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4 Unexpected Challenges that can Come When Working with Freelancers



Running an online business has it’s pros and cons. One of the many benefits however, is having the ability to hire freelance workers and virtual assistants around the world to complete tasks for you. Such tasks usually outsourced to freelancers include content creation, social media management, design work or anything else that you might be able to teach and automate. No matter what it is you are using freelancers for, they are a vital part of the entrepreneur and business process.

At the same time, while more entrepreneurs, businesses and brands are looking to outsource and hire freelancers over in-house staff or employees, millions of jobs are being automated and outsourced in the process. A new report from The Register shows just how far the global economy has come and how jobs are quickly changing around the world. IBM, which is one of the largest employers in North America, has a growing number of employees contracted from both India and Bangladesh… and they aren’t alone.

Entrepreneurs are finding the process of locating, hiring and retaining talent from outside their home country easier than ever before thanks to new platforms designed to put these groups in touch. As wonderful and amazing the concept of hiring and using freelance workers might be, there are always going to be some unexpected issues and problems that arise in the process. Here are four unexpected, but still fairly common problems that new and established businesses run into when they work with employees outside of their home country.


There are a few things to keep in mind when it comes to payment, but we’ll start with wages themselves. How much do you offer, and what is a fair rate to be charged? These are some of the first questions you’ll face as an entrepreneur, and you’re not alone. The truth is somewhere between “you get what you pay for” and “offer a living wage”. Payment also varies depending on where your freelancer is from, and what the actual work is they are going to be completing. Currency exchange rates, value of service and a host of other variables mean that what you pay for in one country might get you quite a bit more in another. A good example of this can be seen in India right now and how they are seeing an extra level of taxation on all payments leaving the country — which can hurt both the freelancer and client.

The best advice to offer is to gather some data on what the going wage is for what you’re asking. Look at sites that offer the kind of content or service you want and see what they charge. Also be sure to review existing job postings and query candidates that interest you about their salary levels. Often, you’ll find freelancers want work and can be flexible with rates if you agree to certain conditions. Many freelance writing jobs sites and marketplaces will have all of these options in place and readily accessible.


The primary method you’ll use to pay freelancers is what’s known as a digital wallet (like Paypal or Payoneer), and most allow for an international money transfer to many but not all countries. If your freelancer works in a country that isn’t serviced by that provider, then you might have a hard time retaining his or her services. Not every wallet and payment processor can do currency conversions to any country, and some will outright refuse working within a particular country. You don’t have to look very far to find horror stories of what can happen if you don’t pay your freelancer, but you shouldn’t have a problem with this if you ask questions ahead of time.

This is something we’ve all too commonly see in the world of affiliate marketing and e-commerce when trying to sell or promote products out of the US. Sure, there is going to be demand for your product or service, but if you don’t accept the right payment methods, all of your efforts will be in vain.

When working with a freelancer, see if they have a preferred method of receiving or transferring money. In most cases, Paypal is one of the most common solutions, but there are other options to explore as well.

Rates and Fees

Another thing to keep in mind is that when you transfer money, it’s your freelance contractor who ends up footing the bill in many cases. They may be able to write off or recoup some of those costs, but a vast majority of that money is just lost to third parties. There’s not much you can do to cut those middlemen, but you can work with your freelancer to find a solution with reduced fees. Some employers will even go so far as to handle currency conversion on their own. Certainly a nice and welcome gesture, but not a requirement.

This is actually just another factor in the overall pricing of hiring freelance workers out of country — it’s going to be cheaper! Personally, I will often eat any charges that might be passed along to the freelancer or VA, and it’s usually something that should be negotiated on beforehand. Another thing to consider is using any of the major freelancer writer marketplaces like TextBroker or Contentmart. Not only are they providing the service and making sure both parties are happy with the work and transaction, they are also dealing with any foreign payments and transaction fees as well.

Unless you’re looking to go above and beyond to retain proper talent (more on that in a moment), you’ll be fine if you offer to try and cover some of those fees or find some other way to help out.

Ownership Over Work and Content

Let’s face it… if you are outsourcing anything to a freelancer or virtual assistant in another country, you are probably paying well below average U.S. rates. While this isn’t a problem in itself, it does offer the opportunity for things to occasionally go wrong. One such issue could be the inability to stay in contact with your freelancer, receive the work you’ve paid for, or even having your content, work or relations taken advantage of.

It’s one thing to work with a company or service provider within your country and have everything go smoothly. It’s another when things go bad. Usually you would have the option to hire an attorney and take legal action for such damages against someone working in your same country. However, when you start working with virtual teams or freelancers in other countries, it’s pretty much all up for grabs. Not only would the process be a thousand times harder to take action on and win, it would also be much more costly in the process.

