February 2008 Blog Revenue Report

February has come to a close, which means it’s now time to report some blog earnings. Even though February is the shortest month of the year, this year we managed to get an extra leap day out of it. During February I was also fortunate enough to attend and provide blog coverage on AffiliateSummit West in Las Vegas. The blog is still less than a year old and will celebrate it’s birthday this month on St.Patrick’s Day. I’m sure we will also see the blog hit the 2k RSS milestone soon enough. Let’s take a look at how the blog’s revenue performed during February 2008, compared to January’s earnings of $3042.64 profit.

FEBRUARY 2008 BLOG REVENUE REPORT:

- Affiliate Sales/Referrals: $1536.86
- Private Ad Sales: $1300.00
- ScratchBack Top Spots: $425.00
Total Revenue: $3,261.98

- Mturk: $15.00
Total Costs: $15.00

Total Blog Income for January 2008: $3,246.98

ScratchBack earnings were high this month due to my “Humane Societydonation promotion. In short, all advertisers who bought a link in my “Top Spots” area would not only receive a link to their site for a week, but their ad revenue would go towards a donation to the Humane Society. ScratchBack was cool enough to wipe out their profit percentage as well, so all earnings were a full donation. On top of that, I will also be matching the full amount. I will post a check later this month, that will be sent to the Humane Society.

Ad costs for the month were a mere $15.00. Last month the costs were zero, but I came across a new service called mturk.com, which I wanted to try and out. I will also post a review on this service soon, as it pertains to blogging, advertising and outsourcing. It made for an interesting and rather cheap case study. As usual, my hosting costs for this blog are minimal since I have my own dedicated rack of servers to manage all of my network work sites. The bandwidth usage of this blog is nothing compare with my other sites, so it really isn’t measurable or worth calculating the cost.

As I continually say, running this blog is more of a passion and I love to help others try and make the move from working for someone else, to working for themselves. I love hearing from all of my users and being able to update them with new tips and information. As much as I can, I try and respond to most emails I receive. March will make for an interesting month. With the removal of the Microsoft Adcenter affiliate program, it may hurt overall numbers, but the blog continually keeps growing in size. I wouldn’t mind seeing a 10%+ increase in RSS subscribers and an attempt to end the month in the 2250+ RSS range. I have yet to try increasing blog traffic and users through ppc marketing yet, but may attempt to do so this month. I’d also like to start up another blog or two in other niche areas.

  • Posted in Blog Earnings, Blogging
32 pieces of wisdom given by ye faithful
  1. Chris R said on March 2nd, 2008 at 1:37 pm

    Hi Zac, I would love it if you taught me everything you know :)

    Reply
  2. Walt said on March 2nd, 2008 at 2:24 pm

    When you called mturk.com a “new service”, it really made me realize how vast the internet really is.

    I mean, mturk was launched almost two and a half years ago by one of the biggest names on the internet (amazon.com) and someone with your knowledge of the internet just now hears about it…wow.

    That also demonstrates the value of affiliate marketing…somebody has probably just recently created something awesome, and - if amazon can’t even do a good job getting the word out about one of their services - what chance does that person have of getting the word about theirs without the help of affiliates?

    Reply
  3. Zac Johnson said on March 2nd, 2008 at 3:19 pm

    New to me.. first time I used it. I actually first read about it on 45n5.com a couple weeks ago. It’s not the best service, but something worth checking out. I’m sure I could name 10 niche related sites for everyone most people don’t know about.

    Reply
  4. Sportsrmylife said on March 2nd, 2008 at 4:12 pm

    A fantastic job on your part Zac. A short month yet earnings increased. Well I guess this clearly shows that you are a harder worker than John Chow is (LOL) as his income decreased for February.

    I hope you plan on posting some more pictures from the summit! Congrats!

    Reply
  5. Royal Radande said on March 2nd, 2008 at 4:27 pm

    I also heard of mturk through 45n5. I have yet to try it out.

    Reply
  6. Affiliate Confession said on March 2nd, 2008 at 5:28 pm

    Congratulations on the income from your blog. That’s a nice little extra chunk of change to add to everything else.

    Reply
  7. Allan said on March 2nd, 2008 at 6:54 pm

    Zac - great job last month! Any ideas of pageviews and number of visitors? It would be nice to compare between Jan and February!

    Reply
  8. Tom Beaton said on March 2nd, 2008 at 8:44 pm

    Great report. Nice to see your blog doing so well,and growing nicely.

    Reply
  9. The Manager said on March 3rd, 2008 at 6:29 am

    Thank you for sharing the income breakdown, I think its great that its the real numbers and not an exaggeration of the truth. I think your blog will be in the 30k range by the end of the year!

