How to Pick the Best Business Credit Cards for Startups

You obviously know about the existence of business credit cards, and you may have even heard about the benefits they give to companies, but you’re still worried about getting one for your startup. If that’s that the case… don’t be. I’ve personally used credit cards for my business expenses for over 20 years now, and as long as you stay on top of your payments, they are perfectly fine.

Right now, you may think you’re playing it safe by avoiding the plastic, but in reality, you’re missing out on a ton of great deals that could help your business grow and become more successful.

There are a variety of credit cards that you could choose from, and each card offers their own unique trademarks that you could use to your advantage. Let’s have a look at some of the best business credit cards for startups.

The Best Business Credit Cards for Startups That You Should Use

Depending on your type of business, you can gain some serious perks to help you level up your business game. Keep reading to find out more.

Decide How Fast You’re Paying the Monthly Bill

The first thing you need to worry about is the amount of time you think you will need to take care of your monthly statements.

Some companies can pay off their fees in full every month like clockwork. Others may only be able to pay off the bare minimum in order to keep things rolling. There are cards for both types of businesses.

If you know how to make the full payment each month, you should go for a card that gives you longer grace periods and a lot of rewards so you can capitalize on all of the benefits.

Charge cards are also handy for those who always pay in full. These little guys give you the money you need, as long as you’re able to pay it off within a 30-day time frame.

If you’d rather take your time paying off the card, then get a credit card that has a low-interest rate or a 0% APR to allow you time to pay everything off without any backlash.

As for my own personal and business expenses, I’ve always been a fan of American Express, and have been a customer of theirs since 2003. You can see a few of my other preferred business credit cards for entrepreneurs and bloggers as well.

Think About Operating Costs

One of the biggest reasons (if not, the biggest) why you want a credit card is to take care of the operating costs that come with every business.

Look through the spending log and see which of your operations takes up the most of your money, and then find a card that gives you benefits directly related to those operating costs.

For example, if you spend a lot on customer service, get a card that offers bonus points on spending in this category. That way you get returns as you spend cash.

Credit Expenses

The last thing that you should be worried about when choosing a credit card is are the credit expenses.

Different cards offer different costs on their monthly and annual fees. More often than not, this is directly related to the number of benefits and perks you get from using it.

The general rule of thumb is that the more basic the card is, the less you’ll have to pay in fees, and vice versa. It’s up to you to decide if you’re going to take the thrifty approach or if your business can fork the extra cash for the bonuses.

If you want to learn more about what card would suit your company best, check out this website for a list of credit card reviews and other things that could help your small business soar.

The One Stop for All Your Startup Business Needs

Now that you know about some of the best business credit cards for startups, you can make moves to grow your business! When starting to apply for different cards online, you may find better success with lower level credit options and stay away from American Express until you have a decent credit score or business history. If all of that already looks good, then apply away!

As mentioned, I’ve been making money online and helping businesses grow their reach and exposure for well over two decades now. If you ever have any questions or are in need of services, just send me an email and I’ll be sure to give you the answers that you need.

10 Tips to Create a Business and Work Environment that Employees Love

One of the benefits of having a healthy company is a productive team that goes above and beyond the call of duty. This is especially true for online businesses and brands that can hire in-house and remotely at the same time. With better time, money, and employee management, this allows the business to grow and scale, while also keeping the internal structure secure at all times.

Having happy employees and team members is more then just about ‘working environment’, it can also lead to a more accountable staff, which often show up to meet deadlines and complete projects not only at a faster pace, but also in high-quality. This type of atmosphere can actually lead to healthier morale for other employees.

However, just having this type of work environment and in-office ethics doesn’t just happen. It’s usually seen when the leaders of a company show them how much they care. Caring for employees means more than making sure they receive a paycheck. You have to be present.

A great boss shows up to set clear expectations. They coach their employees to meet goals and offer constructive feedback. But compassionate leaders don’t stop there. They go beyond goals and expectations to ensure their employee’s happiness and health.

If you want to keep your employees committed to the company’s success, keep reading. Here are 10 thoughtful tips for practicing top-notch employee care.

1. Keep the Workplace Safe

One of the best ways to show your employees you care is by maintaining a safe work environment.

Establish safe office practices and make sure your company is up-to-date with its safety training through a platform such as SaftetySkills. These practices serve as preventatives. And, less illness and injury occur.

You reduce health and safety hazards and help your workforce boost productivity. And, you protect the company’s reputation by shielding it from grave consequences.

2. Employee Surveys

You won’t know how to care for your employees if you don’t know what they need. Employee surveys offer that opportunity.

Poll your staff about all the services and benefits you provide them. With anonymity, your team can provide honest data about the company as a whole.

Through surveys, you can also discover the needs of your employees you haven’t served.

Use the survey data to find avenues for improvement. Set up action plans. Then implement them in a way that services the entire staff.

3. Open-Door Policy

The open door policy is an age-old communication policy. Leaders-CEOs, managers, and supervisors leave their doors open to promote transparency in the office.

An open door encourages employees to communicate with the upper manager. This policy gives them an opportunity to voice their concerns.

This may not work in every office situation, but the principle itself can. Set aside specific hours where you are available to floor staff.

Or, host weekly or monthly office town hall meetings. Use this platform as a forum for employees to shed light on concerns plaguing them and the company.

4. Wellness Benefits

The mental and physical well-being of staff is important for every company. Unhealthy employees mean an unhealthy office.

A good employee wellness program comes with several benefits.

Office wellness promotes less absenteeism. Employees look and feel healthier, eliminating health risks that keep them out of the office.

Productivity spikes as a result of a great wellness agenda. When you encourage employees to eat, sleep, and focus well, they perform better in the office.

Also, when a healthy staff knows that a company cares about their overall health, they stick around.

Wellness programs improve employee retention. Good employees stay where they’re cared for.

5. Relate to Your Staff

Often senior executives believe and behave in ways that make them appear superior to their staff.

Resentment can grow in the office as a result of this. Your team should not view your position as an unobtainable one, but rather one to strive for.

Find positive ways to relate to your team to change their view of you as a leader. Host company family picnics. Company picnics create a family environment.

Professional bonding outside of the office boosts morale amongst employees. Also, seeing a boss in a family atmosphere changes an employee’s view of them.

Leaders appear more paternal than pompous.

6. Professional Support

The unspoken rule is the client is always right. That’s not always true or right, especially when it comes to backing good employees.

When a staff member has a complaint about a client, listen to the complaint then do something about it. Let your employee see you act on it. Then follow up when the action’s complete.

It’s important for employees to know they’re not just seat fillers schmoozing clients to make money for the company.

They need to know the work they put in matters. And when a client shows them otherwise, the company should have their back.

7. Stay on the Honeymoon

In the application process, recruiters break out all the stops. They court potential employees with paid vacations, sick time, and weekends off.

And then when they hire them, they give nothing else but paychecks.

You have the employees you hired for a reason. Their qualifications and skills met the job requirements, and they meet standards every year.

Don’t let the good you do for them stop at the hiring process. Stay on the honeymoon.