The lesson here is simple… don’t delegate out work that could jeopardize your business or come back to hurt you later on.

Final Thoughts

If your goal is to acquire and retain top talent, then paying attention to these important details is a crucial step for you to take as a business owner. You won’t need to ask around for too long to find someone who has hired the wrong kind of talent. Retaining a good freelancer is worth the struggle of making sure they can get paid without eating too much in fees.

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5 Reasons Why Your Business Should Be Writing Blogs Right Now



Blogging is a great way to get your website noticed and generate more traffic and sales. 86% of companies use a blog on their websites, so you can’t afford to miss out.

You may think that blogs aren’t that important, or that they don’t make a lot of difference to your business. But they are a lot more effective than you may think.

Blogging can increase your lead generation by 67%. Whether you’re a new or established business, this can prove invaluable. Here are 5 reasons your business needs to start writing blogs now.

1. Generate Traffic

Blog posts add more content to your website and thus attract more people to visit your site. Creating web content means that you can direct your readers to other parts of your website.

This means you can write a post about one of your products or services and use yours as an example. When readers discover this, you have a greater chance of boosting sales.

2. Boost SEO

When it comes to marketing your business, SEO is king. SEO determines where your website ranks on search engine results. In turn, it impacts how many people find you.

There are a lot of things that affect your SEO. Things like a fully optimized website and using the right links can make a real difference. Hook Agency says that having the right SEO can double or even triple your traffic from search engines.

Once you have your website sorted, blog content is next. The more blogs you write, the better the SEO. Use popular keywords and terms that your audience would search for. This will make your posts rank higher on search engines and get customers your way.

3. Create a Brand Voice

There are a lot of company blogs out there which may be interesting, but they have no distinctive voice. When they have no voice, they all blend into one.

But if you write blogs with a specific voice, you make an impression. When people can recognise your writing style, they recognise your company.

Set featured imageTry to give your posts a personality. They are more fun to read and will keep people coming back to read for more. They make your brand more trustworthy and encourage people to choose your brand.

4. Showcase Your Services

When it comes to your business, you’re the expert. You know all about your own products and services, so use your blog to show off this knowledge!

Explain what you offer and what you can do for your customers. People want brands to know exactly what they’re selling and it makes you more reliable.

It also serves as a free way to advertise your business. You can write as much or as little as you want on the services you’re offering.  

5. You Stay Ahead of the Curve

When you give your website a blog, you’re also future proofing your business. Those who don’t have blogs are lagging behind and missing out on a lot of great opportunities.

It gives you the chance to be creative and boost your business in a whole new way. You can also add other media like videos and photos to your posts to boost your SEO even further.

Chances are, you’ll find blogging very fun. Regular content on your site gives your business a firm presence and will keep you on the SEO map for longer.

Your Business Needs to Start Writing Blogs Now

Now that you know how important it is to start writing blogs for your business, it’s time to get started. It’s a fun creative challenge which can lead to more traffic and more sales.

Want to start a blog on your website? Check out our services and see how we can help you set it up.

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Cyber Monday and Black Friday Deals Going on Right Now!



Black Friday is always a great time to take advantage of the huge holiday sales rush. Not only is this true with retail locations, it’s also MASSIVE for online businesses and shopping as well.

To provide our audience with a selection of the best Black Friday offers on the market today, we’ve hand selected a few of the best out there. Not only are these tools that are trusted and used by thousands, they are also tools and solutions that we love and personally use daily.


The Complete Guide to Affiliate Marketing & Blogging

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Discover how to start a profitable online business by mastering affiliate marketing, content creation, social media, paid search & more.

Starting a website or a blog is EASY.
Creating a profitable website or blog, IS NOT SO EASY. University has created “The Complete Guide to Affiliate Marketing & Blogging” to make the concept of creating an online website, blog, brand, or business easy for anyone.

In these video sessions, industry expert Zac Johnson, will walk students through everything they need to know to create a successful and profitable blog online. Such topics include finding that perfect niche market, creating a site from scratch, how to make money with affiliate marketing, and much more!

And of course, all students get lifetime access to all course content, videos, and updates.

Online Coaching with Industry Expert Zac Johnson

Zac Johnson is the Founder of, and has been making money online with content and affiliate marketing for over 20 years now. Having first started making money online back in the mid-to-late 90s, Zac first found affiliate marketing success with, then started building out his own sites and ad campaigns.

Over the past two decade, Zac Johnson has lunched hundreds of websites, thousands of ad campaigns and has also taught his students how to make millions of dollars in the process.

