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PayKickStart Shopping Cart Checklist: Can Your Online Shopping Cart Do This?

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On the surface, selling something online — whether it’s digital or physical — seems like a reasonably straightforward affair. The customer arrives at the website, adds an item or two to his or her virtual shopping cart, and proceeds with the checkout process by entering his or her payment information. The order is received by the merchant, the product is delivered, and everyone is a happy camper, right?

While robust and reliable basics are an absolute necessity, they are ultimately insufficient if you want your online business to thrive. You want to offer the best possible customer experience, but you also don’t want to leave any money on the table. It is in your best interest to consider the most valuable features that online shopping cart solutions should have.

This is exactly what you will find with the all-new PayKickStart shopping cart solution.

However, to simply call PayKickStart a ‘shopping cart’ solution would be a big mistake. There are actually many more features and built-in benefits than you could ever imagine. Aligning with the title of this article “Can your shopping cart do this?”, we are going to walk through a list of ultimate features and tools that every shopping cart should have. If your online marketing and business isn’t currently using these features below, it’s time for you to take the leap over to PayKickStart.

One-Time and Subscription Payments

This will depend on the type of product or service that you are selling, but it’s critically important that your shopping cart software can support both types of payments. Recurring payments can be a tremendous source of revenue for your company, especially since there are no additional costs involved in customer acquisition. This steady cash flow can be much more predictable and consistent too, which puts you in a better position if you are seeking investors.

Subscription Saver

Encouraging your customers to sign up for a subscription is a good thing, because it means the payments will be processed automatically at set intervals, whether that’s monthly, annually, or over any other period. As convenient as this may be, customer billing details can become invalid over time, like if their credit card expires or they move to a different address. Did you know that about 30 percent of rebills fail?

Prevent this from becoming a problem in the first place. An automated email sequence can ensure that all customers keep their billing information up to date, so every payment goes through as it should.

Free and Paid Trials

Particularly for businesses that operate on the SaaS model with monthly subscriptions, offering a free trial especially can be one of the most effective tactics for getting your “foot in the door.” Many customers are hesitant to commit to a one-year subscription or even pay for a month-to-month service until they know what they are getting. A free trial, either with or without full functionality, lets you acquire that key customer information and switching them over to the paid subscription is a piece of cake.

Pre-Filled Checkout Page

The fewer “friction points” you can have during a transaction, the more likely a customer is going to complete that transaction. This is even true with repeat customers. Arguably, it’s especially true with repeat customers. Have you ever noticed how easy it is to complete a transaction on Amazon, for instance? They already have your shipping and payment information, so you never need to enter it again. The easier the process, the better.

Payment Plans

There is a reason why the “five easy payments of” type business model has existed for so long and across so many industries. Some customers simply cannot afford the up-front cost of higher-priced items and, even among those who can, they might not want to have a single outlay of cash quite that substantial. if your shopping cart offers the option of alternative pricing options, you have a much better shot at appealing to more potential customers.

Address Auto-Complete

Much like having a pre-filled checkout page, you always create a better customer experience when the process is as fast and simple as possible. A great feature that you’ll find with PayKickStart is auto-complete for addresses. Customers simply start typing in their address and the form is able to predict and auto-fill the rest of it. This also ensures that the address format is consistent across all orders.

Upgrade and Downgrade

The situation for a customer when they first decided to subscribe to your SaaS may not be the same situation for the customer a few weeks, months, or years down the road. In an ideal world, customer needs increase and they’ll want to have a plan that scales alongside their requirements. Instead of requiring a customer to go through the whole order process again, it is paramount that the upgrade process is far simpler and more seamless. Again, the fewer friction points, the better.

Likewise, it is far more desirable if a customer chooses to downgrade his or her services than it is for them to leave you altogether. Again, the downgrading process should be easy and frictionless too.

Exit-Intent

In the business of the Internet, there’s something called a bounce rate. In the context of e-commerce, one of the biggest challenges is overcoming the abandoned shopping cart. The customer has nearly gone through the whole transaction, only to leave the site for some inexplicable reason. This can account for up to 25% of potential customers! By using a simple popup, you get one more chance at closing the sale.