Offer perks and random spiffs. Reward perfect attendance. Payout unused vacation time. Allow top performers to use the company jet once a month.

Lease out a restaurant and celebrate employees when the company achieves record sales.

Keep the professional love alive. This keeps good employees from looking at other companies as well.

8. Growth Opportunities

No person with secretarial skills wants to be a receptionist their whole life. Offer multilevel training to your employees.

This benefits them and the company.

Training and development opportunities can be anything from customer service to human relations.

Offering employees other avenues to grow within the company increases job satisfaction. In turn, you decrease the employee attrition rate.

Morale increases and staff members become self-motivated when they know opportunities are available.

9. Unique Working Spaces

A cubicle should never feel like a prison, even in the most productive situation. Let your employees modernize their workspaces.

Be open to the concept of different furniture styles and color schemes. Let your staff hang art and use tasteful cubicle walls covers.

Since they can’t open the windows in most office buildings, allow for small indoor desk plants.

Employees spend 10 to 12 hour days working hard your company’s vision. Let them feel comfortable doing it.

For any entrepreneurs working from home, you will understand this all too well. Your workspace needs to be a fun and productive place to be!

Just take a look at my home office below as an example!

10. Culture is Everything

Your company’s culture is its personality. Make sure the vision, mission, and expectations aren’t driving good employees away.

Quality company culture fosters loyalty. When employees believe in the company’s purpose, they support and remain true to it.

Job satisfaction is an important part of company culture as well. When you invest in your staff, the result is happy, committed employees.

A corporate culture steeped in positivity and opportunity reflects care for employees. It can make a company one of the best places to work.

Connect with Your Team through Employee Care

Employee care is the driving force for any company who desires continued success. It is the backbone of company culture.

And, it shows that you’re a leader of leaders, not just worker bees. Show employees you care by making the success of the company a collaboration.

If you found these productivity and business tips useful, be sure to also check out our recent article on ten productivity killers that are wasting hours of time per week.

HR for Small Business: 4 Tips to Avoid Expensive HR Mistakes

Making the leap from a self-employed or sole business owner to a multi-person company is a huge jump. When you first start tossing around the idea in your mind, it might seem like a great idea. However, there are definitely going to be many obstacles and challenges along the way — many of which you may not have even thought about.

When going from a single to a multi-person company, you will start to notice things like hiring, insurance, time-off, in-office politics and much more start to come into play. Many of these issues would be handled through an HR department within the company.

With that being said, if you aren’t sure how to run HR for small business, we have some nice tips to follow, while also avoiding some costly errors in the process.

There are approximately 5.6 million people who work in the Human Resources (HR) department. This department is broken down into recruitment, training, benefits and compensation, and other roles.

Although you may not work for a large company, small businesses need this department just as much. Whether you work for a well-known, large company or a small business, there are certain mistakes every HR employee should avoid.

Not sure what they are or how to avoid them? We’ve got your HR for small business covered. Check out these four tips to avoid expensive HR mistakes.

1. Watch Employee Overtime

When you own or work for a small business, you do much of the work in-house – unlike larger companies and corporations that outsource certain tasks.

While doing most if not all the work in-house gives an HR employee many hats to wear and future experience, it’s also hard to keep track of everything.

One of the biggest and most expensive mistakes many small businesses and HR reps make is not managing employee overtime correctly. If your human resources employee doesn’t know how overtime works, your business will suffer.

Not only your HR team has to understand the meaning of overtime, but it needs to know how it coincides with state laws. Make sure you classify employees correctly and ensure they get paid for all their working hours. Track each employee’s hours to avoid costly mistakes.

While it seems like a lot of information for just one aspect of the job, it’s one of the most important ones to follow. The Department of Labor will perform routine investigations, and any violation of these laws can cost your company a ton of money.

The best way to avoid violating these laws is to make sure that your HR team knows the state laws and keeps track of all employee hours, including any overtime worked.

Keep in mind, these laws apply to all employees – hourly or salaried. Using payroll services can make this process easy and stress-free.

2. Employee Handbook

Do you remember going through orientation for your first job? Even though it’s not the most exciting task, it’s extremely necessary.

One of the biggest yet most common mistakes businesses of all sizes make is having an incomplete employee handbook. Some don’t have one at all.

Think of it as your company’s bible. Without it, there are no rules set in place for employees to follow. This can not only cause safety hazards but result in legal action as well.

Take the time to create an employee handbook listing the rules each employee must follow. Some of these can include an attendance policy and vacation time. These policies should be consistent and easy to understand.

3. Anti-Harassment Policies

Speaking of employee policies, make sure you include an anti-harassment policy in your employee handbook. This could help your small business avoid a sexual harassment case. Plus, it keeps your employees feeling safe and secure in the workplace.

In this policy, make clear what makes up sexual harassment and how to report a violation if one occurs. While open-door policies are nice, it’s smart to have a plan B in place. This can include a violation hotline or a third-party HR resource.

If someone does report a violation, you should follow through with the policy and take action promptly. Having this document in place could save you thousands if not millions of dollars in the courtroom.

4. Employee Feedback

Okay, you’ve started your small business, wrote an employee handbook, and hired some great employees. Now what?

Although your business may have started off small, expect it to grow, especially if you’re doing a good job. As your company grows, make sure you’re not only retaining employees but also keeping them happy.

The best way to do that is to set up a feedback process. This is extremely important not only for your company’s growth but also for each individual employee.

Be open-minded and listen to the feedback you’re employees are giving you. It will help you better understand the work environment and correct any mistakes you may have made. This can improve work productivity and overall employee happiness.

HR for Small Business: Mistakes to Avoid

HR for small business can be challenging. There are many tasks to take care of and employees to consider. At the same time, you must focus on growing your company and solving everyday problems.

These four tips will ensure you avoid expensive mistakes that could cost you big bucks and affect your company’s reputation. For more tips on business and marketing, check out our website or contact us with questions!

How to Find Products and Work with Dropshipping Suppliers in 2019

Drop shipping has recently become one of the most effective ways to launch a successful business online, while also needing a minimal amount of funds and investment to get started. With more people trying to make money for themselves and starting a business of their own, dropshipping is now more in demand than ever before.

Much like we’ve seen in the world of content creation and blogging, it’s quite easy to get started — but there seem to be only a select few who have mastered the process and gone on to make millions of dollars from their online stores. One of the many benefits of starting a business based around dropshipping, is that you don’t need to re-invent the wheel or come up with that next million dollar idea. Instead, you just need to pick the products you want to sell, go live with an online store, and start promoting your business.

It sounds easy enough, but there is some time, work, and effort that will be involved. This is just the first of many factors that comes into play when looking at those who succeed, and those who fail to find success.

At the same time, we’ve also seen a massive influx of site owners, bloggers, content creators, affiliate marketers and brands all dive into this space as fast as possible. This also leads many top hosting and platform solutions to rethink the best business and marketing strategies. This is something CloudWays recently touched upon in their “Is Dropshipping Dead? Can You Still Earn Through It in 2019?”.

