers in over 55 countries around the world. This is smaller than the reach of Taboola at this point, but Outbrain offers stricter adherence to editorial content, whereas Taboola is more relaxed about product landing pages masquerading as editorial content.

Pros

  • Dedication to higher quality content
  • Very well-known brand
  • Robust analytics and geo-targeting

Cons

  • Higher minimum deposit for advertisers
  • Targeting features not as robust as Facebook
  • Slightly lower CPC for publishers overall
  • Can be difficult to get approval

AdNow

AdNow_Native_Media_Advertising

Another native advertising network to consider is AdNow. It may be true that Taboola and Outbrain are currently the bigger names in the native advertising space, but this certainly does not mean that AdNow should be ignored.

In fact, the raw numbers at AdNow are certainly nothing to scoff about. Between the 150,000+ publishers and 1,700+ advertisers in 107 countries around the world, AdNow serves up 140 million impressions a day. The ad placements can be more product-oriented, however, with such partners as Amazon, eBay, PeerFly and Matomy (formerly Text Link Ads).

Publishers will appreciate the level of control they can exercise over the look, feel and size of the AdNow widget on their websites. You can control how many creatives are contained in each row or column, for example, further adjusting the size of each thumbnail, as well as the font type and size of the teaser text.

It is not immediately clear what requirements AdNow has for both its publishers and its advertisers since it approves partners on a manual basis. It does appear to be more accepting of sites with more modest numbers than Taboola and Outbrain, so it can be a good place to start for many webmasters.

Pros

  • Weekly payments for publishers
  • Good customization for ad widgets
  • Growing number of partners and publishers
  • Lower minimum deposit threshold for advertisers

Cons

  • Many product-based marketing partners
  • Lesser known brand/company
  • Inability to manually filter inappropriate ads

A Revenue Source with Big Potential

Overcoming the signal-to-noise ratio on the Internet has become more difficult than ever before. There are so many new websites churning out so much more content each and every day. It’s hard to get noticed. And once you get the visitor on your site, it can be more difficult to maximize the revenue generated too.

With more users exhibiting higher levels of “banner blindness” than ever before, native advertising is filling a niche that both publishers and advertisers can appreciate. With the effective CPC ranging around the 25 cent range, it is both lucrative enough for the website owner and affordable enough for the marketer.

Between AdNow, Outbrain, and Taboola, you should be able to find a native advertising network that best suits your particular needs. Content discovery is here to stay and these are three of the best options available today.

5 Steps to Financial Freedom and How to Get There

As entrepreneurs and online marketers, one common goal that many of us share is to simply become financially independent. The dream of working for yourself is quite an accomplishment, but being financially set for the rest of your life is another. Through the power of the internet and affiliate marketing, this opportunity is now more attainable than ever before — however, it’s not just about how much money you make, it’s also how you are spending and saving it.

Before we jump into the five steps to personal financial planning, I want you to first think about where you are in life (financially), and where you want to be 10, 20 and even 30 years down the road. Now I want you to also think about how you are going to get there. It’s easy to say “I’m going to make $100k a year, and in ten years I’ll be a millionaire” — but that simply isn’t the case for multiple reasons. The first being you will have a lot of living/business costs, and there is simply no way to know what your life will be like a few months, let alone a few years from now!

With all of that being said, let’s break down the five steps to gaining control over your personal financial plan.

Knowing_Your_Personal_Wealth

Assessment

Before dreaming about your retirement years and having millions of dollars in cash in hand, you will first need to assess where you currently are in life, along with your financial situation. Such analysis should include your savings, debt, incoming/outgoing funds each month and any larger future costs you may be planning on over the next few years (new car, home, college).

By knowing when, where and how much money you have coming in and out, you will be able to better plan for your future.

Personal_Wealth_Savings

Goal Setting

Goal setting is all about knowing where you want to be and how you are going to get there. However, having a goal to have millions of dollars by the time you retire, simply isn’t realistic. In fact, one of the most effective ways to find success with hitting your goals is to start off by thinking small.

Don’t always look at the big picture – , you need to have a short-term and long-term plan. These short-term goals can be on a yearly or 5-year basis, while ultimately leading up to your retirement years. There is no set schedule for your goal setting, just make sure they are realistic and broken down enough so they aren’t just a grandiose dream you are wishing on!

Planning_Your_Wealth

Creating a Plan

Without a plan in place, a goal is nothing more than a wish. Now that we covered some of the key elements of goal setting, we need to come up with a solid plan for how you can increase your wealth year over year.

During the planning process, you should create an action plan on how and when you are going to put your money to work. A good example of this would be if you wanted to save $50 a week from your paycheck. This might not seem like a lot, but it adds up to an extra $2,500+ per year in savings. Part of this goal is to then put that money to work, so it is growing and making your money over the next several years.

Creating a plan for your personal wealth is much more detailed than just saving money, it’s also about cutting costs and having total management over where all of your money it. This doesn’t mean you need to personally be managing it, but you should know what your personal net worth is at any given time and where all of your assets are.

Adding_Growth_to_Your_Wealth

Evaluate Alternatives

Even with all of the most meticulous planning possible, there is still no telling what might happen in the future. Everything from unexpected disasters, economic changes, health issues and everything in between — they can all be a huge factor into the eventual path your financial planning and success.

With this in mind, it’s always a good idea to consider your options with a financial advisor. Most people know about the stock market and 401ks, but at the end of the day, the help of a real professional can really make big changes in where your net worth might be 10-20 years down the road. A good example of this would be Peter Briger, who is a self-made billionaire, who clearly knows what to do when it comes to wealth management . Having previously spent 15 years at Goldman, he now oversees Fortress’ hybrid hedge fund. As all of this goes to show, Briger is a perfect example of a finance professional who could give you a head start in the world of investments — while also having a respectable net worth in the process.

Bank_Your_Money

Monitoring Your Wealth

The last step in the process is to continually monitor and adjust your financial planning with time. For most people, the financial plan they setup on day one won’t be the same formula they are following ten years down the road. As our lives and the economy change, so do the focuses of where our time, money and interest go.

Due to all of these ongoing changes, it’s always important to make sure you have some money saved up on the site. This should be additional funds outside of what you may already have inside a 401k — so you can gain access to it without being penalized. Most financial advisors are paid a commission, simply for managing your account. Should you ever have questions about how your money is performing or if any changes should be made, don’t fret the idea of giving them a call and getting their expertise.

How to Anyone Can Find Financial Success

At the end of the day, we all want to be rich — however, the word “rich” means something different to everyone. The person with the most money in the world might be the “richest”, but without their health, none of that money really matters. It doesn’t matter if you are making $10 a day or $10,000 a day, you are responsible for your own success and failure in life. With so many opportunities now at hand, there are really no reasons for you to not be enjoying life at it’s fullest.

At the same time, management over your personal wealth and finances is always going to be important — and a huge underlying factor to how you can enjoy life even further. Save what you can, cut back wherever possible and don’t have too much fun in the process. Just take a look at these NBA players who lost it all!

For a full summary of everything mentioned above, check out the infographic below.

Five Steps to Financial Planning

Blink Health Affiliates Make Money Saving on Prescription Fills

The pharmaceutical industry is one that generates billions of dollars a year, while also being a completely legitimate business in the process. At the same time, it’s also helping billions of people around the world find cures and temporary solutions for everyday common colds, serious diseases and everything in between.