Pending Order Follow-up

Perhaps that exit-intent popup wasn’t enough to convince the customer to complete the transaction. Maybe he or she had every intention of completing the sale, but had to leave the computer for whatever reason. This does not have to result in a lost sale! If you’ve got their email address, you can send out a “pending order” email as a follow-up reminder. Having such a feature integrated into your shopping cart can recapture those potential sales!

Checkout Page Library

Not everyone is a web designer or web developer. Most people aren’t. That doesn’t mean you can’t have an amazing checkout page that is proven to work! When selecting e-commerce software for your site, it’s incredibly useful to have access to a library of pre-designed checkout pages and pop-up widget templates that are ready to go right out of the box.

Translation and Currencies

You might assume that your primary demographic is located in a specific geographic region, spending a certain currency and defaulting to English. And that may be true, but it really doesn’t take much to open up to different languages, currencies and regions when you have an e-commerce tool that automatically supports such variations with no extra effort on your part. Again, it’s about minimizing friction and making sure you don’t lose any sales over small details.

Sales and VAT Tax

Whether you deal mostly domestically in the United States or you sell to international customers, keeping up to date with sales and VAT compliance laws can feel like a challenge. This is especially true when taxes can vary from state to state, region to region. It’s far more convenient when your online shopping cart updates all of this information automatically.

1-Click Upsells and Order Bumps

Don’t leave any money on the table! Did you know that having 1-click upsells as part of your natural transaction process can boost conversions by as much as 40 percent? Suggesting additional products to buy at checkout can double your sales! If a customer is already interested in product A, they’d be a natural fit for product B (even if they didn’t know they were). You just have to nudge them along and make it as easy as possible.

Want to convert those fence-sitters into actual buyers? The option to create coupons within your landing page and order form pages exist as well. Sometimes all they need is a time-sensitive coupon that increases the level of urgency. No one wants to miss out on a good deal, so having this kind of functionality built into your e-commerce solution can increase sales significantly.

Integrations

Do you already use various third-party applications like email autoresponders, webinar platforms or fulfillment services? It’s important that all of these tools are able to work with one another in a seamless and easy-to-manage way, so you don’t waste your time with logistics and administration, manually updating data across platforms. They should all just work together.

With so many of us already using different membership platforms and online payment gateways, it’s important to always use a new solution that is easy to integrate within these other platforms as well. As you can see through the screenshot below, PayKickStart easily integrates with the likes of Paypal, Stripe, Ontraport, Kajabi, Aweber, Teachable and many other CMS and payment solutions.

Best of all, through the use of tools like Zapier, many of these integrations can be accomplished with just a few clicks of a button!

Affiliate Features and Tools

One of the fastest, most powerful, and most cost-effective ways to grow your online business is by offering an affiliate marketing program. And one of the great strengths of a solution like PayKickStart — you can help promote it with 50% commissions on the first year and 40% recurring commissions for life — is the amazing wealth of tools it offers to empower such a relationship.

The ability to track and pay commissions is built right into the system, including the ability to deliver instant, delayed and lifetime commissions. This kind of flexibility, combined with an easy way to share marketing materials with affiliates, empowers you with the ability to grow your customer base in a sustainable and profitable manner.

How to Get Started with PayKickStart

As you can see, there are plenty of amazing features and benefits of using a solution like PayKickStart to expand your business into a whole new area. To help better understand this process and start implementing these methods into your own business, I highly recommend you take a moment to attend the next upcoming webinar from Mark Thompson and how to take advantage of everything PayKickStart has to offer. Best of all, it’s free to attend!

There’s more to a shopping cart than just putting through a simple order. It’s about extracting as much value as possible while offering the best customer experience. You just need to have the right tool for the job.

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Affiliate Marketing

8 Affiliate Marketing Niches to Start Making Serious Money With

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So, if you’re looking to make money online, now is the time to get started.

There are a virtually unlimited number of internet money-making methods. You could create videos, blog, sell crafts… the list is endless.

In my opinion though, given its ease and proven record, few online moneymaking methods are better than affiliate marketing. This is especially true with 10% of all purchases made in the United States happening online. That number is growing every year.