 

The obvious answer here is… NO. Dropshipping and ecommerce is in no way dead, it’s just a bit more saturated and competitive than it was in previous years.

The same can be said about affiliate marketing, and pretty much any other method for making money online. Hundreds of people have commented on this question through WarriorForum alone. Once word starts to spread about an effective way to make money online, everyone jumps in on it. However, most people aren’t willing to put in the time, work, and effort — so that is where real marketers and brands can have the edge.

To help with this process, today we are going to take a look at the world of dropshipping, what seems to work best, and how you can get started with your own dropshipping business — or being your existing one to that next level.

Dropshipping 101: What is dropshipping and how does it work?

The concept of dropshopping is quite simple and easy to understand. Oberlo, one of the worlds top dropshipping solutions, has created an excellent explainer video that shows not only how dropshipping works, but also why and how their platform makes it so easy and effective for anyone to start a business online.

This can also be summed up in three simple steps.

  1. Find Products to Sell
    We offer thousands for products from trusted suppliers. You can easily import them into your Shopify store and start selling.
  2. Fulfill Orders Automatically
    When you receive an order you can pay for it with a few clicks. The supplier ship orders directly to customers.
  3. Focus on Growth
    With access to thousands of products and automatic fulfillment, you can focus on growing your sales.

In fact, dropshipping is quite similar to affiliate marketing — in the fact that you don’t need to hold inventory. However, one would need to market their store, connect with a dropshipper, and also process orders. In short, you are running an online store the same way any product-based business is, except that you don’t need to actually hold the product, ship it out, and have a massive upfront investment to spend on inventory.

To dive into the comparisons between ecommerce, dropshipping and affiliate marketing, we can also refer to this video from Greg Preece, which highlights not only the main advantages and disadvantages of each, but also which method is better for those looking to invest money over time, and also for those who are just starting out.

To learn more about the process, be sure to check out my dropshipping 101 reference guide.

How to find the right products to sell?

As with all business ideas and concepts, you need to know what you are going to sell. It doesn’t necessarily need to be something you are familiar with, but instead something you know how to market and get in front of the right audience.

You should also consider how saturated the market is, what your profit margins are going to look like, and how competitive and pricey it will be to start running paid ad campaigns to promote your online store.

Before even looking for the best products to sell, it’s important to remember what the purpose of drop shipping is, and while it’s an ideal business to have. AppeConnect does a great job at laying out the many different pros and cons of drop shipping, which also serves as a good reminder for site owners and brands as well.

It’s not just about having the right tools and platform to power your site, it’s also about making sure you have a solid profit margin on each item and not putting in tedious work and effort to just make a dollar or two on each sale. This is also why ecommerce sites are using dropshipping as their solution for product and shipment, and trying to avoid the whole inventory and warehouse issue in the process.

There are actually several tools out there that can help with this process:

  • Google Trends allows you take a look at the interest in a product, service, or keyword over time
  • Amazon and eBay will give you ideas, sales numbers, and customer reviews

Using these free tools and resources will make it easier for you to find a winning product to sell — which is quite important before launching your site. To also help with this process, I recommend you take a look at this article on how to find the right products to sell, which outlines the following key points.

Most good dropshipping products share similar attributes. When researching potential dropshipping products, keep in mind these five criteria:

  1. The product’s cost allows for a healthy markup.
  2. The product is intriguing, unique, or eye-catching.
  3. The product is difficult to find elsewhere online.
  4. Consumers find it difficult to guess how much it costs for you to buy the product.
  5. Consumers are happy to purchase the product without too much research.

Assuming you can walk through this process and find a few products you might be interested in selling, how can you then find the right supplier or dropshipper to start working with?

Where and How to Find Reliable Dropshippers

As someone who has had experience with dropshipping, this process is not only the most important — it can also be the most time-consuming.

I can’t stress this enough. If you are going to build a business of your own, where someone else is fulfilling the product, they need to always be on time, reliable, and trustworthy. Back when I ran my first dropshipping site, I actually acquired an online store and got the direct information for the dropshipper. Nowadays, it’s much easier to find dropshippers online, but finding a good one is like finding a needle in a haystack.

When it comes to actually finding products and going with a solution, there are plenty of sites and solutions to choose from. Some of the most popular are:

  • AliExpress
  • SaleHoo
  • Doba
  • Worldwide Brands
  • Wholesale Central
  • Wholesale2B
  • MegaGoods
  • InventorySource
  • Dropship Direct
  • Sunrise Wholesale
  • National Dropshippers
  • Dropshipper.com

Each of these have their own pros and cons, but it’s often preferred to find a dropshipping management platform or solution that can tie into all of these seamlessly.

Once such solution again is Oberlo, as they have not only created a platform and solution that makes it easy for people to start selling online, they’ve also simplified the process of finding a high-quality dropshipper as well. As the company continues to make big waves in the online business space, they’ve recently come out with their own list of “Oberlo verified” suppliers to work with.

In short, if you want to sell a product and need a reliable dropshipper, just go through their list. In fact, you can pretty much “just pick one, we checked them already“, as they say on their site.

However, this isn’t just a simple hand-selected and verified list, there is actually a whole lot more that goes into it. Take a look at how Oberlo Suppliers stacks up against the competition, and the many factors that go into this verified decision process.

With such data and verified information readily accessible, Oberlo has quickly eliminated one of the most time-consuming and frustrating components of starting an online business.

Best Ways to Effectively Promote Your Online Store

As mentioned earlier, it’s quite easy to go live with a website, blog, or even an online store of your own. The real work and challenge is promoting your content and generating sales.

This will all come down to how you effectively promote your online store, optimize your ad campaigns, and learn to correctly price your product for the best conversions and margins possible.

Some of the best working methods for promoting your dropshipping store are:

  • Using Coupons – Everyone loves to save money online. Start offering coupons through your site and not only will you see increased sales, you will also likely see free promotion and traffic coming from various coupon sites and forums as well.
  • Affiliate Program – Increase sales and traffic to your site by going live with your own affiliate program. Best of all, you only need to pay out money when new sales come in!
  • SEO and PPC Marketing – Online stores will always do greats with organic search rankings and using PPC to get high-quality customers to their site. Each method has their own advantages, but as a store owner, it’s up to you to see where your time and money is best spent.
  • Social Media and Remarketing – With more than three-billion users on social media, how can you not take advantage of it? A great way to get started is to place a tracking pixel on your site, then delivering remarketing ads to visitors that didn’t convert on their first visit. Facebook Ads is super easy to set up for this.
  • Building a Mailing List – A mailing list is one of the best ways to increase sales and grow your business at scale. Always try to collect the email address of users on your site. Offering a 10% coupon is a great way to get users to submit their email, while also possibly increasing the chance for a sale as well.

If you are still sitting on the sidelines and have always wanted to start an online business of your own, right now is the best time to get started.

Just like we’ve seen how WordPress has made the process of building a website or blog so fast and easy, we are seeing that same transformation taking place in the world of online stores as well. There are little-to-no technical or design skills needed to get started. All it takes is the willingness to put in the time, work, and effort… then follow all of the steps laid out for you above.