However, throw internet marketing into the mix and the pharmaceutical space isn’t all it’s cracked up to be. With re-bill offers bringing a bad taste to the industry years ago and everything now being white-labeled under the sun and sold as a miracle pill, wouldn’t it be nice to promote an offer that people can actually find value in while earning a decent commission in the process? Yes, it would!

Today I would like to introduce the BlinkHealth.com affiliate program, where site partners and affiliates are paid a commission to help their audience save money on their prescriptions. Best of all, it’s free for your audience to sign up and they will also receive a $15 credit on their first prescription fill.

Before we cover the basics of their affiliate program, let’s first take a look at how Blink Health works.

Blink Health – How to Save Money on Prescriptions

Blink Health was created with one concept in mind, which is to help everyday people save money on their prescriptions, while not requiring them to signup for a medical plan or even make any additional payments on top of their regular prescriptions. We all know that not everyone has a great insurance plan, and even for the ones who do, Blink Health may be able to save them even more. What’s even more exciting about Blink Health, is that it’s completely free to use.

To understand how Blink Health works, I highly recommend you join their site and walk through the process. In the process, you may discover that you could also save a good amount on your prescriptions just by using their site!

Step 1 – Search for your medication

Blink offers low prices on over 15,000 medications. Search for the medication your doctor prescribed. Be sure to select the form, dosage, and quantity that matches your prescription.

Search

Step 2 – Pay for it online or through the app

You’ll get your proof of purchase – your Blink Card. You can print it out. We’ll also text and email it to you too. Remember, the name and date of birth on your account must match your prescription.

Pickup

Step 3 – Pick up at your pharmacy

Fill your prescription at your pharmacy like you normally do. Show the pharmacist your Blink Card and ask to process Blink as the primary payor. Your copay is $0.

Pickup

To summarize this process and to see everything Blink Health has to offer, watch the short video below.

In addition to all of the benefits of using Blink Health as a customer, you can also download their mobile application to manage your account and prescriptions right from your mobile device.

How to Make Money with the Blink Health Affiliate Program

Like most successful websites and services online, Blink Health recently launched their affiliate program that rewards site partners with a $10 commission for every new verified signup to their site. A sign up is any new visitor who comes to the site, signs up for an account and successfully fills their prescription. A huge incentive on this offer is that your audience will also get a $15 credit off their first purchase.

In addition to a high-paying affiliate commission, Blink Health is also partnered with and trusted by some of the top pharmacy names in the world today, including Walgreens, Target, Safeway, Rite Aid, CVS, Kroger and more

Blink_Health_Pharmacy_Partners

To get a full understanding of how the affiliate lead acquisition takes please, refer to the diagram below.

How the Blink Health Affiliate Program Works

Since the concept of BlinkHealth.com is so easy and effective, it’s basically a no-brainer for anyone in the United States today. After all, who wouldn’t want to save money on their prescriptions? Especially when the process is the same as if you weren’t using Blink Health — filling a prescription and picking it up at your local pharmacy.

The Blink Health affiliate program is currently managed through Rakuten LinkShare, one of the world’s most successful and trusted affiliate networks in the world today. If you are already an active affiliate with LinkShare, click here to apply for the Blink Health affiliate program. If you are new to LinkShare, click here to create an account while also applying for the Blink Health program.

Join Linkshare

Benefits of Promoting Blink Health as an Affiliate.

When it comes to promoting an affiliate offer online, it’s always great when you can find one that has real value and is of substance for your audience. A good example of this would be something you’d actually use yourself and are happy to share with your friends and family. Affiliates of Blink Health also have access to the following benefits:

  • Earn a generous $10 for every new user that completes a transaction by picking up their Rx at their preferred pharmacy
  • Access to our top-performing banners and ad creative
  • Monthly newsletters sent out to affiliates with top marketing tips
  • No minimum payment threshold on affiliate payouts
  • Custom ad creatives to match the look and feel of your site
  • Responsive affiliate marketing support team
  • Payment and tracking through Linkshare Affiliate Network

As with most affiliate programs, special ad copy, creatives, and payment options are available for premium site partners that can push high-quality volume. You can see a sample of one of their affiliate ad banners below. All banner creatives are accessible once logged into your LinkShare account.

Blink Health Affiliate Banner

Make Money Promoting Blink Health to Your Audiences

The pharmaceutical and prescription meds industry is growing day by day. Now through the use of an affiliate partnership with Blink Health, you can start cashing in as well. What’s also really great about this program, is that it applies to nearly every audience out there — no matter what type of content or site audience you have.

How to Make Money with Blink Health

Here are just a few effective ways you can start making money today as a Blink Health affiliate.

  • Banner Ads on Relevant Sites – Getting Blink Health in front of the right audience is key. Prescription meds and health sites are ideal. However, since this offer applies to pretty much anyone that goes to the doctor, all audiences apply. Blink Health has a great selection of banners to choose from.
  • Free Stuff / Coupon Sites – Bargain hunters are always looking for new ways to save money. Free stuff and coupon sites would love an offer like Blink Health. If you don’t currently have one of your own, start one today or start buying ad space on other sites to grab the attention of that money-saving audience. 
  • How to Save Money Articles – “How to” and “Resource Guides” are one of the best ways to convert an audience into high-quality leads and sales. Should you publish an article on the concept of “7 Ways to Save Money on Doctor Visits” or anything related to prescriptions, this would be a great opportunity to target an interested audience, while also introducing them to Blink Health in the process.
  • Guest Blogging on Health Sites – Another option for marketers who don’t have access to sites of their own, is to start contributing content to other sites. Since Blink Health is ideal for all health/medical audiences, it’s a great reference to include within your content.
  • Send out a Mailing to Your List – Since Blink Health is an offer that applies to almost everyone, this could even fit in well as a promotional mailing or a personal story on your blog. Top online marketers and bloggers often share many stories about their everyday lives with their audience. Saving money on their recent prescription and having their audience take part in that same beneficial process can be one of them!
  • Media Buying on Health Info Sites – Health sites are everywhere and their reach is massive. With so many sites out there, the opportunity for buying cheap ad space is all over the place. In most cases, you could even start buying media placements on other health sites to further promote any of the methods mentioned above.

Everything has been laid out for you, now it’s time for you to take advantage of the opportunity at hand. Blink Health’s affiliate program just went live this month, so the opportunity for increased conversions and earnings is quite high!

Click here to apply for the Blink Health affiliate program today.

Grow Your Business and Efficiency with Marketing Automation

In the early days of the internet, creating a new website or ad campaign was quite direct. There were no social media sites, the use of tracking pixels was quite limited and there really wasn’t much in terms of demographic and audience targeting. For the most part, you would setup an ad campaign and have URLs with sub-id tracking. If you made money from your campaign, excellent! If not, you would continue to mess around with your text and banner ad copy and maybe try a few different traffic sources.

Now it’s completely different. Not only has the internet completely taken over the whole world and how we run our lives, we also now have the ability to track nearly every aspect of our ad campaigns as well. Everything from screen recordings of visitors on our sites, demographic targeting at the deepest levels and even the ability to set up retargeting ads to increase conversions and keep bringing visitors back. It really is quite amazing what options are available these days.

At the same time, it can be quite overwhelming. To think back at the early days of the internet when I was running my sites and ad campaigns, they were really quite simple. I had a site, maybe a few landing pages and an affiliate network where I could track earnings. Now affiliate marketers and brands need to sign up to eight different platforms and services, while cross-referencing data and costs at the same time.