With affiliate marketing, you get to market other people’s products, help them generate sales, and collect a commission on those sales you facilitated. The best part is, you get to sell stuff without having to deal with any inventory!

To get started with affiliate marketing, all you need is an internet connection and a solid niche. Below, I break down what affiliate marketing niches are and which ones you should focus your efforts on!

What Is an Affiliate Marketing Niche?

When you market other people’s products online, it’s recommended that you build your marketing funnels around particular niches.

Niches in marketing are like categories. For example, if you marketed products in the organic dog food space, your niche would be organic dog food. If you market products in the plus-sized fashion space, your niche would be plus-sized fashion.

Now that you have an idea of what a niche is, let’s dig into some of the most evergreen affiliate marketing niches that people like you have found the most success with.

1. Love

Love is a broad category that encompasses a lot of extremely lucrative affiliate marketing niches.

Why?

Because love never goes out of style.

Falling in love, dating, sex and everything in between is baked into humanity’s DNA. That means there will never be a shortage of customers around products that make people’s love lives better.

When you’re thinking about what kinds of things to market within the love niche, start with products and services around dating. You can then branch out to things having to do with sex and reconciliation (winning a loved one back).

2. Fitness

Fitness products sell like hotcakes online. That’s due largely to the fact that the media, for better or for worst, has embedded in most people’s minds an optimal look. Being “beautiful” has consequently become the quest of men and women alike and they’re willing to spend a lot of money to meet their goals.

That’s where your marketing efforts come in.

Exploring affiliate marketing niches like weight loss products, hair growth, gym memberships, “get fit quick” products, and more can be extremely lucrative.

3. Dog and Cat Products

An overwhelming amount of Americans own dogs and cats. Of those people, many spend a lot of their income ensuring that their pets are healthy and comfortable.

Given that reality, selling high-quality toys and pet foods online can mean a steady income stream for your affiliate marketing efforts almost immediately.

I would recommend having separate marketing channels for your dog and cat products. Mixing the two could cause distrust among enthusiasts.

4. Money and Wealth

Everyone wants to get rich and people are willing to spend a lot of money to figure out how to do it.

Selling products that revolve around making money online, investing strategies, and lucrative career advice can all garner you a fast following. Also, consider offering products that are aimed at building businesses.

5. Legal

Everybody needs a lawyer for something. Giving people the legal advice they need on your marketing channels and then connecting them with firms like Bond & Taylor Injury Lawyers for compensation is a way that tons of affiliate marketers build their fortunes.

If you have a knack for law, promoting and selling legal products and services can be one of the highest ROI affiliate marketing niches you can explore given that legal services are typically costly.

6. Technology

Tech is getting more popular among the global community which means more people are looking for advice, tips, and tricks revolving around the latest and greatest products. If you can provide that information through your marketing channels and push readers to buy high-end phones, computers, and other things, you’ll make a pretty penny.

The only downside to leaning on technology as one of your affiliate marketing niches is that competition in this space can be fierce.

7. Smoking Products

It’s funny that both health and smoking products have both made it onto this top affiliate marketing niches list. That just goes to show you how polarized people’s tastes are.

With the resurgence of smoking through vapes and e-cigarettes, more people than ever are buying smoking-related paraphernalia online.

An affiliate marketer who starts targeting vapers and e-cigarette enthusiasts can experience a tremendous amount of success in today’s market, fast.

8. Subscription Boxes

Last but not least on our affiliate marketing niches list are subscription boxes.

Subscription boxes are a type of business that has really picked up traction over the last decade. Basically, people subscribe to boxes across a variety of niches and every month they get a mystery box of items having to do with their niche of choice.

For example, if someone subscribed to a monthly beauty box, they’d receive a box of cosmetics in the mail every month.

As an affiliate marketer, you can curate subscription boxes on your marketing channels and promote ones to your readers that you feel are the best. Whenever one of your readers buys into your box recommendations, you’ll receive a commission!

Ready to Brainstorm Affiliate Marketing Niches?

From subscription boxes to health to smoking, there is no shortage of lucrative affiliate marketing niches to get into today.