9 Ways to Lead a Healthier and More Successful Entrepreneur Lifestyle

You know what I’m tired of hearing? We are always told being an entrepreneur is the toughest to start but the easiest to thrive in.

Guess what? It’s not like that at all. I have gone through hundreds of contents about the lives of successful entrepreneurs and here is what I found:

Becoming successful is easy. All you need is discipline and a strict daily routine.

My advice: Don’t study what made them successful. Study what they do on a daily basis.

Below are a number of tricks and strategies I collected and adapted in my own life from several prosperous people in the world.

  1. Be Authentic

Come to think of it. Nobody wants to be customers or clients to organizations that are entangled in bribery, fraud, false promises and bad delivery. As an entrepreneur, you must ensure that the products, services, and culture you demonstrate to others are as authentic as possible.

Alexi Panos, philanthropist, television presenter, producer, author, actress, and model believes when we expose our true selves to others, they can relate to us more effectively. By sharing your own story, you attract stakeholders towards yourself.

  1. Do What You Love

Let’s ask ourselves this question: why do we want to be successful? Steve Jobs thought it’s for personal fulfillment. Basically, he believed in finding work that drives our passion provides us with excitement and fulfillment.

Before you become an entrepreneur, decide if it’ll give you what you truly want in life. Mark Cuban, whose net worth is US$3.8 billion, says that people must know what they love and what they’re good at to be successful.

  1. Set the Right Goals

I tell you, be very discrete about this. Not all goals are what we want or what we can achieve. You have to be clear about your goals at all times. Create a Vision Board of all the things you would want to accomplish, and place it somewhere noticeable.

Don’t expect immediate satisfaction. Everything takes time to come to be successful. Relax and know that what you visualized will become a reality.

Henry Ford said, “when you don’t believe in yourself, you are believing in excuses”.

It is common for people to lose hope and become frustrated when things don’t go their way. Don’t do that. Believe in your ambitions. Trust life that it will make it happen.

  1. Help Others

This is a great way to promote your brand image. When you help others, others will help you. Also, this will ensure you build meaningful, long-lasting relationships.

Co-founder of LinkedIn, Reid Hoffman notes that you can improve yourself by associating with people who you want to become. Even the people you partner with and employ for your organizations should reflect the best standards.

Promote other organizations and collaborate with them instead of competing, and you will create a harmonious exchange of giving and take.

When you create products or services that help people, they want to be your customers for life. Moreover, when you deliver more than their expectations, they pledge loyalty to you.

  1. Learn from Criticisms

One of the most important lessons is taken from customer feedbacks. You have to tweak your delivery according to your customer’s needs. Unsatisfied customers are the end of an organization.

Don’t be offended by criticisms. Use it as an opportunity to improve yourself. Co-founder of Huffington Post, Arianna Huffington recalls that a critic once wrote to her that ‘The Huffington Post was an unsurvivable failure’.

Failures are not the bricks that we carry on our shoulders, but the steps that we stand on to climb upwards. Sophia Amoruso, a self-made millionaire says that those who rejected her once approved of her later on. So failures are never the end.

  1. Time and Stress Management

What you choose to do within 24 hours is crucial. Be proactive. Don’t ever wait for tomorrow. What needs to be done needs to be done now.

Be creative when it comes to fear and stress management. Practice yoga and meditation. Find natural remedies for anxiety such as herbal tea, relaxing wine, and relaxing herbs.

I say this everywhere and I will say it here too. Switch to an organic diet. Your life will change drastically.  

Be flexible. Adapt to situations as they come. Don’t be a slave to your past beliefs. If you have an opportunity, analyze it. If it’s favorable, take it.

  1. Take Care of Your Health

You cannot multi-task or run an entire company when you are not doing well in the health department. You need a strong body to perform at your best all day, every day.

Wake up early in the morning. Go for a jog or work out. Exercising your muscles and bones lets your body stay active all day long.

It also reduces the chances of abruptly falling ill. Because if you fall sick, who’s going to run your company?

  1. Get Organized

You don’t have to do everything all on your own. Outsource what you can, delegate tasks to your managers and focus on your own tasks.

Don’t follow the crowd. Do your own research and analyze opportunities wisely. Just because others are making money out of it does not mean you will. Ensure what is safe for you.

Never spend unnecessarily. It’s best to construct a personal budget and record everything daily.

  1. Keep Yourself Motivated

This is the key factor in pursuing goals. If you lose the interest to chase, you will also lose the game.

How can you keep yourself motivated? Subscribe to newsletters and blogs that mentor about motivation and success. Hang out with people who are motivating and energetic.

Don’t just subscribe, but also read and practice the habits that will keep you driven to go on and reach your destination.

In essence

Habit is the key. Follow through all of the above tricks and hacks to make the most of your climb to career success.

Be authentic about what you say and do. Know what you want and follow through. Make sure to help others and demonstrate a safe, humanitarian company culture to all your stakeholders.

It is okay to take help from others when you need it. It is okay to be stressed and anxious. Just know what relaxes you and makes you feel better, so that at times when you are not feeling well, you can do something about it.

Keep yourself healthy, fit, motivated and educated. Do this every day because success starts from within first.

17 Growth Hacks to Help Your Startup Scale Faster

Startups are everywhere on the internet today. It doesn’t matter if your expertise, service, or focus is on technology, business, social media, content creation or even applications — this space is extremely saturated! Everyone has ideas, but only those who know how to implement them and turn their efforts into actions will see real results. Just like it’s easy for anyone to start a website or blog, it’s not so easy to get real traffic and make money.

The same is true for starting any type of business online. It’s all fun and games in the beginning, as you are likely starting from zero… but how long can this immediate growth last?

Rapid startup growth is a common goal for many business owners, but it’s one that is tricky to achieve. You need the right marketing tactics, customer support and operational infrastructure — and you need the resources to sustain it all until the sales start rolling in. This is where the opportunity of running an internet-based business really comes into play.

So, what’s the secret to scaling up with speed? Members of Young Entrepreneur Council share their best growth hacks for businesses looking to expand quickly. By following any of the growth hacks for businesses below, you should start to see improvement across the board in a matter of a few short weeks.

1. Create Your Brand

Start creating your brand as quickly as possible. Your brand is an important asset for a startup. People need to know what you do and why you do it in order to use your product or service. The faster people know your brand, the faster you will be able to scale up your business.

Samuel Thimothy, OneIMS – Integrated Marketing Solutions

2. Learn How to Delegate

The fastest way to scale is to optimize your time. Start with the things that are taking up the majority of your time and find someone to manage them. Hire, outsource or create daily efficiencies, and scaling will feel easier than it should.

Corey Eulas, Factorial Digital

3. Focus on Your Processes

Experiencing rapid growth can be a good or a bad thing, depending on how prepared you are. We experienced and are experiencing this growth currently, and it helped expose areas of improvement in our processes. If your processes are broken and you grow fast, it will only emphasize those weaknesses. If you focus on shoring up processes first, you’ll be prepared for fast growth.