For marketing experts, brands and businesses of today, it’s all about having these systems in place, but also utilizing automation at the same time. We are quickly seeing more advanced platforms and solutions coming out as an all-in-one solution, while also quickly putting single marketing solutions out of business.

One of the most recent moves was through GetResponse, one of the leaders in the email marketing space. With their new Marketing Automation platform, they are putting online marketers and business owners back in control of every aspect of visitors coming to their site, while also having better management and control over customers and even the conversion process.

Before diving into some of the main features of their new platform, I highly recommend you take a look at this short video that will provide visuals on how effective this can be for today’s marketers and online businesses.

Just as I mentioned earlier, the need for tracking every moving component of your business is now more important than ever. However, the need to signing up to several different tracking and delivery solutions to accomplish this is quickly coming to an end. With millions of customers and years of experience already under their belt, GetResponse Marketing Automation is now giving their clients the ability to go from just simply email management to complete control over their businesses.

The Benefits of Marketing Automation

We’ve all heard of marketing automation before, but the common association with this term is usually an expensive platform that is too complicating to setup. GetResponse has created a solution that not only makes the setup and tracking much easier but also visually appealing in the process (see below screenshot). Through the use of conditions, filters, and actions, business owners can customize every aspect of their communications. This means you have the ability to setup different call-to-actions and marketing solutions based off how your audience acts when they arrive on your site.

Scoring and Tagging

A good example of this would be if a visitor came to your e-commerce site and signed up for your newsletter but didn’t make a purchase on your site. Wouldn’t it be great if you could target and treat that individual user differently that if someone came to your site for the first time and actually completed a purchase?

That’s exactly what GetResponse’s Marketing Automation solution is all about — knowing your audience and being able to assign them with different actions, tags, and tracking based off their actions on your site. You can see a screenshot below of how a typical subscriber or customer of your business might be tagged. Notice how they are currently listed as “engaged”, “active” and “female” — three data points that allow you to better target the user as an active customer.

Turn_Subscribers_into_Customers

All of this ultimately comes together for your to have more control over your audience and the type of communications you have with them. Imagine how much money is being left on the table for visitors who come to your site and sign up for your newsletter, but you never hear from them again? Or what about shopping cart abandonment? Did you ever go to a site and get to their order form page and then leave… only to receive an email the next day saying “Complete Your Purchase — Here’s a 10% Off Coupon”. It happens all the time, but for most online marketers and small businesses, this type of solution and follow-up marketing was either too advanced or expensive to setup.

Marketing_Automation_Software_Tools___Platform_-_GetResponse

What’s exciting about this new marketing automation solution from GetResponse, is that it can be applied to nearly any new or existing brand or business. As you can see, through the screenshots and mentioned features above, it’s a clear winner for any e-commerce based sites out there. However, for any affiliate or content sites that have a call-to-action or lead base monetization method in place, I can see this working pretty well for them too.

At the end of the day, no matter what business model you have… the more control you have over your audience and how you direct them throughout your site and follow-up with email marketing, the more likely you are to squeeze as much possible money out of each customer as possible.

If you are currently doing any form of online lead generation or the selling of physical/digital products and don’t have a marketing automation plan in place, I highly recommend you head over to GetResponse and see how this amazing new solution is and how it can help your business and brand get to that next level!

Online Gaming Affiliates: 3 Site Techniques that Work

In the world of affiliate marketing, there are thousands of ways to make money online. No matter if it’s through email marketing, social media ads, creating your content or even mobile advertising — what matters most is understanding the niche market that you are getting into, knowing your audience and your competition.

The online gaming industry is generates billions of dollars in revenue every year. It’s also vast in it’s many niche segments, such as poker, slots, casinos and sports betting — all of which seems to be regulated in different ways.

Online Gaming Market

However, if you were to join any of the major affiliate networks, you would likely find an offer or two for any of the category types mentioned above. At the same time you will also find that these offers usually have payouts in the $150-$300+ commission range. If you were to work with real money gaming sites directly, some pay upwards of 40-60% commissions on all lost wages.

In this article we are going to cover three working methods of how to create an online gaming resource site that can continue to make you money for many years to come. Before jumping into this space however, it would be wise to study up on regulations of promoting gaming offers in your area (country). The United States for example isn’t too keen on affiliates earning money off casino and gaming promotions and you won’t find much success with promoting your site through Google Adwords or Facebook Ads either.

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However… this just means you would need to focus your efforts on outside countries, where the demand for online gaming and sports betting is even larger. Here are two examples of different types of regulations in place.

Online gambling was always a sensitive topic in the US. For example, New Jersey is always a hot topic for discussion with online gaming and sports betting as it’s home to “Atlantic City“. New Jersey has the most comprehensive online gambling regulation in the US, which also continues to report increasing year-on-year revenues generated by its online casinos and poker rooms. The question here is, how will other sites start implementing their own online gaming rules?

Outside of the United States, a perfect example of this would be to look at how Australian players continue to enjoy Royal Vegas Australia’s casino games, despite the government’s interesting stance on online casinos. Currently the only form of online gambling legally allowed Down Under is pre-game sports betting. The locals are not banned from playing poker and casino games online, but the companies are not allowed to promote or offer their services to locals.

Meanwhile in Canada and other locations around the world, online gaming is regulated by territory or individual locations. No matter where you are located in the world, if you want to actively partake or promote online gaming offers, you should be aware of regulations for both players and promoters in that area.

Online Gambling

3 Working Methods for Creating Profitable Gaming Resource Sites

Now that you’ve been bored to death with the fascinating details of online gaming and worldly regulations, it’s time to move on to the meat of the content, which is how to start an online gaming content or resource site.

The funny thing is, many of these same methods with work just as well when promoting other affiliate niche markets as well, such as hosting, business services and even physical products. Scan through each of the three site types featured below, and see which might work best for you.

#1 – Bonus / Gameplay Comparison Sites

Back in the good old days of affiliate marketing and when Google allowed pay per click marketing for online gaming, you would have seen paid advertisements for every possible gaming related search term you could think of. Advertisers were paying upwards of $50+ per click, then Google decided they no longer wanted to allow for online gaming in their search results. A whole industry traffic source was wiped out just like that…

However, that’s not the main focus in this point. Instead the focus is the type of sites that were paying this type of money to rank at the top of the search results. If it wasn’t a main casino site, it was likely a gaming comparison site — providing players with details on the best deposit bonuses, while also providing the site owner with multiple opportunities to earn referral commissions several times over on their most recommended properties.

While the model of ppc gaming ads might not work in Google USA today, the model of creating comparison sites for gaming (or other services) still works extremely well today.

#2 – Individual Gaming Site Reviews

Just like there are quick comparison sites that highlights the best games, features, deposit bonuses and promotions for multiple gaming sites, there are also sites dedicated to provide very details reviews on single or multiple gaming sites.

This is something most affiliate marketers are already familiar with, and are often referred to as “niche” sites. With this model it would be ideal to product 1,000+ word in-depth reviews on each gaming site out there in a specific niche (such as poker, sports betting or slots).

This type of content would do really well with converting traffic into real players, as it’s a review process real players and people usually go through before joining a site or buying something on. The focus here is on niche content of the utmost quality.

#3 – “How to” Players Guide

Every day millions of individuals turn the legal age to start gambling within their specific region. With such a demand for online/offline gaming, there is also a demand for learning how to play all of the casino games. Roulette, Blackjack, Craps, Poker and everything in between… people are searching for how to guides, videos and anything they can to better understand such games or even get the slightest bit of the upper hand.

