As an affiliate, we are our own companies. If you had a book full of your business plans and details on how to run your day to day operations, would you let your friends… or even your competition look at it? In most cases, probably not. There are only a handful of people that I have built relationships over the years, that I feel completely comfortable with and can pretty much tell them anything and not have to worry about it. These are your true business friends, and people that can really help you succeed online.
What about the affiliate networks? We all with them and if you’ve been in this industry for more than a year, you may have noticed that people at one company, may not be at that same company a year later. I’d say it’s a safe bet that this is the most active industry for people to jump back and forth between companies, so fast and so easily.
Your affiliate manager is your contact and access into the affiliate network and offers world. They want you to make money with them, almost as much as you want to make money for themselves.
The bottom line is… can you trust your affiliate manager? There is no easy answer… but the safest answer is “No!“… but you want to be in the position to say “Yes!” In any business relationship, trust is a major factor you need to work on building that trust and that relationship. Affiliate networks I work with, know I am loyal to them because of the work we have done over the years, and I know they are loyal to me, by providing private campaigns, always being there when I need something, and making sure I get premium payouts… even if that means they aren’t making a problem on my volume.
To show examples and my appreciation to those along the way… Kris Jones of PepperJam, Jordan and Tina at NeverBlueAds and Erick and Deborah from MarketLeverage are all awesome people and understand what it takes to build up these type of trustworthy relationships. Because of their business ethics, personalities and dedication, I’m able to succeed that much more with their companies and networks, while feeling completely comfortable in the process.
If you are working with a network where you have affiliate manager constantly wanting to look at your landing pages, or asking what type of keywords you are using… something might be fishy. I’ve never had a network or anyone ask these type of questions, especially if I wasn’t the one who started the topic. When I have a new campaign, or really excited about a new idea, I usually show a couple people my idea or landing page, but that’s for you to decide… not the other way around. Remember… just because you were assigned a certain affiliate manager, it doesn’t mean you are stuck with them. Contact the company or your “desired” affiliate manager directly and I’m sure they can make all of the necessary changes.
So my question to you is… “Do You Trust Your Affiliate Managers?“