Joel Mathew, Fortress Consulting Group

4. Draw Attention to Your Brand and Product

Ride on your competition’s research through SEO and advertising. Use Quora as a platform to answer questions related to your product. You will get immediate traffic. Use video marketing on LinkedIn to draw attention and increase followers.

Trish Agarwal, V Synergize Global Solutions LLC

5. Keep Reminding Your Audience About Your Brand

You have to get out there and get your name out. The more people you know who keep seeing what you do, the more they will think of you when they need what you do or know someone who you can help. This is a big reason why people buy from top brands — their marketing is all over the place reminding you.

Jacqueline Marrano, Marrano Solutions, LLC.

6. Grow Your Team

The rate-limiting factor of growth of any organization is leadership. Entrepreneurs need to scale themselves as well as their teams. When the team is more effective and growing, the business will automatically grow to greater and greater scale. Nothing matters more than human capital.

Eric Mathews, Start Co.

7. Don’t Be Afraid to Accept Help

If you insist on rapid growth, you’re going to need help. And once you get that help, you are going to need to trust their abilities. Too many entrepreneurs think they can do it all and they end up exhausting themselves/failing. Let those around you help you.

Adrien Schmidt, OpenBouquet

8. Put the Customer First, No Matter What

The bigger your business, the greater the need for a solid customer support infrastructure. Prioritize customer communication early on. Each interaction is an opportunity to showcase your brand’s voice and values. Cultivating loyalty and customer satisfaction is a result of having the right solutions and experts to guide your customer service strategy.

Eng Tan, Simplr

9. Know Your Sales Funnel

Sustainable, fast growth requires every part of the acquisition funnel to be in top shape. This will look different for every business, but it’s always important to pinpoint exactly what isn’t working, whether that’s acquiring leads, converting them or upselling them.

Jacob Drucker, Supply Clinic

10. Learn How to Get the Right Traffic

You’re great at what you do, your service is wonderful and your prices are well worth the value you provide. The only thing is, nobody knows you and they can’t find you. If you know how to generate foot traffic or web traffic at a good cost, you’ll be able to scale up quickly. Find the right help, or roll up your sleeves and figure out how to do this for your industry.

Jared Weitz, United Capital Source Inc.

11. Build a Strong HR Team

Most entrepreneurs do not pay enough attention to HR. To scale up quickly, you need to rely on people. You can’t do everything yourself and let your department heads rely on you in order to move forward. HR comes into play and lets you hire people that you can rely on.

Michael Hsu, DeepSky

12. Aggressively Network

My advice to startups looking for quick growth is to get the word out about their business or service by any means necessary. Spending a lot of money on marketing and promotion may not be possible in the early stages, but one of the cheapest and most effective methods of doing so is to connect with other professionals. Foster healthy relationships with professional peers.

Bryce Welker, Crush The LSAT

13. Focus on SEO

SEO is still one of the most effective growth strategies, but it’s hard for founders to execute because it requires content development and the ability to build systems and processes effectively. Double down on content and guest blogging to get backlinks. Stick to it for a couple months targeting niche keywords and you’ll see exponential growth. Most give up too early, but it requires time.

Matthew Capala, Alphametic

14. Make Time for Strategic Planning

Every year, I make a vision board of what I want in my life. Then, I break it down to the top three goals that I feel I must accomplish for growth. Furthermore, I break it down into weekly actions and daily activities. Once a week, I outline my priorities for that week. I analyze what last week’s activities were, and if I find that I was off track or started another project, I cut it.

Klyn Elsbury, Landmark Makers

15. Get to Market Quickly With Your MVP

It’s critical you get to market as fast as possible to test your assumptions. The concept of the minimum viable product (MVP) is the fastest way to support rapid scaling. It allows you to quickly test your assumptions, iterate your product and accelerate the never-ending work of building a product that remains a must-have to your target consumers.

Eyal Ronen, Puls

16. Create Value

Nothing ethical and good is done without creating real and meaningful value for another business. Anyone who tells you otherwise is selling you a bottle of Uncle Tom’s magical formula. Focus on value and how to make that something that can be shared and promoted.

Nicole Munoz, Start Ranking Now

17. Proceed With Caution

Scale up based on demand, not just because you want to. If you scale up too quickly, you run the risk of overextending your resources and potentially losing your company. Concentrate on the quality of your product and look long term. If what you provide is really worthy of massive growth right away, the market will dictate that naturally and you won’t have to force it.

Justin Lefkovitch, Mirrored Media

How to Start Your Startup in the Right Direction

Having read through each of the actionable and expert tips above, you likely already have some good ideas for launching or improving your startup. With all of this in mind, it’s important to take advatage of the many benefits the internet has to offer — especially in terms of connections and online tools.

Take some time to run through our list of recommended business tools and resources, and if you are currently having a hard time with raising the necessary funds for your business, this is also a great resource. No matter what direction or method you take, just be sure to take action daily and always progressing in the right direction.

Logo Design Tips for Digital Marketers, Businesses, and Brands

Pepsi made headlines in 2008 when it decided to spend over $1 million redesigning its logo. This was a fresh reminder to businesses all over the world just how important a good logo really is.

Strangely, many online businesses don’t seem to have gotten the memo. Many digital marketers don’t have any logo at all. Others hacked something together that doesn’t communicate the core essence of their brand.

Your logo plays a very important role in your brand positioning. It is also one of the most visible parts of your website and other web properties. UX experiments show that 36% of website visitors will click the company logo to visit the homepage, because is the most prominent part of the site.

Why is a logo important for your online business?

Here are some things that you need to understand about logos and digital marketing.

Every online business needs a logo

Yes, every single business needs a logo. Too many online businesses think they are the exception.

Bloggers and affiliate marketers are particularly likely to think that they don’t need a logo. Since they aren’t actively selling their own products and services, they believe that they can get by without it. This is a big mistake.

When you have any type of online business model, your reputation is going to make or break your success. You may not be selling your own products as an affiliate marketer, but you still need to earn the trust of your website visitors before you can convert them by promoting another brand’s. Having a professional logo helps establish trust by showing that you are a serious entrepreneur that intends to stick around for the long term.

When hiring an outside logo design agency, it’s important to make sure you know what type of logo and design work you want to have done. Not only should you have a concept and idea in mind, you should also be aware of the services out there, and the associated costs with each. DesignBro.com recommends the following, and actually provides all of these services and design requirements within each logo job they take on:

  • Up to 10 suggested designs from professional logo designers. Only see the best designs – forget about clutter.
  • A closed competition: Designers cannot see the other designs. This stimulates more unique & creative content while avoiding simple variations and blatant copies.
  • Own your design with full legal copyright.
  • Receive files in relevant formats; suitable for online & print purposes (.ai, pdf, jpg, and png)

No matter if your business or brand is completely online or offline, you should have your logo and design files available in all formats and sizes. You never know when you might want to print out business brochures, business cards, or place your new logo design on your site or within social media.

