Instant Customer Feedback with KissInsights
The success of your business is all about user and customer interaction. One of the best ways to ask your site visitors or customers about ways to improve your services, or their experience, is to ask while they are taking action. However, you have to be very careful when doing this. Don’t ask too many questions, try not to ask for personal info and most importantly don’t annoy your visitors.
Over the past few days I’ve been playing around with KissInsights, a quick and easy solution for generating surveys for your web site visitors. Instead of having a separate page or process for collecting info, you simply add a line of code to your site and a little hover form will appear in the bottom right. You may have already seen this when you first visited this site, if not just take a look at the screen shot below.
KissInsights is a product from KissMetrics, which is run by a team of designers, developers and entrepreneurs… including Neil Patel. I’ve been friends with Neil for a while and knew that he’s been working with KissMetrics, but this is the first time I tried out the KissInsights surveys. The site was previously invite only, but it looks like they are opening up the survey site for everyone to try. I actually first came across KissInsights when they purchase an ad spot over on BloggingTips.com, which lead to me using their survey, which led me to sharing it with others in this review.
What can you do with KissInsight’s surveys? As mentioned, your business is all about catering to your visitors, so why not ask how you can make their experience better. For the past week I’ve been asking readers what they would like to see more of. Neil ran his survey for a few month’s and asked if his visitors would be sad if they couldn’t use his blog any more. Here are the responses, and how results look on the KissInsights user area.
It’s completely free to join, and you can setup an unlimited amount of surveys. As the site grows I’m sure we will see new improvements and options for creating surveys and customization. It only takes a few minutes to join and have your survey up and running… so why not survey your visitors on how you can improve their experience?
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