    Reply
  10. graham lutz said on March 3rd, 2008 at 10:36 am

    That’s what the blog is for.

    Reply
  11. Think Like An SOB said on March 3rd, 2008 at 2:01 pm

    Total Revenue: $3,261.98 - “That’s your industry’s biggest success? Really?” lol Just messing with you Zac. Good job and pretty amazing for a blog this young.

    Reply
  12. eMarketing Chat said on March 3rd, 2008 at 5:12 pm

    Nice amount of money you make from your blog. It’s also interesting to see that your affiliate revenue is more then private ad sales. This is the opposite of what John Chow has. Different blogs, different ways of revenues.

    Reply
  13. knupnet said on March 3rd, 2008 at 6:21 pm

    Great work as usual Zac… Keep it rollin in March!

    Ryan

    Reply
  14. Zac Johnson said on March 3rd, 2008 at 6:26 pm

    I might just go kill myself…

    Reply
  15. Zac Johnson said on March 3rd, 2008 at 6:27 pm

    What’s interesting about “affiliate sales” is how much it can fluctuate each month. Depending on what’s hot or what you write about, this can vary monthly. At least if you continually sell out on private ad space each month, you know you are guaranteed that set amount.

    Reply
  16. Zac Johnson said on March 3rd, 2008 at 6:29 pm

    Looks like last month’s numbers for traffic were 28,944 Uniques Visits and 56,294 Pageviews. I think I will go back and update Dec, Jan and Feb’s blog earnings post with traffic numbers. Thanks for the reminder.

    Reply
  17. Walt said on March 3rd, 2008 at 6:36 pm

    I’m sure you could, too. I didn’t mean that disrespectfully, I was just saying that it really drives home how large the internet really is for someone with your web savvy to have only recently heard about it.

    Reply
  18. Amit said on March 3rd, 2008 at 7:48 pm

    Hey Zac,

    Congrats, $3k is AWESOME for a blog that not even a year old! :)

    I need to think about advertising on my blog, looks like I’m leaving a lot of money on the table. LOL

    Reply
  19. Think Like An SOB said on March 3rd, 2008 at 8:05 pm

    mTurk really got popular when during the search for Steve Fosset, when you could sign on, they would give you patch of land to view and search for anything looking like a plane, and you submit your observations. I think though, you didn’t get paid for it though, it was voluntary.

    Reply
  20. Mayank Rocks said on March 3rd, 2008 at 10:40 pm

    That is a great amount. Congrats :)

    Reply
  21. Mayank Rocks said on March 3rd, 2008 at 10:40 pm

    SAme here buddy :)

    Reply
  22. Mayank Rocks said on March 3rd, 2008 at 10:41 pm

    Wow. Impressive. I have thats why subscribed to the blog, maybe I’d be learning a lot too.

    Reply
  23. eMarketing Chat said on March 4th, 2008 at 3:02 pm

    Amit,

    That’s what I always wondered when I read your blog: why does he not monetize his blog yet?

    For me blogging is hobby, but if you have a popular blog it’s still fun and interesting to see how you can monetize it and how people respond to ads, what works well and what not, etc.

    Reply
  24. Chetan said on March 7th, 2008 at 4:22 pm

    Thats some nice and decent earnings Zac :)

    Great going.

    Reply
  25. Chetan said on March 7th, 2008 at 4:24 pm

    Lol i didn’t knew John Chow works hard! He just eats and earns right?

    Reply
  26. Chetan said on March 7th, 2008 at 4:25 pm

    I still don’t see any stats Zac.

    Does search engines or other resources get you the most traffic?

    Reply
  27. scott fish said on March 11th, 2008 at 5:30 pm

    Not a bad month! - What are some of your plans to boost march’s earnings?

    Reply
  28. Futon-Matt said on March 14th, 2008 at 2:28 pm

    Another great post, and those earnings are great. Congrats again.

    Reply
  29. Franca Richard said on March 19th, 2008 at 8:04 am

    Yes, definitely, I love this blog.

    Reply
  30. Speed Yo said on April 19th, 2008 at 8:55 am

    That was really surprise me with your earning. I will work hard to make that kind of earning too.

    Reply
  31. [...] - 3.246,98 Dollar Eine Steigerung gegenüber den Januar-Einnahmen (3.042,- Dollar) konnte Zac verbuchen. Dabei fällt auf, dass er ein gutes Gleichgewicht zwischen Affiliate Verkäufen [...]

  32. Should we share everything? | Monetize Lab said on March 10th, 2008 at 4:35 pm

    [...] A few days ago I saw a storm of posts with february income reports. John Chow claimed $29,643.01, Zach Johnson with $3,261.98, Life is Colorful $2908, Tyler Cruz $1,548.75 and GoogleLady $6738.92. From all [...]

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