This is where your opportunity comes into play. There is always going to be a never ending supply of content online, but if you can find a way to create it better, make it more engaging or even simply getting it in front of the right audiences… you may have a winner. Audiences are searching for this type of content, and once they end up on such a resource site, it’s likely they would also click on any online gaming links or offers as well.

The Future of Online Gaming and Affiliate Marketing

Looking at the past 15+ years, the online gaming and affiliate market space has changed a lot. While affiliate marketing conferences like Affiliate Summit continue to grow in size, we simply don’t see the same growth and exposure for the online gaming conferences like we started to see back in the early 2000s when it was less regulated. However, this isn’t the case overseas where the business is still thriving extremely well.

One thing we do know, is that the concepts of online gaming, sports betting and poker isn’t going anywhere. There will always be ways to get around regulations in place, as it’s a thriving industry for it’s players, the businesses behind the gaming outlets and also the states and countries taxing revenues along the way.

For all of those reasons and everything mentioned above, the sports betting and online gaming space will continue to bring in massive earnings. As entrepreneurs and affiliate marketers, it’s our job to keep an eye on changing regulations, what’s working in terms of promotion and how to make money from it in the process.

Access Over 8,000 Free Business PowerPoint Templates

When it comes to creating killer content on the internet, it’s all about the first few seconds of the conversation and grabbing the attention of your audience. This is why video content and infographics work so well — both offer immediate engagement and leave the end user wanting more.

Engagement is even more important when speaking to an audience, running a business meeting or especially when presenting at a big conference or event. Few things make an audience fall asleep faster than seeing a boring white PowerPoint template and stock photos from the late 90s. This is sure to kill any momentum you may have already built up, while also leaving you with an immediate unprofessional feel in the process.

We all know the power and stability of using PowerPoint to create effective slideshows and presentations, but what most people don’t know is that there is a whole world of free business templates that can be easily accessed online. This alone is reason enough to never rely on the boring and outdated default templates available through the software.

With all of that being said, let’s take a look at one of the top free PowerPoint templates on the internet today, which currently has over 8,000 templates to choose from.

FPPT.com – 8,000+ Free PowerPoint Templates

One of the more comprehensive online resources for this purpose is the appropriately named Free PowerPoint Templates. There, you’ll find more than 8,000 presentation templates covering a range of design possibilities.

fppt-free-powerpoint-templates

As you can see from the screenshot above, the site is pretty simple in design and very easy to navigate through. The concept of giving away free powerpoint templates might seem confusing to some, as it would appear there is no way to process from such a model — however, you will also notice several ad placements throughout the site. This is the same type of business model I’ve run on various sites over the year, with the end goal of providing value to an audience at no cost, while simply monetizing through the massive amount of traffic being pushed through the site.

In the end, this works out extremely well for both the site owner and the people visiting the site. FPPT.com makes money from having so many impressions being served on their site, while the audience is happy with the massive selection of free powerpoint templates.

Finding the Right Business Template for Your Presentation

As mentioned earlier, the site design and navigation setup at FTTP.com is extremely easy to use — which means you won’t have any problems navigating through the site and finding the right presentation template for your particular needs.

The easiest way to sort through the site is with the top menu area, which breaks down all templates based on themes, top rated, category, tags and colors. With over 8,000+ templates on the site, you shouldn’t have any problems finding one that matches your niche, brand colors and the message you are trying to deliver.

Once you do come across a template you like, all you need to do is click on it for a quick instant download. What’s even better is that the template files open without a problem, no matter if you are using Microsoft PowerPoint or Mac Keynote. You can see an example of one of their free templates below.

PowerPoint_Presentation_Example

While the majority of this review so far as has been focused on how to use free powerpoint slides for business, it’s also important to note there is a massive selection of educational powerpoint templates available through the site as well. This is perfect not only for teachers and professors who might be speaking to their class, but also for students who need to present as well.

Something to also consider is the ability to transfer your existing presentations to new designs found through FTTP.com. In most cases this is simply a matter a changing out the template background or copying the content over to the new theme. Just because you’ve used old and generic templates in the past, don’t think that you need to completely start from scratch to create new ones.

Impress Your Audience with Creative Visualizations

One of the best ways to relay your message to an audience is through the use of stats and engaging charts. Unfortunately, if you don’t know how to design or set these up within PowerPoint, it can be quite a daunting task.

The good news is that FTTP also has a wide range of business and finance templates that include built-in charts and diagrams. To customize these charts and reports to your liking, all you need to do is click on the chart area and input your own numbers or data to get your point across like never before. You can see a few examples below of how charts, diagrams, animations and circular diagrams are being used in some of the presentation themes throughout the site.

Diagram_PowerPoint_Templates

While data points are usually one of the most important parts of a presentation, the last thing you want to do is bore your audience to death with information overload. After all, your presentation should be about YOU speaking and the slides guiding you along the way and providing your audience with visuals to follow — you shouldn’t be reading your slides slide-by-slide. Make your presentation engaging and a conversation with your audience, not just you talking data and statements to them.

One of the best ways to accomplish this is through visuals that can keep your audience engaged, while also keeping yourself on your toes in the process. A great way to keep the flow of your presentation consistent is to use visuals that will remind you of your talking points (without the need to always look at your slide notes).

Many of the powerpoint templates available through FTTP come with a wide range of visuals and themes that might fit perfectly into your next speaking session. The “Free SEO Analysis” template below might also be perfect for your next live webinar or even for putting together a quick ebook or reference guide for your audience.

Free_PowerPoint_Templates

No matter what your topic or niche audience is, the odds are pretty good that FPPT will have a theme that fits in perfectly with your end goal.

Using PowerPoint Presentations to Deliver Your Message

As business owners, entrepreneurs, bloggers and online marketers, we know what it takes to create and deliver powerful content to an audience. For most of us, what we do is second nature and our expertise is second to none. With that being said, don’t let a boring default powerpoint template be the difference between leaving a lasting impression and looking silly while up on the stage.

With Affiliate Summit East right around the corner, a lot of industry experts and brands will be using templates and slideshows to deliver their message to the masses. If you currently have a blank template or default theme as your deck of choice, right now might be the best time to make a free upgrade.

Visit free-power-point-templates.com to search through their massive directory of over 8,000 powerpoint templates. In the slight chance you still can’t find a theme that fits the message you are trying to deliver, head over  SlideHunter.com for a selection of templates hand-selected for businesses, brands and online marketers.

Make Money with ExpertMobi Mobile Affiliate Network

To continually make money in the world of affiliate marketing, you always need to be looking ahead and transitioning your business for what is next. This is something I’ve personally done numerous times over the past two decades. I can’t tell you how many times I heard people saying “mobile is the future” back in the early 2000s. Unfortunately, not everyone who kept talking about it, actually followed through and benefit from it. Mobile usage and marketing has completely changed everything… not just for online marketers, but every day individuals as well. The more people continue to use their mobile devices, the more opportunities that will arise for those marketing to them.

With all of that in mind, like mobile, affiliate marketing has also greatly progressed over the years. Running ad campaigns is no longer limited to just banner ads and text on websites, but now everything from social networks, native advertising and of course mobile display and in-app advertising. Those affiliates and marketers who knew mobile was the next big thing and got in early, absolutely crushed it.