A strong logo helps create a more seamless marketing funnel

Have you ever clicked an online ad on Facebook, Google or another site, only to be disappointed with the landing page that you saw? The problem is often that the advertiser didn’t provide a consistent funnel. The initial ad needs to set the expectations for visitors before they see your landing page. If you are getting users to subscribe to an email list, your ad and landing page need to make sure that your subscribers know what to expect when they start receiving emails from you.

A perfect example of this can be seen in the ad placements above. While the logos aren’t actually shown on Google, they will be displayed on the landing pages after the ads are clicked. Having a well-known and recognized brand identity only further improves the chances of higher conversions and gaining the trust of your audience. You can see more examples of how this can be done across multiple platforms and social media, in this article.

Keeping your message is consistent is essential. However, explicit, written statements aren’t the only part of the message that you need to pay attention to. Other visual cues can subconsciously convey messages that you may not even be aware of. It is important to make sure that these visual elements are as consistent as possible between every stage of your funnel. Using your logo in your ads, landing pages and email newsletters helps establish that consistency.

A good logo will convey the emotions that you want your brand to resonate

Every brand is unique. Every brand wants to build a different type of emotional connection with its customers. Creating a logo that matches the emotions you want your customers to feel is important part of the process.

Don’t settle on a logo just because it looks nice or would work well for another brand. It must match the connection you want your customers to have with your company.

Developing the perfect logo for your digital brand

As a digital marketer, you can’t afford to use a poor logo for your website, social media profiles or marketing creatives. Offline businesses can often make up for having a poor logo with their charismatic personality, community involvement and recommendations from trusted colleagues. That is a luxury that online marketers simply do not have.

Unfortunately, many potential customers are not going to give you a second chance if you don’t make a good first impression. Many website visitors will click the back button and never return.

This means that you need to use a great logo from the very beginning. Here are some things to keep in mind.

1 – Know who your customers actually are

Digital marketers don’t have the same face-to-face connection with their customers that local businesses do. This means that they don’t know as much about them. They may even make erroneous assumptions about their demographics.

Don’t make uninformed assumptions about your target demographic. Do your research and make sure your logo conforms to their standards.

2 – Don’t use low quality logo design services

I can’t stress this enough – you do not want to hire a low-quality expert to come up with a logo for you. They will usually hack something together that doesn’t look very professional. They may even plagiarize another brand’s logo, which is going to be even worse.

If you don’t have a large budget, you may want to look into using a free browser-based logo creator, which in many cases are free to play around and will give you a good idea on how you might want to map out your professional logo design. You will need to be a little more involved in the design process, but it will definitely be worth it in the long run.

3 – Consider using a focus group to look at your final logo design

You may fall in love with your new logo. That doesn’t mean that your customers are going to like it though.

It is a good idea to have people that match your target demographic take a look at it. You may even want to organize a focus group for them to give their input.

4 – Don’t make your logo too fancy

A lot of marketers try making the fanciest logo they possibly can. They cram as many contours and colors into it as they can. Their goal is to impress their customers, which is usually counterproductive.

Instead, you should try to make your logo as simple as possible. Your goal is to make sure customers remember it easily and understand your core message. Having a slick logo with few design elements is usually the best way to do this.

Your online business begins with your logo

Take a look at each of the logo designs above. What do they have in common?

Besides being well-known and recognized by almost everyone… they also don’t have any words or names on their logos. This is something every brand in the world wishes they could accomplish!

While your brand on business might never reach this level, your logo is the centerpiece of your brand. It quickly communicates the central message behind your entire company. Dedicate the time and resources to develop a logo that aligns with your branding goals. It will be one of the best investments that you ever make.

When looking to create a logo design or identity for your brand, be sure to consider all of the points we mentioned in this article.

Must-Have Business Tools and Resources to Grow Your Startup Online

Have a business of your own, or currently working towards starting one of your own? Great work!

Whether you’ve already started or just in the pre-planning process, you will likely have noticed that the world of online and offline business has changed a lot over the years. Not only is it now easier to get started with a business of your own, it’s also more saturated and flooded than ever before — which also mean more competition, headaches, day to day tasks, and overall management of your business to get that upper edge.

In short, if you want to survive and compete against the best, you will need a little help from some of the top tools, services, solutions, and guides on the internet today. To help with this process, today we are going to take a look at some of my favorite tools and resources that I use and recommend for every business owner.

Web Hosting and Site Development

I first started created websites back in the mid-90s, and everything was straight HTML back then. I even had one site that was made up of more than 10,000+ pages of HTML — all done by hand (no programming at all, and also powered by 16 dedicated Dell servers). This would all seem like a nightmare today, as WordPress and shared hosting has made the process of creating a website or blog extremely easy and affordable. There are NO technical skills required to start a website these days — all it takes is a click of a button and walking through a few simple steps. Best of all, WordPress makes it possible to have a great looking site without ever needing to touch a line of code or be a graphic designer.

When it comes to web hosting, you have more than enough to choose from. In short, if you want to go live with your first website or blog and need to grab a domain name, it’s best to go with a shared hosting plan — usually under $5 to $10 per month. I personally recommend Bluehost, as they are one of the largest and most trusted hosting brands in the world today. They are also the #1 hosting solution, as recommended by WordPress.

As a reader of ZacJohnson.com, all new sign-ups to Bluehost through this blog will receive a free domain name, 60% off hosting plans and also have SSL and WordPress set up on their new site for free.

Email Lead Generation, Mailing and Call to Actions

No matter what type of business or brand you are running, email and content marketing are key. If you have a website or blog, it’s crucial to have a website loaded with great content, but also call to actions to get your audience to take action and engage.

At the same time, you also need to make sure your content is working for you 24/ — specifically bu getting new subscribers to your mailing list daily. Here are two of (my favorite and) best ways to implement these strategies into your business right now.

  1. OptinMonster – You’ve likely seen popup subscribe and call to action forms online. They’re also likely to have been created and running through the power of OptinMonster (created by Syed Balkhi). This tool not only provides the best popup and newsletter subscription forms online, they also have full integration with WordPress to create call to actions and split testing throughout all different areas of your site.
  2. AfterOffers – If you are looking for a solution to increase your mailing list, while not having to sign a long-term contract, AfterOffers is probably a great option for you. This platform has a network of hand-selected sites that promote your newsletter list to their audience and provide only 100% opt-in subscribers delivered in realtime right to your list. Check out their site and see how you can start building your mailing list immediately.
  3. Constant Contact – Every business will need to have the ability to manage their email lists, send out to subscribers, and also have the necessary tracking features and tools to scale in the process. That is exactly what you will find with Constant Contact. You can sign up for a free trial at their site and see what email marketing and list management opportunities they have for your business.

Once you have the power of email marketing working for your business, you can scale it virtually forever. For this to work best, you will need to have solid call to actions through your site, a sales funnel, an autoresponder series, and also putting in the time and effort to set up new email campaigns and traffic sources.

Everyday Business Tools and Email Usage

Of all the tools and resources that business owners use daily, email is probably the most common. A lot of people like to spend hours per day on social media, but if you were to track my time, I think I spend most of it within Gmail — and making all of the new business connections and deals happen!

