ROTE 039: John Lee Dumas’ Seven Figure Podcasting Empire

Everyone is diving into podcasting right now with the expectations of getting rich and famous. However, only a small fraction of podcasts make any money… or even get listened to!

So what’s the difference between podcasters that are rich and famous and those who are delivering to an audience of just a few people? The answer is “hustle”!

No one gets to the big leagues by mistake and by slacking… and this applies even more so in the world of online business and podcasting when you are literally fighting against 100s of millions of other sites on a daily basis.

Podcasting is now all the rage right now and many people are pouring into this space because of the success seen by others. Podcasting isn’t just about creating content… it’s about creating a real way to provide value and build a legitimate brand  and business in the process.

Why are we seeing so many online marketers and brands jump into the world of podcasting… simply because it works!

This is exactly what we are going to be talking about in the latest episode of the Rise of the Entrepreneur.


Rise of the Entrepreneur – Episode 39 with John Lee Dumas


John Lee Dumas is one of the top podcasters in the world and he’s currently making over six figures a month through the use of in-show advertisements and monetizing his audience through Podcaster’s Paradise and online courses.

It’s easy to take a look at John’s success and financial numbers today and be jealous and say you want to be him… however, everything wasn’t so glitz and glamour for Mr. Dumas. Just a few years ago John was trying to figure out where he was going to find his place in this world. After serving his time in the Army and traveling across the U.S. trying to find his next job, John then stumbled into the world of podcasting.

John knew there was a need for a daily podcast show when he ran out of podcasts to listen to while on his way to and from work… and the rest is history!

Talking Points Discussed in this Episode:

  • John’s crazy journey from out of work to seven figure podcaster
  • Taking an idea from concept to market… and dominating it
  • Building a community of loyal followers and advocates
  • The importance of knowing the avatar for your business
  • Creation of Podcaster’s Paradise and Webinars on Fire
  • How John is using webinars to make six figures per month
  • Three great Q&A questions for John in the Pit of Fire

-> Download this episode to your computer.

Mentioned URLs and Resources:



I can’t thank you enough for listening in to the thirty-ninth episode of the Rise of the Entrepreneur. The podcast is currently available through iTunes (usually ranked in Top 50 in BUSINESS) and has already been downloaded in over 100+ different countries!

Be sure to check back often as a new episode will go live every TUESDAY. You can listen to each of the episodes through the blog or itunes, stitcher etc.

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