The Complete Guide to Affiliate Marketing & Blogging” is simply one of the best courses for learning how to create a legitimate and profitable business on the internet, while also being 100% taught through lessons created by Zac Johnson himself.

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Quick and Effective Tips to Maximize Speed of your Website or Blog



Few things are worse than when you click over to a new website or blog, and then it’s loading slow as anything. With everyone having an extremely short attention span, and so many options for other websites and entertainment online, a fast loading website is a must for every blogger, brand, or business on the internet.

There are also many benefits associated with a fast loading site, beyond just user experience. Google is now penalizing sites that take too long to load, and boosting up other sites that a mobile-optimized and running super fast.

Depending on how technical your design or WordPress skills might be, the process of speeding up your site and maximizing it’s optimization might vary. To help with this process, I’ve listed a few of the best working methods below.

Optimize your Homepage to Load Quickly

With the homepage being one of the most vital parts of your website or blog, you should be doing everything possible to make sure it loads quickly. Different things can be done to speed up your homepage such as lowering the number of posts on the main page, minimizing applications and widgets from third-party sites, and also optimizing your images so they are either loading as a smaller sized file or through a CDN service. It’s also a good idea to use an SEO friendly theme or template, as these are more often cleaner with their coding and already optimized right out of the box.

Use an Effective Caching Plugin

If you are using a CMS like WordPress or blogger, then using an effective cashing plugin can contribute nicely in the process of making sure your site is loading as fast as possible. Since caching is an apparatus for a temporary storage of web pages to diminish bandwidth and to improve page loading performance as well, it saves the server’s time to make web pages load faster. Caching plugins are easy to install and use. All you need to do is perform some research online to see which plugin is best for your site, then click a few buttons to have it installed right within WordPress. Once this is done, it’s usually just a matter of copying the account number of your CDN and letting the hosting provider and WordPress plugin do its work.

Use CDN (content delivery network)

We’ve already referenced content delivery networks or CDNs, a few times now. The way these solutions work is that they host a version of your site on their server, and then loads the content from another server that is closest to that individual’s location. More and more site owners and bloggers are using CDNs not only to improve page load speed but to provide users with a great experience to make them stay longer on the website. Also mentioned earlier, this can help with how well a site ranks in Google, while also moving your site above the competition. Moreover, if one of your server locations is overloaded due to huge traffic and visitors, then users can automatically be switched to a new server location to enjoy fast loading website experience.

Improve Your Hosting Plan

If you have a slow loading website or blog, it’s likely due to your hosting plan. If you are pushing a lot of traffic through your site and making money in the process, you should definitely upgrade from a shared server. Shared hosting is often fine for new site owners and bloggers, but as your site gains more attention, backlinks, and traffic, it will also likely be using more server resource. On a shared server, your site is also sharing the server resources with many other sites — sometimes hundreds, or even thousands! Upgrading your hosting plan to a VPS or dedicated hosting package can greatly improve the performance of your site as well. So, if you are still using a cheap web hosting plan with an average price below $5/mo and receiving massive traffic from search engines, then it would be the right time for you to upgrade your hosting plan with a better one to speed up your website loading speed.

Use Optimized Images

Big images take up a lot of space and resources when it comes to loading data from your site. This is especially true with very high-quality images. While these images are going to play a big role in the beauty and engagement on your site, there are still ways to optimize such large images so they load faster and put less stress on your server. There are many plugins are available that can drastically reduce the file size of an image without reducing the quality. Image optimization will not only help you boost website load time but will also save disk space for more files and media. If you really don’t want to overload your website with plugins, then you can also use online image reducer apps and software to optimize image before uploading to the media library of the site.

Minimize HTTP Redirects Requests

How and where content is being loaded on your site can also affect its overall performance. You may need to use redirect requests to redirect the web browser from one URL to another. There are a variety of reasons as to why you might want to do this, such as to specify a new URL location, to track visits and clicks on the site or to connect different elements of the website with each other. Since redirects might be necessary to enhance overall UX of the website, you should only be using the redirect requests that are most important because excessive redirect requests can have an ultimate impact on the loading speed of your website/blog.

Don’t Leave Your Audience Hanging

When browsing the internet, few things are more annoying than accessing a slow loading website. It’s hard enough to get someone to visit your site, let alone stay for a few seconds. Don’t give them a reason to leave right away because your site isn’t loading as fast as it should be.

Follow each of the simple and effective site speed optimization tips above to make sure your site loads as fast as possible, ranks higher than the competition and also doesn’t disappoint your audience when they hit your site.

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