If you missed out, all is not lost! The good news is that the United States is usually way ahead of the rest of the world in terms of technology. While mobile has already exploded onto the scene in the states, it’s still experiencing massive growth numbers around the world, which leaves plenty of room for opportunity to anyone who might feel they missed out over the past few years.

As with all online lead generation and affiliate marketing, ad networks make the process a whole lot easier. Today we are going to take a look at ExpertMobi, an international affiliate marketing agency that focuses on mobile lead generation offers.

ExpertMobi Affiliate Network

ExpertMobi is an international affiliate marketing agency that has a wide range of offers for their publishers to choose from. As seen on their main page, the majority of their offers span across ten different verticals, accept traffic from over 200+ countries and regions around the world, while also having an excellent selection of nearly 700 mobile offers.

expertmobi

Like most ad networks, ExpertMobi is willing to fight for your business, and the best way to accomplish this is through better offers and higher rates. With more websites and traffic sources now having access to a wide range of world traffic, it’s now more important than ever to have access to affiliate offers that accept the same. Gone are the days when affiliate network focus on just “US” traffic — this has proven to be the case with ExpertMobi as well.

In addition to having a wide selection of offers to promote, ExpertMobi has a tracking solution in place to cater to affiliates and marketers of all sizes. Such features include detailed real-time statistics, landing pages, postback tracking, banners and support for all traffic sources (depending on offer).

To get a better understanding on what ExpertMobi has to offer and how the affiliate platform works, let’s take a look at the dashboard area.

ExpertMobi Affiliate Dashboard

When it comes to the tracking and platform solution an affiliate network uses, most rely on HasOffers or CAKE. ExpertMobi currently has their own custom platform in place, which allows for them to better create, customize and track offers for their affiliate partners.

After signing up for an account and receiving your login credentials, you can log into the affiliate dashboard to start making some money.

expertmobi_-_dashboard

No matter what tracking platform an affiliate network might be using, the general usage and setup is usually the same.

In the screenshot above you will see the Dashboard area and how it looks when you first log in. This will give you a quick daily graph on any active impressions, clicks, conversions and revenue you have earned through the network. You can also customize this chart to show for any specific date range or individual campaigns you prefer.

The daily graph acts as a quick resource when you first log in to your account. You can drill down on much more advanced campaign data and tracking through the “Reports” tab at the top of the page.

 

Affiliate Offers within ExpertMobi

At the time of this publication, ExpertMobi has 684 different affiliate offers available on their network. In the screenshot below you will see some of their top rated offers, while also being able to see how many offers are available within each category. Dating (100+), Entertainment Subscriptions (200+) and Sweepstakes (150+) are three of their most popular offer categories.

expertmobi_-_all_offers

When it comes to finding affiliate offers on ExpertMobi, it’s quite simple. The left side menu has everything you need to sort offers based on their category type, conversion flow, traffic type, platform (device) and geographic locations. The option is also there to stack options selections, to provide you with the most accurate offers. A good example of this would be if you were looking for “dating” offers that paid out on a “CPI” basis and available for “iOS” devices/traffic.

Another option is to use the pull-down menu on the top right to sort offers based on their rating, rate %, rate fix, start date, currency, name, and geo.

The majority of offers found within ExpertMobi are mobile focused and their payouts and conversions can range from $1 to $50 depending on the call to action. Simple lead generation offers or app installs might results in a commission of $1 per lead, while higher value leads like gaming offers can pay out up to $50 per lead.

As mentioned earlier, there are also many offers for entertainment subscriptions, sweepstakes and voucher subscriptions, and dating site sign-ups available on the network. Since these offers are quite generic and could perform well with most audiences, they are definitely something to consider if you already have a lot of traffic flowing through your sites or mobile applications.

Affiliate Offer Approval Process

Affiliate networks need to be more cautious than ever before when it comes to pushing volume through their network. Essentially, they are the middle man between an affiliate and the advertiser — while also moving a lot of funds in the process. For this reason, it’s important for ad networks to not grant access to all of their affiliate offers to all of their partners at once.

The best way for affiliate networks to manage this is to have affiliates apply before running any offers that might scale too quickly. The same holds true for ExpertMobi, but the process for applying to run traffic to an offer is quite easy.

Next to each offer is a button that reads “Add to my offers.” When you click this, a dialog box appears asking about your traffic sources.

Applying_for_an_Offer_through_ExpertMobi

The reason why this component of ExpertMobi is important to cover is that they can be quite strict on what offers that allow access to. This means you will need to provide some detail on the traffic source and methods of promotion you plan to use when promoting an offer. Affiliates who provide more detail will be much more likely to be approved for an offer versus those who simply type in “mobile traffic”.

At the same time, the affiliate support team at ExpertMobi is also very responsive. Upon entering a request to run an offer, affiliates will usually receive a response within 24 hours through the ticket system. If the offer is approved, then you are good to go. If the support team would like more details on how you are going to promote an offer, they will likely ask for this information as well.

While this may seem like a tedious task for affiliates, the process is in place to protect both the affiliate, the network, and the advertiser — which ultimately results in higher commissions paid out due to higher quality leads and partner relations.

How to Get Started with ExpertMobi

As with all business and money making opportunities, your experience and results will come down to your own individual efforts. ExpertMobi has the platform in place and the offers for you to run, now it’s your job to find the right traffic sources and pushing volume.

Once you are setup with an ExpertMobi partner account, you can log in to the dashboard area and start looking around. You will also be assigned an affiliate manager who will be in contact with you shortly after your acceptance.

In addition to the many features and benefits listed above, affiliates who can provide volume and high-quality leads will also have the option to make special requests on their campaigns (higher payouts, unique creatives). ExpertMobi will also be attending Affiliate World Europe, to meet with brands, businesses and affiliate marketers from all around the world.

Click here to become an affiliate partner with ExpertMobi today.

MyAdMarket – All-in-One Ad Network Platform for Advertisers and Affiliates

The concept of affiliate marketing has completely changed the way business and lead generation takes place on the internet. It’s also opened up a world of opportunity for individuals, businesses, and brands to make money online, without the many overheads associated with offline business models and hiring employees or holding product.

With such a powerful medium for making money online, there must be powerful solutions and ad management platforms as well. As entrepreneurs and online marketers, it’s common to see new and exciting tracking platforms come and go as the years go by. With more advanced audience targeting and placement options than ever before, it’s always a game of cat and mouse on who has the latest innovative software and solutions.

Today we are going to take a look at MyAdMarket, an advertising platform that offers management solutions for both individual affiliate programs, or even full-size affiliate networks. In short, it’s an all-in-one solution for ad networks, affiliates, advertisers, and publishers alike — available in a white-label solution, which means it’s ready to go and fully customizable to match your existing brand or business right out of the box.

MyAdMarket at a Glance

When it comes to finding an affiliate management platform, you will have a lot of options to choose from. MyAdMarket has taken most of those options and put them all into one powerful solution. At the same time, the platform was built to fit the needs of individuals, businesses and brands of all sizes, allowing for as many clients, campaigns, advertisers and publishers that you may need.

Ad_Serving_Platform_–_MyAdMarket_com

When looking to start your own affiliate program or even a network, there are many things you will need to setup — such as affiliate accounts, advertising pixels, stats tracking, payment options, ad creatives and much more. MyAdMarket has all of these options covered and when it comes to ad creative, they offer quite an amazing selection of ad formats. Below you will see a few examples of their desktop advertising formats, but you can also choose from pop-unders, interstitials, in-app advertising, video ads and much more. With ad placements being served through both desktop and mobile, such a wide selection of ad formats are rarely seen on other platform solutions.