Remember, people are buying more online every day. That means that opportunity abounds and that the sooner you start selling, the sooner you can start making a lot of money!

Want more advice on how to make money online? If so, check out my content and entrepreneur start-up services on ZacJohnson.com. Doing so could change your financial life!

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Affiliate Marketing

Save Time and Increase Earnings with Binom Pro Tracking Solution

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For entrepreneurs, business and brands, and of course affiliate marketers — time is money. As a performance marketing professional, you don’t want to be wasting your time working on campaigns that aren’t contributing in a meaningful way to your bottom line. You also don’t want to be wasting your time looking for the right kind of data on which you can base those kinds of decisions. The more time you’re able to save, the more money you’ll be able to make.

Designed as a tracker for professionals, Binom puts speed first and foremost. From the speed of click processing to the speed of report generation, Binom strives to save your time and increase your efficiency.

Pro Tracking Excellence with Binom

A self-hosted tracking platform, Binom offers an incredible bounty of data and functionality. Everything is just a couple of mouse clicks away.

And even though you are presented with such a wealth of information, it doesn’t have to be overwhelming. The core metrics and data are broadly organized across intuitive tabs, so you can easily sift through your campaigns, landing pages, affiliate networks, offers, traffic sources, trends, conversions, clicklog and users.

This may sound overwhelming at first, especially for beginners, but Binom has been designed such that even novices can use it. Tracker-related errors are minimized if not eliminated altogether. You’ll also find detailed documentation and an extensive FAQ to help you get a better sense of how best to use the product. And then support is always there to help when you need it too.

What’s Better?

Binom is certainly not the only tracking platform on the block, but it confidently boasts that it is better than the competing software. Whereas some other solutions charge you based on click volume, Binom offers one low monthly price for unlimited traffic, handling millions of clicks per day.

But again, it really comes down to speed and this really is something that Binom prioritizes in its solution. Whereas other trackers can suffer from long redirect times, performance drops under high load, and click loss, Binom promises a click processing time of just 5 ms under any server load. You don’t want to lose clicks just because the server can’t handle it. Processing speed does not depend on volume and Binom guarantees zero losses.

Look at this stuff. Isn’t it neat? It really does look like Binom is complete. The sheer size of this feature list is remarkably impressive, handling just about anything and everything that you would need with click tracking, traffic redistribution, detailed analytics, and even a full API for more advanced functionality.

Traffic Distribution

At the most basic level, you look for an appealing offer on an affiliate network, you grab your affiliate link, and then you start to promote that offer using your link. However, this can be far too simplistic of a model if you really want to maximize your earnings.

That’s why it is so valuable that in addition to all the tracking and reports, Binom also offers a robust traffic distribution solution. You can work with simple A/B split-testing if you want, but the system can also handle multivariate testing for more complex combinations.

You’ll also find a great rotation system, multiple paths, multiple landings, redirecting of proxy traffic, distribution rules based on 20+ metrics, and the list goes on and on. By setting these rules, you can redirect traffic based on a wealth of parameters, like country, browser, language, part of day, lander, connection, device and more.

It’s when you leverage more powerful implementations like this, coupled with the incredible depth of data analysis, that you can really elevate your earnings. Look for where you’re getting the most clicks and if those clicks are actually converting into revenue. How much is this traffic costing you? What is your ROI?

Dig Into That Data

If you’re only running a small handful of campaigns with a couple of landing pages, getting a handle on the data can be pretty easy. When you’ve got hundreds or even thousands of campaigns at scale, you’re playing in a different league and that’s when you’d need something like Binom.

Remember that Binom is a tracking solution that is geared toward professionals, so this means that is geared toward handling just about any volume you can throw at it. With those super fast click processing times, the traffic you generate will reach where they need to go more quickly and this provides a much more positive user experience.

The next step, of course, is to dive deep into the wealth of data at your fingertips. Everything that you need is here, and it’s all easily filtered, sorted, and searched through. Look for parameters that are offering the best CTR or look how you’re doing with EPC or CPC. This can reveal new opportunities for growth, as well as what campaigns you should probably drop.

