How Top Bloggers Earn Money
Business Week just released a new article on their site profiling 13 Top Bloggers and how much money their blogs make. Some of the well known names on the list include Jeremy Schoemaker (Shoemoney), Darren Rowse, Perez Hilton and a few others. Apparently some of the bloggers were not even aware of the article, as Shoemoney made a post on his blog saying he was getting emails congratulating him on the article, but didn’t know what they were talking about till he looked over his traffic referral logs.
Here are a few key points and earnings numbers from the list:
– BoingBoing.net cashing in over $1 million a year in earnings. Four authors, posting up to 20-40 times per day.
– icanhascheezburger.com brings in an estimated $5600 a month from on site ads and Google Adsense / AdBrite
– ShoeMoney.com attracts 20,000+ unique visitors daily, while pulling in over $12,000 in revenue monthly.
– Kottke.org features only 1 advertisement slot on the site, but still generated over $5,000+ a month.
– PerezHilton.com posts up to 40 times per day and earns an insane $110,000 per month.
– TechCrunch.com, 5 million page views a month, with earnings around $200,000 a month.
– ProBlogger.net, run by Darren Rowse, earns over $100,000 per year.
There were a few bloggers on the list I’ve never even heard of… but where is the almighty and highly controversial John Chow? With so much secrecy on how much bloggers make, sometimes it’s a complete guessing game… why not feature John Chow, who gives a full revenue statement each month on much his blogging is generating. It could just be the writers of Business Week never heard of him, or his blog. It’s all too common that the people working in the industry (like myself) know a lot more than the people writing these articles… which is why bloggers are making a ton more than writers for these main stream magazines.
I know for a fact a good portion of the bloggers listed in this article are cashing in BIG TIME on side projects and their main (secret) web sites. Not pointing any fingers, but the article itself states that Shoemoney.com‘s revenue only accounts for 3% of his company’s revenue. (Jeremy also runs the AuctionAds network, which I heavily recommend and report on) The article also pointed out that Darren Rowse "doesnâ€™t disclose the details, but across the many blogs he writes, he clears six figures a year from a mix of private ads, affiliate deals, and ads sold through platforms such as Chitika, Google AdSense, Text Link Ads, and Amazon Associates". It’s likely he is also cashing in on a lot more earnings than disclosed on the site.
Big Earners like Jeremy Shoemoney & Darren Rowse make the footsteps for other bloggers to follow.
Making money through blogging is awesome and these are all super success stories to hear. More than anything else, you should take these examples as major motivational boosts and push yourself to make even more online. We are working in the greatest industry every created. More millionaires are being made every day… are you next?
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