Compete.com just released their list of February’s data for the top moving sites. In their chart below, you can see they track the visitors (with at least 1 million visitors) and the traffic percentage change from January to February. Since January focused on the new year and February focused on Valentine’s Day, a huge fluctuation in stats would be expected. Of the 16 sites listed, only 5 sites were related to Valentine’s day traffic. The other sites had their own niche areas and offer new opportunities for you to start making money.
Based on the top moving sites list, we can tell that fubar.com is a rapidly growing new social network, with a “online bar and happy hour” theme. InvestTools.com, MegaMillions.com and TaxCut.com are all investment related sites, whether it be to win money, or people working on their taxes and financial planning. Pajamagram.com, OmahaSteak.com, FTD.com, ProFlowers.com and 1800Flowers.com are all well trusted brands that people flock to for Valentine’s day gifts and every day purchasing. (Note, all of these sites have their own affiliate program!). Lastly, AmericanIdol.com and Nascar.com are both hot tickets on tv right now.
What I’m getting at is, all of these top moving sites have a huge following of users… and they are paying users, they want to buy from these web sites and brand names. Just look at NASCAR.com, it crushes everyone on the list with over 5 million visitors! Are you going to let others take advantage of the branding that these names already have, or will you take advantage of the opportunity that lies before you. Just because these sites were “HOT” in February, does not mean they will die out this month or the next. These are all niche markets that make money all year round.
Compete.com has already done the initial research for you, these are easy brands and niche areas you can target to. Using Compete.com you can also create your own top movers analysis. Choose any two months in the past, set the list size, dates, and demographics and Compete.com will compare the data for you.
Have you tried using the Compete.com web site for marketing purposes, and are you utilizing this type of information to target to niche markets?