Best Biotin Shampoos (2026) Reviewed

Biotin shampoos have become a go-to for anyone dealing with thinning hair, breakage, or lackluster volume. These vitamin B7-infused formulas work to strengthen hair at the follicle level while adding thickness and shine. Here are the best options across every budget and hair concern.

What to Look For

  • Biotin concentration — Higher isn’t always better; look for formulas that combine biotin with complementary ingredients like collagen, keratin, or natural oils for synergistic benefits.
  • Sulfate-free formulas — Sulfates strip natural oils and can worsen thinning; sulfate-free options cleanse gently without compromising scalp health.
  • DHT blockers — Ingredients like saw palmetto, pumpkin seed oil, and nettle extract help block DHT, a hormone linked to hair loss.
  • Supporting ingredients — Argan oil, rosemary, tea tree, and caffeine boost circulation and nourish the scalp for optimal hair growth conditions.
  • Hair type compatibility — Some formulas work better for oily scalps while others target dry, damaged, or color-treated hair.

Best Biotin Shampoos

OGX Thick & Full Biotin & Collagen Shampoo — Best Overall

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OGX delivers drugstore accessibility with salon-quality results, making it the easiest entry point into biotin hair care.

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This formula combines biotin with hydrolyzed collagen and wheat protein to plump individual strands while strengthening from root to tip. The LipiPro Shield technology provides 72+ hours of volume without weighing hair down. Pleasant bergamot, jasmine, and vanilla scent makes it a joy to use daily.

  • Pros:
  • Sulfate-free surfactants gentle on scalp
  • Noticeable volume after first wash
  • Color-safe formula
  • Widely available and affordable
  • Cons:
  • Contains fragrance that may irritate sensitive scalps
  • Lightweight formula may not be moisturizing enough for very dry hair

Best for: Anyone seeking an affordable, effective biotin shampoo for daily volumizing without harsh sulfates.

PURA D’OR Original Gold Label Anti-Thinning Shampoo — Best for Thinning Hair

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Clinically tested with 17 key active ingredients, PURA D’OR is the gold standard for serious hair thinning concerns.

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This premium formula uses an organic aloe vera base instead of water, packed with biotin, argan oil, nettle extract, saw palmetto, and pumpkin seed oil. The proprietary blend targets DHT buildup while nourishing the scalp for optimal growth conditions. Low-lather formula takes some adjustment but delivers impressive results over 3+ months of use.

  • Pros:
  • Clinically tested formula
  • 17 active botanical ingredients
  • Includes natural DHT blockers
  • Organic aloe vera base
  • Cons:
  • Earthy herbal scent not for everyone
  • Results take 8-12 weeks to appear
  • Higher price point

Best for: Those experiencing noticeable hair thinning who want a clinically-backed botanical solution.

Maple Holistics Rosemary & Biotin Shampoo — Best Natural Formula

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A clean, vegan formula packed with botanical oils that proves natural ingredients can deliver real results.

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This sulfate-free, paraben-free shampoo combines biotin with rosemary, tea tree, argan, and jojoba oils. The zinc helps address dry, flaky scalps while the B-vitamin complex nourishes follicles. Earthy scent from natural oils appeals to those avoiding synthetic fragrances.

  • Pros:
  • Free of sulfates, parabens, silicones, and phthalates
  • Vegan and cruelty-free
  • Multiple nourishing carrier oils
  • Good for sensitive scalps
  • Cons:
  • 8 oz bottle runs out quickly
  • Natural oils may weigh down fine hair

Best for: Those prioritizing clean beauty who want a botanical approach to hair thickening.

Luseta Biotin & Collagen Shampoo and Conditioner Set — Best Value Set

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This shampoo and conditioner duo delivers salon-quality biotin care at an unbeatable price point.

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Luseta pairs vitamin B7 biotin with hydrolyzed collagen and argan oil to strengthen and volumize thinning hair. The sulfate-free, paraben-free formula is gentle enough for daily use and safe for color-treated hair. Getting both shampoo and conditioner means your entire routine works together for maximum results.