Gmail out of the box is great in itself, but there are many great tools and applications that can be added in as well. For example, I get a TON of emails daily about advertising and guest blogging on various sites. Thanks to the use of ‘Canned Responses‘, I only need to write a response email once, then click a couple of buttons to have that same template email sent in response to each request.

I’m also a huge fan of using custom email signatures. Right now I’m using Wisestamp, which instantly adds my profile photo, contact info, social profiles and site information to all of the emails I send out daily. This easily adds up to thousands of new people getting a better first impression of myself monthly through email, versus just seeing an email with the signature of “Zac Johnson”.

Lastly, Gmail and Google are great for all of the “suite” tools they have to offer such as Google Docs and Sheets. I use both of these applications daily, and best of all, not only are they free, they are also all stored in the cloud and accessible right within your account.

All in One Maintenance Software

As an entrepreneur or site owner, you are likely running many different aspects of your business. Whether it’s emails, invoicing, revenue reports or tracking your latest ad campaign, you likely have a lot of files all over the place and not many ways to connect each of them together. This might not seem like a huge problem now, but over the course of a year it could add up to hundreds of hours of wasted time.

Instead of having to open and create individual files within Excel and Word, sending out emails through Gmail, and then managing and tracking progress through phone calls and writing notes down on paper… it can actually all be done and tracked seamlessly through the power of CMMS. The ultimate dream of bloggers, affiliate marketers, and business owners is to be able to run their business and day to day operations from anywhere. Having access to an application that brings all of your daily tools and applications together is one of the best ways to move towards that goal

With more people using their mobile devices to run their business and check for updates, a mobile-powered CMMS can help anyone get more work done.

The Treasure Chest of an Entrepreneur is Always Growing!

As you can imagine, every entrepreneur and site/business owner likely has their own preferred set of tools and methods for running their own business. Today I’ve listed just a few of my favorite tools and methods for improving your day to day operations. While I’ve only scratched the surface, I’ll keep updating this article and resource as I find more time.

Why Online and Offline Real Estate are Always Great Investments

No matter what profession you’ve chosen to go into, investing in real estate (both online and offline) is one of the best ways to safeguard your future financial security. You may be thinking, but I don’t know anything about investing. The good news is you don’t have to be a hotshot Wall Street professional to get started. Just like pretty much any type of investing or necessary further education requirements, you can learn all of the basics online.

The great thing about investing in real estate is that even making small investments can later provide big returns. While offline real estate and properties will likely cost thousands of dollars to start investing in, online properties (in the form of domain names) can cost as little as $10 to get started. In either case, there is plenty of time, work, and research required for each. Yes, people are making good money, but it would also be a huge mistake to think it’s easy.

To help with the thought process behind investing in offline and online properties, let’s take a look at some of the different investment options out there, and why it continues to be one of the best ROI business models out there.

It’s Reliable, and Property is Always in Demand

Since the dawn of the Great American Dream, real estate has been considered one of smartest long-term investments available. It’s also one of the biggest reasons young couples have long been advised to purchase a small starter home at the beginning of their marriage with the promise that after a few years they could sell at a profit and pad those retirement accounts. So while you may have never felt compelled to have that front yard and white picket fence, you might want to reconsider. Also be sure to consider your home locations, as you never know when the unexpected might happen!

Economic tides will continue to ebb and flow, but property values tend to almost always increase over time, regardless of the market. Why? Because people will always need shelter, so why not kill two birds with one stone? Shelter wrapped up in an real estate investments is pretty much a win-win.  Additionally, while new companies and brands come and go, housing will always remain a necessity, even if there are slight dips in the market.

Taking all of these perspectives and focusing them towards online real estate and domain names, you have even more limitations and value in what you may own. Think of .com, .net, and .org domains as the premium houses of the world. When you get a generic one-word domain, think of it as the most expensive and valuable house in the state! Some domain names will go on to sell for millions of dollars, but it’s extremely rare and unlikely.

You Don’t Need Trade Floor Skills

It’s true that understanding stock market investments can take years of knowledge and practice, but real estate isn’t nearly as complex. Yes, it will require some research, and you’ll have to do a considerable amount of evaluation, but there’s not nearly as much guesswork and volatility with property compared to investing in the latest and greatest trends, like cryptocurrency. Really, it all boils down to figuring out what the real estate market looks like in your area as well as what’s available and it’s quality. Start by visiting open houses and auctions. Connect with others who’ve made property investments and read as much as you can on the topic.

When buying or selling a home, you can go through a realtor. The same holds true for buying and selling domain names online — except it’s often done through a domain broker. Just like realtors, a domain broker is going to do most of the work for you, as they likely have many connections and potential buyers or sellers in place. At the same time, you will also have to pay a percentage (usually 10-30%) for their efforts and success rates.

Go Big, or Go Small — All Options are Available

If you’re interested in buying a home, considering buying a rental property instead. And don’t worry, if do decide to invest in a rental it doesn’t mean you have to actually manage the property yourself.  You may decide to hire a property management company to oversee the daily operations. A manager can screen tenants, collect rent payments and show the property to interested parties. Or you may decide to manage the property yourself and function as a landlord. However, if the latter is the case and you don’t have any property management experience, you may want to seek out some advice and tips for new landlords.

This same concept is happening daily in the world of domain names as well. With domain brokers like GreatDomains, NameJet, Pool, and others, sometimes domain names can sell for five, six, or even seven figures. In most cases, these domains will be purchased outright and paid in advance. However, there are times when it makes sense to sell domains at a faster rate and offer a payment plan, which allows for more buyers to take action.

The Internet is Your Ally

Another reason there’s no better time to invest in real estate is the sole factor of technology.  Whether it’s the topic of buying, selling or managing real estate the sheer amount of resources you have at your disposal is mind-blowing. With just the click of a button, you can research and make an appointment with experts, realtors, property management companies, and home inspectors (a must before making any purchases). There are also hundreds if not thousands of threads on what you should know before investing, not to mention the added benefit of social media. Gone are the days of taking out a newspaper ad. So if you’re looking to strategically buy and sell to see returns, platforms such as Facebook, and even Craigslist, can provide additional marketing support to get your real estate listings seen.

When it comes to buying and selling domain names, the internet is your bread and butter — in fact, it’s kind of your only option! The good news is that there is a whole world of resources out there, domain expiration services, auction marketplaces to buy and sell domains, and much more. Take advantage of everything the internet has to offer in reference to learning more about buying and selling domain names or site properties, then get ready to make your first move!

It Can Be Tax Deductible

While tax codes allow for a range of deductions, including everything from the interest on your mortgage and money spent on renovation to a range of upkeep and maintenance costs, they do vary by state. You’ll want to investigate, or even consult with an accountant in your area, but in general, most rental property expenses can be written off as business expenses.

If you currently have an online business and are investing in domain names, this would definitely fall under the realm of a write-off (investment/cost) for the business. Of course, if you were to sell the domain name for big money, that would also funnel back into the business and eventually be taxed the same as any other incoming revenue.