Mobile___Desktop___Video_Custom_Ad_Format

As with all online advertising, tracking and split testing is key. MyAdMarket has the tools and tracking in place to allow for diving deep into the stats of your ad campaigns based on geographical location, device, hardware, language, browser and even ISP. Conversion tracking is also in place through the use of image pixels or server to server, as well as with the SDK for mobile apps.

You can see a full list of conversion tracking options and platform options here.

Going Live with Your Own Affiliate Network

As affiliate marketers and agencies continue to find more success in the world of affiliate marketing, many of them will flip their success and expertise into starting an affiliate network of their own. One of the biggest choices to make before doing this, is to find a platform that fits their needs and expectations. Should you consider MyAdMarket as your platform of choice for running an affiliate network, you will find great value in this section.

The first thing you will need to do is create an account with MyAdMarket. Once you are setup, you will have access to the dashboard area of your account, which will be similar to the one below.

CPXcenter_Affiliate_Management_Dashboard

As an affiliate and having logged into any of your other affiliate network accounts, this dashboard feeling will seem quite familiar. From an administrative perspective, you can now get a glimpse of all activity running through your campaigns or ad networks at all time.

Daily, weekly and monthly stats charts are available for both advertisers and campaigns within your network. You can also get a quick view on the impressions being served based on country as well. In this same area you can access and manage all aspects of your affiliate program or network through the menu options on the left side and top menu bar areas.

Something unique built within MyAdMarket that you won’t find on other management platforms, is an ad media exchange network. This section (located within each of the side and top menu areas) allows for buying and selling extra traffic with other ad networks, while also being seamlessly connected and tracked through your existing platform.

MyAdMarket’s Traffic Quality Indexing

Not all traffic sources are the same, nor should they be treated the same way. Traffic and leads from one country or source might not convert as well as others, nor will they be of the same value to the backend advertiser who is paying for them.

Another amazing custom feature found within the MyAdMarket platform is their traffic quality index.

Ad_Serving_Platform_–_MyAdMarket_com

This features allows for advertisers and network administrators to have complete control over not only who and where their traffic and leads are coming from, but also how much they want to pay for each source as well. Not only does this help with increasing ROI and conversions, it’s also a huge factor in controlling and determining fraudulent activity within a network.

By assigning a quality score to each affiliate or traffic source, you will have the ability to monitor activity and quality assurance at all times. Traffic sources and sites are rated on a score of 1 to 100, which indicates the likelihood of conversion from each publisher. This provides greater transparency for affiliates, advertisers and the network monitoring all transactions for both sides.

Advertisers, Publishers and Everyone in Between

Now that you’ve seen what’s possible through MyAdMarket, it’s important to remind you that the platform was built as a white-label solution to fit the needs of individuals, brands and businesses of all sizes. This means it can be used for everything from individual use, to running a massive affiliate network with thousands of affiliates.

Starting an affiliate program is something thousands of businesses and brands consider every day. One of the most discussed topics when starting an affiliate program is which ad network will you join. Who has the best tracking, lowest transaction rates and start-up costs? These are all great questions, but it’s also important to consider your options with MyAdMarket as an advertiser or merchant as well.

When looking at other networks like Shareasale, Linkshare or CommissionJunction, you are potentially looking at expensive startup costs and transaction fees in the 10-30% range — which can quickly add up to thousands of extra dollars over the course of the year. Each of the mentioned networks are great, but their startup and transaction costs simply might not be affordable for all businesses looking to get live with an affiliate program of their own.

To good news is that MyAdMarket has everything in place to run a dynamic ad management business and monetize all of your unique content in the most effective and most lucrative ways possible. The user interface, as it is for ad networks and merchants, is easy to use and is fully scalable to grow alongside your business. Your advertisers gain access to setting up and monitoring their campaigns, complete with full reports, and you earn the most money possible.

How Much Does MyAdMarket Cost?

MyAdMarket was created with the end user in mind, which meant having solutions in place to fit the needs of businesses and brands of all sizes. Monthly plans are scalable, affordable and all-inclusive in nature. The only real difference between each plan is the amount of traffic you are pushing through the network.

CPXcenter_Pricing___Comparison_Chart

Pricing starts as low as $9/month for the basic plan, which includes up to 100,000 monthly impressions and 100,000 clicks. As mentioned earlier, the biggest difference as you move up to higher pricing plans, is the amount of traffic (impressions and clicks) you will be running through your network. Each level up also includes additional perks, as a “traffic quality monitor” is available on “Standard” and above, while a “One on One Personal Training” option is available on the “Professional” and “Enterprise” packages

Whether you’re interested in running your own ad network, or you’re a merchant or publisher who wants access to a more robust and comprehensive system you can call your own, MyAdMarket could be the perfect solution for you. All plans come with a one-month free trial. Request a demo to see how MyAdMarket can grow your business.

Travel Affiliate Programs – How to Make Money in the Travel Niche

If you were to listen to all the doomsday pessimists out there, then you may get the impression that it is overwhelmingly difficult to make money in the travel niche. They’ll tell you that the cutthroat competition is positively fierce. They’ll remind you of the innumerable lifestyle travel blogs that already populate the Internet, in addition to the very large and very well-established authority sites in the travel vertical. Coupled with recently closed destinations and ongoing world crises, it can sound impossible to be profitable as an Internet marketer focusing on travel.

They’re not completely wrong; they’re just going about it in entirely the wrong way. Yes, it may be true that there are plenty of life travel blogs on the Internet, but the majority of these are written and run by people who have practically no experience in making money online nor are they specifically interested in monetizing their sites in this fashion. They’re doing it to share memories and experiences, not to promote the best deal on flights and hotels.

If you approach the travel niche with a much more business-oriented mindset from the outset, rather than focusing on storytelling and personal experiences, you unlock a far higher potential for earning huge commissions on a steady and consistent basis. It just takes some legwork to tackle just the right audience with just the right sub-niche.

The Lucrative Numbers of Today’s Travel Industry

Still not convinced that the travel niche can prove remarkably lucrative? Consider the quick travel industry GDP chart below, then the many key points highlighted afterward. In short, the travel industry touched $8 trillion in 2015 and is well on it’s way to rising to almost $12 trillion a decade from now.

Total_Contribution_of_Travel_and_Tourism_to_GDP

  • Some people might tell you that the global economy is unstable and the threat of terrorism and strife is deterring travelers from going out to see the world. The truth of the matter is that outbound trips actually increased by 4.5% in the last eight months of 2015 and this growth trend looks like it will continue through to the rest of the 2016. Analysts are predicting an increase of around 4-5% in global travel this year. People are still flying. People are still booking hotels and renting cars. And there’s money to be made throughout this process.
  • It is true that some travel destinations are closing or downsizing due to any number of possible reasons. The economics have changed. The political climate has changed. Some countries may not be as safe for travelers as they may have once been. Does this mean that the travel industry is shrinking? Not at all! In fact, many new destinations continue to open up, value-oriented vacations are proving more popular than ever. What this all means is that you capitalize on new opportunities with fresh destinations where there is still very low competition among affiliates and agencies. Tried and true destinations may be popular, but they can be saturated. New hotspots offer hot new opportunities.
  • Fewer people are relying on travel agents and tour operators than ever before. Instead of going to the mall and booking a trip through a person sitting at a desk, travelers are far more inclined to do their own research online, booking their own flights and making their own arrangements. In fact, this demographic has grown somewhere between 15% and 24%, indicating that bloggers, webmasters and Internet marketers have access to a growing group of travelers anxious to spend money on their vacations. They’re booking flights, hotels, attraction tickets, car rentals, excursions and more.
  • Second only to adult sites, more money is spent on travel through the Internet than with any other industry vertical. If people are spending more money, there is more money to be made as a marketer and affiliate.
  • A large number of travel blogs are run by people who have next to zero experience in Internet marketing. They may have stories to tell, but their sites are not optimized for the purpose of making money. With the right promotion, the right content and the right destination focus, travel sites can prove to be a veritable gold mine in the right hands.

