New John Chow Blog Design
John Chow just went live with his new site design a few days ago. Before going live with the new look, John made sure to send out an email to a bunch of his older advertisers to try and fill some new ad spot. I was one of his contacts and gladly took him up on the offer, and was actually the first to do so as well. You can see my 125×125 banner ad on screenshot below. I didn’t spend much time on the banner ad, instead I simply grabbed my Zac toon logo and sent John the image so he could add it to the site when it went live. If you would like to try and create a cool new 125×125 ad banner for ZacJohnson.com that will get some clicks, feel free to send them on over using the "Contact" page. If I use your ad banner I’ll be sure to send you a free "Damn It Feels Good to be a Super Affiliate!" t-shirt!
According to Google Analytics, initial stats show a little under 400 clicks have been sent over since the new design went live, which went live on Aug 22. Stats also show the average referral from John Chow views 2.24 pages and spends an average of 8:58 minutes on the blog.
Related blog posts and resources:
The All New John Chow dot Com – With a splash of ZacJohnson on the side 🙂
John said the main reason for the design change was because his monthly earnings were stuck in the $12k range for a couple months. With the addition of the new 125×125 ad spots, John will easily add an additional $3,000+ to his bottom line each month. With traffic increasing, RSS feed numbers on the rise and new revenue sources added… a $15k estimate would not be far off, nor a surprise.
I really like his new site design and it’s something like what I wanted to setup as well. I’ll be sticking with this blog design for a bit as I’m still not looking to make money off this blog, but will continue to share my information and advice ad-free. When I do change over, look forward to a new design which will maximize content space, reader participation and overall site navigation. I’m sure we will see John Chow’s numbers increase with the new design as this month closes out. Any guesses on his new earnings with the new design in place?
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