The Rise of Ecommerce
It’s no secret that online shopping is starting to catch on with shoppers all over the world. Both consumers and business owners are exploring what ecommerce has to offer, and they like what they see. Whether it’s a deal on new shoes or the chance to make money, there’s no ignoring the rise of ecommerce.
Even while other industries struggle through the economic downturn, ecommerce continues to boom. Clearly, the opportunities are ripe for you to capitalize on this rising industry.
Still unsure about diving in? Keep reading to discover some of the amazing numbers we have to look forward to in the coming years when the rest of the world relies on the internet for research and buying products online.
Ecommerce is Where the Money’s At
Ecommerce in the US is projected to be a $279 billion industry by 2015 (Forrester). Who wouldn’t want a piece of that pie? With the growth of technology like smart phones and personal tablets, it’s no surprise that people would rather shop from home instead of heading to a crowded shopping mall.
In fact, 61% of shoppers begin their research for purchases online (Website Magazine), and many of those end up buying online as well. Even more startling, by 2014, 53% of total retail sales (online and offline) will be affected by the Web, as consumers increasingly use the internet to research products before purchasing (Forrester).
In 2010, ecommerce growth astonishingly outpaced retail growth, with 14.3% YOY ecommerce growth and only 6.3% YOY growth for retail. Changes like this simply can’t be ignored.
In other words, if it’s money you’re looking for (which most entrepreneurs are), then jumping onto the ecommerce wagon is worth looking into.
Ecommerce is a Business Necessity
You would be hard-pressed to find a business in the 21st Century without an online presence of some sort. It’s not hard to start a website using a simple builder or free software. A company website is just a basic, must-have marketing tool for anyone trying to run a successful business. (Entrepreneur)
It’s also important to know that ecommerce is much different than a static website. An ecommerce site allows you to make money directly from your customers in real-time and levels the playing field between you and your largest competitors.
Additionally, an ecommerce site allows for heightened customer relationships and referrals. Any successful online store owner would tell you that they see money and orders come in when they listen to their shoppers and make them happy. After all, 84%of consumers said they were more likely to check online for reviews prior to making a purchase, compared to twelve months ago, according to a recent survey by Brand Reputation (Retail Bulletin).
Ready to Get Started?
Now that you’ve seen the facts of ecommerce growth, how do you capitalize on it? If you don’t want to run your own online business, there are other ways to jump into the industry.
One great way to get your feet wet (and get paid) is by becoming an affiliate for an ecommerce platform. Many platforms like Volusion offer great payouts while letting you take advantage of their support and other resources.
Whatever route you take, if you aren’t into ecommerce, then you’re missing out on some big payouts. So stop waiting around, and let’s get to work!
This guest post was written by Volusion, an excellent example of a SaaS model that incorporates all of the SaaS benefits. They have an affiliate program that is supported by the company itself and it’s easy to get connected with them. For more information about Volusion and their affiliate program, click here.
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9 Replies to “The Rise of Ecommerce”
I think the rise of ecommerce is the reason behind the rise of websites in the world. I mean anyone who has internet access would try to check out a product first online before heading to the store or they could even purchase it online when they don't have the time to go out and shop.
In today?s fast-paced environment this is of course easier said than done. However, a plethora of technologies exist to improve online security, including encryption, authentication, anti-virus, digital certificates, real-time monitoring and more. In my opinion, real-time monitoring is imperative for fraud prevention. It allows teams to rapidly identify normal vs. abnormal behavior and immediately identify and stop malicious activity. Not only does this enable organizations to prevent significant damage, but it also allows them to recognize the same attack in the future. Any other opinions on security essentials for e-commerce? Would love to hear them!
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Good reminder! I'm going to be looking to set up some physical product feed e-commerce style stores in the coming month!
Its not surprising, everyone looks for cheap stuff online and e-commerce can provide them just that
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The rise of ecommerce is the downfall of personalized selling. Internet is dominating almost all businesses.
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I justed worked out a cluster of e-commerce sites based on WordPress multi-site and a bunch of niches. It's a lot of work but I want to see if this stuff is worth it. Good read btw
Business in the online environment has given lot many opportunities to all the people. They know that online shopping is a convenient way of getting what you really desire. It is really booming in the present day world. It is really the quickest.. Nice Post..
Thanks for the post! It was very informative. However as per my point of view creativity is required to create and maintain any e-commercial portal. It should be simple, easy to understand and user friendly for the customers. That’s more important because it will save time of the user to find anything online..
80% of the wares I buy is from the internet. It's simply easier and faster. I import a lot of stuff from overseas.
Without the internet, I would probably never been able to get my hands on these things. Ecommerce is yet another way to bridge the gap between consumers and retailers.
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