ROTE 080: Thomas Smale and How to Buy and Sell Websites

If you ever wanted to start an internet business of your own, you are probably well aware of the many obstacles you will face. Many of which are just the basic components of an online business, such as a website, search rankings, monetization and more.

The good news is that you can bypass all of these tedious elements if you have the necessary funds to purchase an existing website, blog or online business. There are over a billion sites on the internet today and plenty of them are for sale — at all price points imaginable.

In the latest episode of Rise of the Entrepreneur we will be talking with Thomas Smale and the many opportunities that lie within the world of website buying and selling, while also talking about everything you should be looking for when looking to buy or sell an online business.

Rise of the Entrepreneur – Episode 80 with Thomas Smale


Thomas Smale is the co-founder of FE International, a company that was founded in 2010 that focuses on website brokering for mid-market online businesses.

Back in 2009-2010 Thomas wanted to get involved in the world of online marketing, but with little technical experience, his options were limited. It was then that he fell upon the concept of buying and selling websites for himself. With only a few hundred dollars at a time, Thomas began buying and flipping websites and getting quite good at it in the process. As his reputation and experience in this space started to grow, so did requested from other individuals asking for his support in selling their own websites — thus, a new business venture begins!

Today Thomas is the co-founder of FE International, which has offices in two different countries and 11 team members — all with the focus on website brokering and mastering the art of buying and selling websites.

Talking Points Discussed in this Episode:

  • How buying and selling sites has changed over the years
  • What to look for when placing a value on a site
  • Key elements to look for when attempting to buy a web site
  • Different monetization methods and how they affect value
  • All of the necessary site data to have before selling a site
  • Three great Q&A questions for Thomas in the Pit of Fire

-> Download this episode to your computer.

Mentioned URLs and Resources:



I can’t thank you enough for listening in to the eightieth episode of the Rise of the Entrepreneur. The podcast is currently available through iTunes (usually ranked in Top 50 in BUSINESS) and has already been downloaded in over 100+ different countries!

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