Investing in the Offline and Online World of Property and Real Estate

No matter what type of property you are looking to invest in, always be sure to put in the time and effort to completely understand what you are getting into. If it seems too good to be true, it probably is. Finding that killer domain name on a GoDaddy or NameCheap search and getting it for $10!… Yea, that’s probably a perfect example of ‘too good to be true‘.

At the same time, you may feel hesitant about shelling out the dollars, but if you do your research and select carefully, the financial benefits can be great. The more comfortable you get with the idea of planning out your investments and taking action, the more likely you are to find success in the long run.

However, like most great investments it’ll take dedication and work on your end so don’t hesitate to seek support and get your questions answered!

5 Ways to Make Real Money with Legalized Sports Betting

With sports betting now on its way to being completely legalized throughout the United States, this is going to be a huge opportunity for anyone looking to make some serious money. Of course, most people are immediately thinking of how they can make money by actually betting on games and putting their sports expertise to use. However, this is still unlikely for the average person to accomplish and there are better ways to make money, such as being an information source or business, versus being a player in the system.

Today we are going to look at five different ways you can actually start making some serious money through the use of legalized sports betting. These methods will consist of everything from starting your own website, putting your expertise to use, and of course everyone’s favorite… affiliate marketing.

Billions of dollars will be generated through the use of legalized sports betting in the coming years, so make sure you jump into this space as soon as possible so you can get a head start over the coming competition.

Start an Affiliate Rating/Directory Site

Whenever something new and exciting comes into play, the majority of people are going to search Google for information and how to get started. This is something we have already seen in the cryptocurrency space and people wanting to jump invest and make money with Bitcoin. The same will happen with legalized sports betting and how people can start placing bets online.

A quick search on SEMRush for “how to bet on sports” will give you just a taste of the volume and wide range of search option that will soon rapidly expand in size. The only question here is, will these users find your site, or your competition?

For anyone interested in making money through this method, affiliate marketing and creating a rating or directory site of top places to make bets online would be ideal. While it is pretty easy to create a website or blog, the main obstacle here will be getting traffic to your website. Since there is already massive competition in this space and advertisers with a ton of money, you will need to look at other options besides pay-per-click marketing and other methods commonly being used. The more creative and value-driven you can get with your content and marketing, the better.

The benefit of creating an affiliate site is that you don’t have to deal with any of the customers or actually place any orders or bets. Your site will earn a commission every time a new player is referred to another site, and often these commissions are in the $100 plus range. Another benefit of promoting such offers is that there are usually large initial deposit bonuses which can increase your conversions heavily.

Launch Your Own Sports Betting Course

Sticking with the theme of the previous point, many people are going to want to learn how to place sports bets of their own. Unlike in a casino where you just walk up to a table and can place a bet (without having an idea of how to play), in sports betting there are a lot more advanced and different ways to place a bet. The more you know and understand this, the better your odds of winning.

With so many people looking up this information, it will provide a whole new audience an opportunity for people to make money. If you already know what you are doing in the world of sports betting and have some experience, you could easily create an online course of your own that not only walks the user through how to make the best bets on their favorite sports teams, you could also show them how to sign up for online sights and placing bets on video as well.

To see a few examples of online sports betting courses that are already working pretty well, just head over to Clickbank and search through their affiliate marketplace.

While looking through the different offers on their site, also consider your options with expanding to affiliate marketing as a merchant. Once you have a proven product or service to offer, you could drastically expand your business and reach by paying a commission to affiliates in order to promote your product — much like we covered in the previous point.

In addition to creating your own product and making a higher profit margin on each sale, another benefit here is that you could potentially create your own brand, mailing list, and following in the process.

Monetize an Existing Sports Blog

Sports blogging is one of the most active and competitive spaces on the internet today. There has always been an active discussion on how to best make money with a sports blog, as its one of the hardest things to monetize because of it’s audience type. Most people are visiting these sites to get scores and highlights, not to buy something.

However, with legalized sports betting now coming into play this might be an easier niche market to monetize thanks to global interest in sports, and online betting. Is it only a matter of time before we see a sports betting section added to ESPN and also seeing ‘place your bet’ ads throughout the site?

Again, the benefit here is that you can run a sports website the same as you always intended, but now you can integrate affiliate marketing and promoting relevant content to your audience in the process. Unlike selling individual game tickets, memorabilia, or collectibles, when promoting sports betting ads or affiliate offers on your site, this is something that could potentially relate to all audiences on a global scale, while also offering a much higher revenue in the process.

Create a Sports Betting Focused Agency

As we’ve already pointed out several times through this article, there is going to be a massive amount of money pouring into this space over the next several months and years. With that in mind, you don’t necessarily have to have a sports betting focused business to make money — At least, targeted towards recruiting players and having your own product.

To get your entrepreneur mind and financial dreams moving in the right direction, look no further than the latest figures out of Nevada, and how they’ve just recently surpassed all previous revenue expectations in reference to their sportsbooks earnings. Not only is big money being made/spent, it’s also going to be focused on advertising and reaching new audiences as well.

With an always growing demand for new advertising and leads to be generated, this means there is a larger need for online marketing companies and agencies as well. I’m sure many of my readers already have an expertise in SEO or social media and other creative ways to market a business, which could make this opportunity right up their alley.

Taking these same talents and practices, you could actually start an agency that is focused on just promoting online sports betting and charge a higher premium. Instead of just being a ‘marketing agency’, become a ‘sports betting marketing agency’.

Build Your Own Blog, Brand & Podcast

Combining each of the practices mentioned above, one of the best ways to take advantage of legalized sports betting is to actually build a blog, brand, or even a podcast of your own. The more ownership and authority you have within a niche market, the more opportunity you will have overtime.

We’ve already seen some explosive growth in the world of podcasting over the past several years. With several sports betting podcasts already out there, it’s not a matter of how many are available, but also which are the best and can make a grand following for themselves. If you think the market is already too saturated — it’s not. Thousands of people are listening to podcasts for the first time daily, and this will only increase as legalized sports betting makes its way across the country.

Again, this all goes back to if sports betting is something you are passionate about and have an expertise for. Starting a blog or website is one thing, but a podcast is another. Without the necessary funds to push your brand or service to the masses, these platforms will all take time to grow if you are only focusing on word-of-mouth and organic results.

However, with all of that being said — if you have a proven track record for selecting winning teams while also making a profit consistently, this is something that could definitely help improve your reach, brand, and authority over time.

The Business of Sports Betting is Here to Stay

With the legalization of sports betting now in play, billions of dollars will be generated on an annual basis. It’s not just the casinos and bet takers that are going to be making money, it’s also the professional sports associations, state taxes, and everyone in between. The only real people who are potentially not going to make money in all of this, are the players.

I actually just had the opportunity to visit the Borgata in Atlantic City and place my first legal sports bet in their casino. It was a simple $50 bet for the Lakers to win the 2019 NBA Finals and pays 6-1. It was quite a fun experience and I can see how this industry is just going to explode with new opportunity and revenue growth!

If sports betting is something that you would love to start a business around, you need to take the time to consider each of the options above and create something that will continue to generate revenue for the years to come.