Of course, simply populating a travel blog with some content and throwing up some random ads in hopes of cashing in on this growing trend is not going to be enough. If you build it, they won’t come.

What you need to do is to monetize the site (or sites) by partnering with the right program.

Getting Your Slice of the Pie with Travel Affiliate Programs

A great example of this is the Jetradar affiliate program. Conveniently operated through CJ, for which you likely already have an account setup and ready to go, this program pays out generously for all the travelers you refer its way. You earn 1.25% on every airplane ticket sold with a 30-day cookie expiration period. This means that for every $1,000 that someone spends on flights, you get $12.50 in commissions.

Let’s say that a family of four wants to fly from Los Angeles to Hong Kong. A typical roundtrip airfare for such a journey is about $1,200. With four roundtrip tickets, the total is about $4,800, which would generate an affiliate commission of $60 for you. That’s no small chunk of change! And when you drive at least three total paid bookings within your first 30 days as an affiliate, you earn an extra $20 bonus. Just email cj@jetradar.com for verification.

As an affiliate of a program like JetRadar, you can easily incorporate travel widgets like the one below right into your site content.

searchform (1)

The Jetradar affiliate program accepts traffic from any geographical location in the world and, as an affiliate, you gain access to a wealth of handy interactive widgets you can embed directly on your website. Through these widgets, visitors can search for their specific flights without ever leaving your website. For travelers with more flexible dates, the widget with low fare calendars can be particularly compelling, as can the special offers widget for the best deals available right now.

calendar (1)

The widgets can be customized to fit in with the overall design and color scheme of your site, integrating seamlessly to provide the most attractive and most unified user experience possible. If you’d rather just send them to the Jetradar site directly, through your affiliate link of course, you can do that too.

specials (2)

Now that we’ve established that the online travel industry can be incredibly lucrative and we’ve identified a great affiliate program with which to monetize your travel sites, the next step is identifying the sub-segment of the market where you can make the most money. The balance here is finding a niche with good demand but relatively low competition.

Travel Niche Audience Targeting and Keyword Suggestions

The consideration here is effectively two-fold. You need to identify the right destination and you need to target the right keywords.

Some popular tourist destinations may immediately come to mind here. You might experience some personal success developing a travel blog that generates a good deal of traffic, but what if it doesn’t live up to its earning potential. A serious factor to keep in mind is that you want to avoid targeting destinations where the overwhelming majority of tourists are coming from tour operators.

These are the kinds of trips where the travelers will purchase a comprehensive package from a travel agency, encompassing their flights, hotels, transfers, medical insurance and so on. If most of the people who go on these trips are not making their own arrangements online, you’re not going to earn their business and commission. Instead, you want to target destinations where people are researching and booking their trips themselves.

At its most basic level, you can start with some rudimentary market research through Google. Queries like the following could lead you down a fruitful path:

  • Top destinations for independent travelers
  • Top travel destinations
  • Most visited world wonders
  • Value vacations 2016
  • Best value vacations
  • Travel trends in 2016

Reading up on some of the content you find online, you may see that your ideas start to coalesce around certain world travel destinations. Remember that you are going after tourists who are more likely to book their flights and accommodations themselves and not tourists who want a pre-packaged vacation.

In my own research, a great example of this is Bangkok, Thailand.

Some big travel sites named Bangkok as the number one destination for independent travelers and Bangkok showed up on articles about 2016 travel trends. Asia continues to be one of the fastest growing destinations, partly due to the improved spending power that European and North American travelers have in many Asian countries. Thailand is one of the best examples and Bangkok is likely the best-known city there.

After picking a destination, it’s a good idea to go through some of the travel comparison sites to look up some of the most popular hotels in the area. You can see recently booked hotels, how many times in the last 24 hours a certain hotel was booked, and so on. If a hotel is especially popular, it means you may have a great opportunity to capitalize with the associated affiliate program too. Always be on the look out for such opportunities.

Using Bangkok as the example for this post, we learn that it can be a very competitive niche. Many of the related keywords have very tough competition, because everyone is going after the most obvious keyword combinations. It’s going to be a waste of time for you to try and compete against much larger sites like Tripadvisor, Hotels.com or Booking.com.

Travel_Sites_by_Ranking_Comparisons

Does this mean all is lost? Not at all! You can approach this situation one of two ways. You can look into an alternative destination that has medium traffic but lower competition. Or, with some deeper research, you can uncover some Bangkok travel keywords that have easy to medium competition but still a decent search volume. This positions you such that you can still make more money with less work and less monetary investment in paid traffic.

The ability to properly collect keywords is an invaluable skill to have in the world of Internet marketing and the travel niche is no exception. Yes, it is absolutely possible to drive traffic and make money without search engine traffic, like using social networks and running PPC campaigns, but even if you don’t count on search engine traffic as your main source of traffic, you still need to know what people are searching for in your niche.

The problem is that too many people go after the big, high-paying keywords with large search volumes. They’ll look for “cheap flights” or “vacations” or “travel insurance.” The problem is that everyone else is going after those keywords too.

For example, if you use the Google Keyword Planner in Google Adwords, you’ll quickly discover that the keyword phrase “Bangkok hotels” has remarkably high competition. There’s great volume, but you’re fighting against much bigger sites with much bigger advertising budgets. Unless you’ve got a lot of money to spend or you are a super powerful SEO wizard, it’s going to prove to be a losing fight.

The great thing is that you don’t have to compete in that space in order to be successful. You can go after the lower hanging fruit and attract the visitors in more of a tangential way. The beautiful thing about the travel niche is that many people are searching for more general information about their destinations even before they book. They’re looking for attractions to visit, good food to eat, places to stay, shows to see, and so forth.

Pull them in with that content. Remember that the Jetradar affiliate program has 30-day cookies, so if these visitors book their flights any time in the next 30 days, you still get credit for the commission. They’ll browse around your site to read more useful content and information about where they want to go, oftentimes reading 3 to 7 pages per visit. They stay on your site longer, you become an expert in their eyes, and they’re more likely to buy from you too. Offer a newsletter and you’ll convert that Google visitor into a long-term reader and fan.

What this all means is that you can start to target related keywords with lower competition.

Instead of going after “Bangkok” or “Bangkok hotels,” research other keywords that can draw in this target audience. In my research, I found some terms with lower competition scores but with relatively high monthly searches.

Keyword_Searches_for_Travel_Related_Search_Terms

None of these keywords are aimed specifically at the action of “buying” or “booking” anything, but they are a lot easier to rank for because of the reduced competition. I like informational keywords, because they keep people on my sites longer. I can more easily upsell a product to these readers than to try ranking for much harder keywords, like “flights to New York city.”