  • Pros:
  • Includes matching conditioner
  • Sulfate and paraben free
  • Safe for color-treated hair
  • Pleasant, light scent
  • Cons:
  • May not be moisturizing enough for very dry hair
  • Results vary by hair type

Best for: Budget-conscious shoppers who want a complete biotin hair care system without breaking the bank.

HASK Biotin Boost Thickening Shampoo — Best Budget Option

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HASK proves you don’t need to spend a fortune to get effective biotin hair care with this wallet-friendly thickening formula.

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This tri-level thickening formula combines biotin to boost volume, collagen to fortify strands, and coffee extract to stimulate the scalp. Free of sulfates, parabens, phthalates, gluten, and drying alcohols. The herbaceous scent is refreshing without being overpowering.

  • Pros:
  • Very affordable
  • Free from multiple harsh ingredients
  • Lightweight formula won’t weigh hair down
  • Gluten-free for those with sensitivities
  • Cons:
  • May require pairing with conditioner for best results
  • Less concentrated formula than premium options

Best for: Those new to biotin shampoos who want to try the category without a big investment.

Majestic Pure Biotin Shampoo with DHT-3 Blocker — Best DHT Blocking Formula

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This sulfate-free formula directly targets DHT, the hormone most associated with pattern hair loss.

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Majestic Pure combines biotin with a proprietary DHT-3 blocker complex, plus rosemary oil and castor oil for additional scalp stimulation. The formula hydrates while cleansing, reducing frizz and improving overall hair texture. Gentle enough for daily use across all hair types.

  • Pros:
  • Dedicated DHT blocking complex
  • Sulfate-free and gentle
  • Includes rosemary and castor oil
  • Cruelty-free
  • Cons:
  • Takes consistent use to see DHT-blocking benefits
  • Some find the formula too lightweight

Best for: Men and women experiencing hormonal hair thinning who want to address DHT at the scalp level.

Viviscal Thickening Shampoo — Best for Strengthening

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Backed by the trusted Viviscal supplement brand, this shampoo brings marine-derived strengthening power to your shower routine.

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Viviscal’s proprietary complex combines seaweed, marine collagen, biotin, and keratin to strengthen strands and reduce breakage. The formula gently cleanses while fortifying hair from within, making it ideal for those whose thinning stems from breakage rather than follicle issues. Pairs well with Viviscal supplements for inside-out hair support.

  • Pros:
  • Marine collagen and keratin strengthen strands
  • Reduces breakage with regular use
  • Pleasant floral scent
  • Part of comprehensive Viviscal hair system
  • Cons:
  • Contains ammonium lauryl sulfate
  • Smaller 8.45 oz bottle
  • Premium pricing

Best for: Those whose thinning is caused by breakage and damage rather than follicle-level issues.

Botanic Hearth Biotin Shampoo and Conditioner Set — Best for All Hair Types

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This versatile set works for virtually any hair type while delivering serious biotin benefits with ginger oil and keratin.

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Botanic Hearth enriches its biotin formula with ginger oil to stimulate circulation, turmeric extract for scalp health, and keratin for strand strength. The sulfate-free, paraben-free formula is gentle enough for daily use and safe for color-treated hair. Works equally well for men and women dealing with thinning concerns.

  • Pros:
  • Includes matching conditioner
  • Ginger oil stimulates scalp circulation
  • Works for all hair types
  • Cruelty-free and made in USA
  • Cons:
  • Ginger scent may be strong for some
  • Packaging has changed over time

Best for: Households where multiple people with different hair types want to share an effective biotin shampoo system.

Verdict

For most people, OGX Thick & Full Biotin & Collagen Shampoo offers the best combination of effectiveness, availability, and value. Those with serious thinning concerns should step up to PURA D’OR Original Gold Label for its clinically-tested botanical blend. On a tight budget, HASK Biotin Boost delivers solid results without the premium price tag.

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