Visually, it can feel like a lot, to be sure, but that’s kind of the point. Binom has done a great job is presenting this data in such a way that is more easily digestible, including convenient color coding and sorting. Filter by network, time frame and more, looking for where you’re getting the best ROI (and where you’re not).

One of the best ways you can get a good handle on how Binom works is to have a look at the product tour. You’ll learn more not only about speed, but also about how the group system will help you organize your information, how the traffic distribution can offer smart rotation, how the deep analytics can offer incredible detail, and how just powerful the tracking solution can be.

The live demo is worth checking out too.

Monthly Subscription Price

Tired of complex pricing schemes where you’re not really sure what plan is right for you? Binom has kept things very simple. You can choose to pay $99 monthly or, if you prepay for a year at a time, the monthly cost for the license is cut down to $69. In both cases, you get one server, unlimited clicks and domains, and lifetime updates, as well as a 14-day free trial.

Binom will install the tracker on your server for free. Updates are pushed out as single clicks, so you don’t have to replace files manually. Support is always available via Skype and the web with responses in five minutes or less. If you need additional licenses, they’re $49 each.

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Affiliate Marketing

How to Make Money with CrakRevenue Affiliate Network

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What do you look for in an affiliate network? You want to make sure that it’s got some of the top offers in the industry, of course, because what good is a network if it doesn’t have the right offers. You also want to have good lines of communication open so you can get the support than you need. And you want to ensure that the network is run as efficiently and as effectively as possible.

Ticking all of these boxes is CrakRevenue, the CPA network crowned with 20 international awards in the past five years, including best affiliate program and best overall company of the year. Are you ready to follow the whale?

Make Money Online with CrakRevenue

As fresh and as exciting as the new kids on the block might be, they’re unproven in the industry and you can have little assurance of where they might go next. It’s far better to work with an established entity that has proven its success, year after year, and that’s what CrakRevenue is all about.

The CPA network has been around for more than ten years at this point. From the very beginning, as Chief Operating Officer Axel Vezina, they’ve known that “having the expertise, knowledge and passion for developing new features and the knowledge of the industry” would put them “well ahead of the curve.” These days, they’ve CrakRevenue has grown to become “the largest, longest running, most reputable and the most trusted CPA network in the industry.”

You can expect to have everything you need to be successful as an affiliate with CrakRevenue. You’ll have access to over 1000 offers at your fingertips, dedicated account managers who can offer customized ad tools and insight, exclusive products to promote, high payouts, fast and accurate reporting, high CTR ad tools, and even extra earning opportunities.

Targeted Adult Offers

Generally speaking, the CrakRevenue affiliate program focuses mostly on offers that are geared toward adults. These include offers that are related to dating and adult entertainment, like cams and paysites, as well as offers that are more generally appealing to an adult audience, like crypto and gaming.

What this means, then, is that the audience that you have and the targeted traffic you intend on sending should be geared more toward this type of demographic. It’s noteworthy that because many of the offers are from adult entertainment advertisers, the corresponding ad creatives may contain nudity and other adult-oriented content.

When you log into your affiliate dashboard with CrakRevenue (more on this in a moment), you’ll be able to sift, search and filter through the list of offers to find one best suited for you and your audience. You’ll notice two toggles for enabling and disabling both G offers and 18+ offers. When you choose only to show G offers, that really means that the creatives are only “G” rated, as the advertisers may still be offering adult-oriented products and services.

Dashboards and Rankings

Getting set up as an active affiliate with CrakRevenue is a standard, straightforward affair. Logging into the dashboard, you’ll be presented with an attractive interface that is easy to navigate too.

All the core navigational links are in the left sidebar, and it is on this initial page that you’ll be presented with key information. This includes current active promotions, like the Back2School challenge for September in this case. And in addition to a list of top offers, the latest blog posts, your payment history, your recent statistics, and your affiliate manager’s contact information, there’s also something called the affiliate ranking.

This is a brand new account that we’re using for the purposes of this review, so of course our total payout thus far is zero. That being said, seeing your ranking among all the affiliates on the network can provide a bit of “gamification” or motivation to keep you going, as it puts your efforts into perspective.