Remember that the only time people are going to consume copious amounts of travel information is when they are ready to go on a trip. You might read the Huffington Post and TechCrunch every day out of interest, but you’re probably not on Fodor’s or Lonely Planet every day unless you’re actively looking into going somewhere. If someone is looking for travel information (and arrives on your site), they’re looking for a vacation. They’re looking for flights and hotels.

Another example might be people who are looking for an inexpensive holiday at a European destination. They might be looking at locations like Spain, Croatia, Italy, and Bulgaria. A terrific example is Greece, since it has great beaches, all-inclusive resorts, huge history, and good value for money for independent travelers.

You could go after the more challenging and more competitive keywords like “Greece vacation,” but that could prove expensive and ineffective. Instead, go after niche keywords that you can uncover using the Google Keyword Planner. Look at metrics like average monthly searches and competition to develop your list.

Travel_Keyword_Comparisons

Expand the list by looking at keywords related to Greek vacations, like Rhodos, Crete, Corfu, Athens, Greece tourist attractions, Greece honeymoon packages, and Greek villas. Check for keywords that have relatively low competition but relatively higher search volumes. Go after long tail keywords, as they are easier to rank for and will give you good additional traffic.

Then, develop top quality and interesting articles that will keep visitors on your site longer, building trust and effectively improving your conversion rates. Catchy titles and strong meta descriptions improve your search engine performance, as do on-site optimization techniques like internal and external linking when appropriate.

Your Journey to Making Money in the Travel Industry

Making money from a travel affiliate site is nowhere near as difficult as you might think. If your blog looks good, you have proper content, you target the right keywords, you’re actively promoting your site and gaining valuable backlinks, and you partner with the best affiliate networks — like the JetRadar affiliate program — then you should not face any problems making a good income from the travel niche.

Travel is like any other business. If you take it seriously, think outside the box, and provide valuable information that people desire, you will succeed.

How to Make Money with eBay Partner Network

As one of the most popular websites on the internet, it would only be fitting for eBay to have a great partner program associated with their site. With millions of people accessing their site at any given moment, partnering with the world’s largest shopping and auction site as a source of revenue is simply a no brainer.

While the core business of eBay has been around for over 20 years, their partner program and how they pay out commissions has evolved over time. In this eBay Partner Network (EPN) review, we are going to take a look at everything eBay currently has to offer, while also covering how site partners can make the most money by promoting eBay to their audiences and also what’s currently working best for site partners today.

eBay Partner Network at a Glance

We are all familiar with the concept of eBay and how users bid on items and purchase products through their site. The majority of people reading this blog are also familiar with the concept of affiliate marketing, where you earn a commission for sending a lead or new customer to a website. When you combine them both together, you get eBay Partner Network.

Share_your_passion___eBay_Partner_Network

Before joining any affiliate or partner network, the most common questions are how to make money with the program, what the payout commissions are and when payments will be sent out. We’ve answered each of these questions for you below.

What do I get paid?

EPN partners are paid out a commission based on the revenue that eBay earns from each transaction. This commission amount is between 40% and 80% depending on the product type. The important thing to note here is that you a paid a commission on “eBay’s revenue” and not the final sale price of items on eBay.

A commission is earned when a site partner sends someone to eBay and they make a purchase within 24-hours, even if the auction may take up to 10 days to end. You can see an example of three of the most popular commission payouts based on Toys, Electronics and Fashion below. For a full breakdown on all commission payouts, refer to eBay’s rate card.

eBay_Partner_Network_Commission_Payouts

When do I get paid?

Commissions are paid out to eBay Partner Network members on a monthly basis when the minimum threshold of $25 is met. Payments are sent out via Direct Deposit.

How do I get paid?

Similar to other affiliate or advertising networks, eBay Partner Network users have access to campaign stats, earnings, and commissions through the EPN Publisher Portal. eBay tracks all purchases and posts your earnings the day after the sale occurred. Stats and earnings per click details can be viewed from within the EPN Publisher Portal.

The Many Benefits of Partnering with eBay

Now that we have the core basics of eBay Partner Network covered, let’s talk about some of the many benefits to promoting and partnering with a site like eBay. eBay currently has over 162 million active buyers on the site and more than 5 million sellers offering over $70 billion in annual merchandise sales. Throw in eBay’s global reach and another 291 million people on their mobile app to the mix and you have quite the earnings opportunity for nearly any website, blog or audience.

In short, since eBay is such a well-known and trusted brand, all you really need to do is point your audience to their site and they do the rest of the work for you. Either by recommending individuals product listings or sending users directly to eBay’s main page, your commissions can quickly add up over time.

Through the use of the “Earnings Calculator” found on the EPN site, you can play around with different products and volume numbers to see what type of commissions you could be earning. For example, if you were to refer a bunch of traffic to eBay and it resulted in 15 sales of an iPad Mini 4, you would be looking at around $453.60 in potential earnings — just for referring users to eBay!

eBay_Partner_Network_Commission_Calculator

As a eBay Network Partner, you will have access to the following features and benefits.

  • Competitive payout ranging from 50%-70% of eBay’s revenue, with double commissions on purchases from new and reactivated eBay.com buyers that you drive from your site
  • Over 1,000 new Buy It Now deals posted daily in top categories such as Fashion, Tech, Home, Kids, and more
  • Some Daily Deals guaranteed to be best on the web pricing
  • Free shipping on all Daily Deals
  • Affiliate newsletters with advanced notice on upcoming deals
  • RSS feeds available for Daily Deals

EPN Partners can also stay up to date on the latest news and trends with their program through their blog.blog

How to Earn Double Commissions with eBay

Not only does eBay have one of the most well-branded partner programs in the world, they also have generously high payouts and promotions for their partners as well. A perfect example of this is their “eBay Partner Network Double Commissions for first 2 months” promotion.

Double_Earnings_with_eBay_Partner_Network

You can view the full details on how it works below.

  1. EPN will double commissions during the accounts first three calendar months. The first calendar month, which begins the day when the EPN application is submitted, plus the following two calendar months comprise the three month period. Please note the first calendar month may be a partial month based on the application date.
  2. Double commissions bonus will be applied to the account the same month the earnings were accrued and will be labeled “Double Commissions Bonus”.
  3. Double commissions bonus capped monthly at 5,000 (based on account currency).
  4. Only new EPN accounts that have been approved and are in good standing are eligible.
  5. EPN account commissions will revert to standard EPN rate card at the conclusion of the third month.
  6. This offer is not for resale and is not redeemable for cash.
  7. This offer is void in the event of fraud, mistake, or any failure to satisfy any terms of the offer.
  8. eBay reserves the right, in its sole discretion, to terminate or modify this offer at any time.

How to Join eBay Partner Network

Joining eBay Partner Network is fast and easy. All you need to do is visit https://partnernetwork.ebay.com/en/home and complete the signup details or login with your existing eBay account. Once you are setup and approved as a partner, you can then start promoting your referral links to your audience and track your performance from within the EPN Publisher Portal.

To make the most money with EPN, be sure to integrate eBay links within your content and especially when recommending any items or products that people can purchase through the site. Product review sites, coupon directories and any content focused around fashion, automotive, collectibles, electronics and technology seem to perform extremely well with EPN.

The most important thing to remember is that nearly everyone already knows what eBay is and how to shop through their site. As a partner of eBay, it’s in your best interest to send as much high-quality traffic to their site and let the end user find what they are looking for, and simply earning a commission off their experience.