Based on what I see here, there are at least 11,000 affiliates on the network. There’s a note for how much I’d need to earn to move up one spot in the ranking, but more importantly, there’s a note on how much it takes to get into VIP status.

Affiliates with CrakRevenue fall into one of three rankings. The active affiliate is where you start. When you crack the top 200, you become a VIP affiliate with added benefits like a dedicated account manager and exclusive offers. Break into the top 50 to join the elite club. With that, you get a 20% one-month referral bump, a 10 day annual payout bump, and a Christmas gift too!

Applying for Promotions

As of the writing of this review, the CrakRevenue affiliate network boasts over 1,200 affiliate offers. Naturally, I wasn’t able to go through all of them, but based on a random spot test, it appears that as a new affiliate, you will need to apply for each offer that you want to promote individually.

So, for example, this is currently one of the top offers in the network. You get to see some of the most important information, like a description of the advertiser and the offer, as well as the payable action, payout amount, accepted countries, and the conversion flow. I found having the conversion flow helpful so it’s crystal clear what is required before you are credited for the user action.

But you will also see at the very top that you need to request approval in order to promote this offer. Furthermore, the offer is also “temporarily capped to a maximum of 25 leads/day while we review the quality of your traffic.” On the one hand, this can be a little frustrating for affiliates, as it is an extra hoop to jump through.

On the other hand, by taking this extra step of requiring approval and by assessing the quality of traffic, CrakRevenue is able to maintain a certain level of quality for its advertisers. In turn, the advertisers can then be more confident about increasing payment amounts and this, as a result, leads to more lucrative opportunities for legitimate affiliates. It’s ultimately win-win.

More Affiliate Features

As you make your way around the dashboard, you’ll uncover a wealth of tools and features as an affiliate. The SmartLink technology, for example, makes it easy to maximize your earnings as you don’t need to identify a single offer you’d like to promote. Instead, the system can find the best offer for the user on an individual basis.

You can customize the smart link based on the type that you’d like to use, like a banner ad or a simple link. From there, you may unlock additional options like banner size, language and format.

Another useful tool is the Native Ads Generator. Choose between about a dozen different templates, include vertical blocks, horizontal blocks, separated blocks, text over, three vertical banners, and more. Choose niche settings (like sexual orientation and nudity), widget settings like max width and number of ads shown, image settings, and text settings. More advanced affiliates can even apply custom CSS.

Survey Machine by CrakRevenue

As you can see, CrakRevenue has a nice selection of their own useful tools and generators for affiliates to take advantage of. This is just one of the many features that have made CrakRevenue stand out of the crowd in the super competitive affiliate marketing space.

Let’s now take a look at their Survey Machine, which helps affiliates not only better understand how much revenue they might be able to generate based on the type of traffic they have, where their traffic is from, and how much of it they are getting — but also to create online surveys, polls, content, applications and more that they can profit from in the process.

You can see a few of the tool features and concept ideas in the screenshot below.

 

Of all the tools offered by CR, this one is definitely the most popular amongst their affiliate. In fact, it even has it’s own loading page for people that would like to learn more about it. Head on over to https://www.surveymachine.com to learn more and to try the tool out yourself.

Payment Terms

When you work with CrakRevenue as an affiliate, you are treated to generous payment terms that will ensure you are suitably rewarded for your efforts in a timely and efficient manner. Payments can be issued via Paxum, wire or check and all commissions are issued in USD. The minimum threshold is $100 for all payments except for wire, where the minimum is set at $500.

There are two payment periods each month (up to the 15th, and up to the end of the month). Depending on the arrangement that you have, you may be eligible for a net-7, net-15 or net-30 payment schedule.

How to Make the Most Money with CrakRevenue

As with any affiliate program or money making offer online, it’s all about the amount of time, work, and effort you put in to master the system. CrakRevenue provides affiliates and marketers with the tools they need to find success, while also coming out with the best offers and CPA amounts possible.

Join CrakRevenue today, then connect with your affiliate manager to start promoting the best offers today.

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Hi, I’m Zac Johnson

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